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~subject:"Ladengestaltung"
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Customer Experience Management...
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Ladengestaltung
Consumer behaviour
129
Konsumentenverhalten
127
Einzelhandel
66
Retail trade
65
OECD countries
45
OECD-Staaten
45
Beziehungsmarketing
39
Relationship marketing
39
Marketing
38
Theorie
36
Theory
36
Finanzpolitik
31
Fiscal policy
31
USA
30
United States
30
Marketingmanagement
29
Marketing management
28
Advertising
22
Werbung
21
Artificial intelligence
19
Fiscal consolidation
18
Haushaltskonsolidierung
18
Internet marketing
18
Künstliche Intelligenz
18
Online-Marketing
18
Store design
18
Sales promotion
17
Welt
17
World
17
Customer satisfaction
16
Dienstleistungsqualität
16
Kundenzufriedenheit
16
Preismanagement
16
Pricing strategy
16
Service quality
16
Advertising effects
15
Perception
15
Verkaufsförderung
15
Wahrnehmung
15
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11
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1
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Article
16
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English
18
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Grewal, Dhruv
16
Roggeveen, Anne L.
11
Nordfält, Jens
7
Ahlbom, Carl-Philip
4
Puccinelli, Nancy M.
3
Schweiger, Elisa B.
3
Benoit, Sabine
2
Hill, Krista M.
2
Noble, Stephanie M.
2
Spence, Charles
2
Altrichter, Birgit
1
Baker, Julie
1
Berg, Hanna
1
Epstein, Leonardo D.
1
Flores, Arturo A.
1
Goodstein, Ronald Charles
1
Guha, Abhijit
1
Levy, Michael
1
Lindström, Annika
1
Milberg, Sandra J.
1
Mitakakis, Chrissy
1
Narang, Unnati
1
NordfÄlt, Jens
1
Nordfält, Jens.
1
Raghubir, Priya
1
Shankar, Venkatesh
1
Valenzuela, Ana
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Journal of retailing
5
Journal of business research : JBR
3
Psychology & marketing
3
Review of marketing research
2
Emerald insight
1
Fundamentals of marketing research ; Vol. 3
1
Handbook of research on customer engagement
1
Journal of marketing research
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ECONIS (ZBW)
18
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1
Store atmospherics : a multisensory perspective
Spence, Charles
;
Puccinelli, Nancy M.
;
Grewal, Dhruv
; …
- In:
Psychology & marketing
31
(
2014
)
7
,
pp. 472-488
Persistent link: https://www.econbiz.de/10010382591
Saved in:
2
Retail atmospherics and in-store nonverbal cues : an introduction
Grewal, Dhruv
;
Roggeveen, Anne L.
;
Puccinelli, Nancy M.
; …
- In:
Psychology & marketing
31
(
2014
)
7
,
pp. 469-471
Persistent link: https://www.econbiz.de/10010382592
Saved in:
3
How in-store retail and service atmosphere create customer engagement
Schweiger, Elisa B.
;
Roggeveen, Anne L.
;
Grewal, Dhruv
; …
- In:
Handbook of research on customer engagement
,
(pp. 126-163)
.
2019
Persistent link: https://www.econbiz.de/10013163365
Saved in:
4
A new approach to measuring retail promotion effectiveness : a case of store traffic
Epstein, Leonardo D.
;
Flores, Arturo A.
;
Goodstein, …
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4394-4402
Persistent link: https://www.econbiz.de/10011554662
Saved in:
5
Shelf space schemas : myth or reality?
Valenzuela, Ana
;
Raghubir, Priya
;
Mitakakis, Chrissy
- In:
Journal of business research : JBR
66
(
2013
)
7
,
pp. 881-888
Persistent link: https://www.econbiz.de/10009756866
Saved in:
6
The impact of in-store inspirational (vs. deal-oriented) communication on spending : the importance of activating consumption goal completion
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Noble, Stephanie M.
; …
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10014427276
Saved in:
7
Insights from in-store marketing experiments
Nordfält, Jens
;
Grewal, Dhruv
;
Roggeveen, Anne L.
; …
-
2014
Persistent link: https://www.econbiz.de/10010424895
Saved in:
8
Special issue: Retail atmospherics and in-store nonverbal cues
Grewal, Dhruv
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010382594
Saved in:
9
An experimental approach to making retail store environmental decisions
Baker, Julie
;
Levy, Michael
;
Grewal, Dhruv
-
2007
Persistent link: https://www.econbiz.de/10003540228
Saved in:
10
Do digital displays enhance sales? : role of retail format and message content
Roggeveen, Anne L.
;
Nordfält, Jens
;
Grewal, Dhruv
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 122-131
Persistent link: https://www.econbiz.de/10011484113
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