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~subject:"Online-Marketing"
~type_genre:"Article in journal"
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Communication and behavior
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Online-Marketing
Kommunikation
3,817
Communication
3,779
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980
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540
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142
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Cantoni, Lorenzo
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Saraniemi, Saila
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Tiago, Flávio Borges
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1
Abhishek
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Ahuja, Yukti
1
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Bartosik-Purgat, Małgorzata
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Bernard, Françoise
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1
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1
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Journal of business research : JBR
8
Journal of communication management : an international journal
8
International journal of internet marketing and advertising : IJIMA
5
Central European business review : CEBR
3
Corporate communications : an international journal
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of contemporary hospitality management
3
Journal of internet commerce
3
Journal of marketing communications
3
Business and Economic Research : BER
2
Corporate reputation review : an international journal
2
Entrepreneurial business and economics review : EBER
2
European journal of marketing : EJM
2
Journal of advertising research
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Technological forecasting & social change : an international journal
2
The journal of business & industrial marketing
2
Administrative Sciences : open access journal
1
African journal of science, technology, innovation & development : AJSTID
1
Baltic Journal of Economic Studies
1
Cleaner and responsible consumption
1
Cogent business & management
1
Decision sciences : DS
1
Die Betriebswirtschaft : DBW
1
Economics and business review
1
Employee relations
1
European management journal
1
Global business review
1
Health marketing quarterly
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International entrepreneurship and management journal
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of business and globalisation : IJBG
1
International journal of business communication : IJBC : a publication of the Association for Business Communication
1
International journal of business communication : IJBC ; a publication of the Association of Business Communication
1
International journal of business environment : IJBE
1
International journal of business performance management : IJBPM
1
International journal of electronic customer relationship management : IJECRM
1
International journal of entrepreneurial venturing : IJEV
1
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
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ECONIS (ZBW)
142
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1
Near, far, and online : small business owners’ advice-seeking from peers
Kuhn, Kristine M.
;
Galloway, Tera
;
Collins-Williams, Maureen
- In:
Journal of small business and enterprise development
23
(
2016
)
1
,
pp. 189-206
Persistent link: https://www.econbiz.de/10011439695
Saved in:
2
How social media applications affect B2B communication and improve business performance in SMEs
Wang, William Yu Chung
;
Pauleen, David J.
;
Tingting, Zhang
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 4-14
Persistent link: https://www.econbiz.de/10011478701
Saved in:
3
How sender and receiver jointly shape message : an empirical study on transactional relationship in electronic word of mouth
Bao, Tong
- In:
International journal of internet marketing and …
9
(
2015
)
4
,
pp. 267-285
Persistent link: https://www.econbiz.de/10011497455
Saved in:
4
Beliefs, attitudes, and behaviour towards marketing communication on social networks : the case of Central and Eastern European country
Tomše, Denis
;
Dumicic, Ksenija
;
Snoj, Boris
- In:
International journal of internet marketing and …
9
(
2015
)
4
,
pp. 286-302
Persistent link: https://www.econbiz.de/10011497472
Saved in:
5
Communicating via photographs : a gendered analysis of Olympic athletes' visual self-presentation on Instagram
Geurin-Eagleman, Andrea N.
;
Burch, Lauren M.
- In:
Sport management review
19
(
2016
)
2
,
pp. 133-145
Persistent link: https://www.econbiz.de/10011475564
Saved in:
6
Estimating social influences from social networking sites : articulated frienships versus communication interactions
Guo, Hong
;
Pathak, Praveen
;
Cheng, Kenneth
- In:
Decision sciences : DS
46
(
2015
)
1
,
pp. 135-163
Persistent link: https://www.econbiz.de/10011475779
Saved in:
7
The role of social media communication : empirical study of online purchase intention of financial products
Jha, Bidyanand
- In:
Global business review
20
(
2019
)
6
,
pp. 1445-1461
Persistent link: https://www.econbiz.de/10012137808
Saved in:
8
Exploring users' motivations to participate in viral communication on social media
Tiago, Maria Teresa Borges
;
Tiago, Flávio Borges
; …
- In:
Journal of business research : JBR
101
(
2019
),
pp. 574-582
Persistent link: https://www.econbiz.de/10012103498
Saved in:
9
Can social media interaction and message features influence nonprofessional investors' perceptions of firms?
Kipp, Peter C.
;
Zhang, Yibo
;
Tadesse, Amanuel F.
- In:
The journal of information systems : JIS ; a semiannual …
33
(
2019
)
2
,
pp. 77-98
Persistent link: https://www.econbiz.de/10012129102
Saved in:
10
Social media : communication strategies, engagement and future research directions
Dolan, Rebecca
;
Conduit, Jodie
;
Fahy, John
;
Goodman, Steve
- In:
International journal of wine business research : IJWBR
29
(
2017
)
1
,
pp. 2-19
Persistent link: https://www.econbiz.de/10011704087
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