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~isPartOf:"Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung"
~isPartOf:"International journal of retail & distribution management"
~isPartOf:"Journal of retailing"
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Search: subject_exact:"Beziehungsmanagement"
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Beziehungsmarketing
202
Relationship marketing
202
Consumer behaviour
124
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80
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80
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45
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Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
International journal of retail & distribution management
Journal of retailing
Journal of business research : JBR
648
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
SpringerLink / Bücher
297
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
187
Journal of the Academy of Marketing Science
171
Journal of strategic marketing
170
International journal of electronic customer relationship management : IJECRM
143
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
111
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Gabler Edition Wissenschaft
105
Marketing intelligence & planning
105
Cogent business & management
102
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
102
Psychology & marketing
100
European journal of marketing : EJM
95
Services marketing quarterly
94
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
76
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
74
The international review of retail, distribution and consumer research
74
Springer eBook Collection / Business and Economics
72
Journal of financial services marketing : JFSM
70
Business horizons
69
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ECONIS (ZBW)
202
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1
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10
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202
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1
Understanding customers' choice for digital D2C versus multi-brand operations
Kalayci, Eda
;
Becker, Jan U.
;
Barrot, Christian
- In:
Journal of retailing
100
(
2024
)
2
,
pp. 256-273
Persistent link: https://www.econbiz.de/10015065179
Saved in:
2
Should online retailers emphasize efficiency or experience? : first insights on the evolution and heterogeneity of website attributes
El-Manstrly, Dahlia
;
Herhausen, Dennis
;
Guha, Abhijit
; …
- In:
Journal of retailing
100
(
2024
)
2
,
pp. 274-292
Persistent link: https://www.econbiz.de/10015065218
Saved in:
3
Healthy foods, healthy sales? : cross-category effects of a loyalty program promoting sales of fruit and vegetables
Panzone, Luca A.
;
Tocco, Barbara
;
Brečić, Ružica
; …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 85-103
Persistent link: https://www.econbiz.de/10014527095
Saved in:
4
Quiet sellers : when introversion drives salesperson performance
Chaker, Nawar N.
;
Habel, Johannes
;
Hartmann, Nathaniel N.
; …
- In:
Journal of retailing
100
(
2024
)
3
,
pp. 456-474
Persistent link: https://www.econbiz.de/10015065360
Saved in:
5
The Starbucks effect : when name-based order identification increases customers' store preference and service satisfaction
Lim, Sarah
;
Van Osselaer, Stijn M. J.
;
Goodman, Joseph K.
; …
- In:
Journal of retailing
100
(
2024
)
2
,
pp. 316-329
Persistent link: https://www.econbiz.de/10015065226
Saved in:
6
Multichannel customer purchase behavior and long tail effects in the fashion goods market
Ratchford, Brian Thomas
;
Soysal, Gonca
;
Zentner, Alejandro
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 46-65
Persistent link: https://www.econbiz.de/10014283357
Saved in:
7
Evaluating strategies for promoting retail mobile channel using a hidden Markov model
Chen, Jialie
;
Rao, Vithala R.
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014283362
Saved in:
8
"If you loved our product" : do conditional review requests harm retailer loyalty?
Koukova, Nevena T.
;
Wang, Rebecca Jen-Hui
;
Isaac, Mathew S.
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 85-101
Persistent link: https://www.econbiz.de/10014283363
Saved in:
9
Sustaining shopping momentum in retail malls using real-time messaging
Vakeel, Khadija Ali
;
Fudurić, Morana
;
Viswanathan, Vijay
; …
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 102-114
Persistent link: https://www.econbiz.de/10014283364
Saved in:
10
The clock is tickin-Or is it? : customer satisfaction response to waiting shorter vs. longer than expected during a service encounter
Caruelle, Delphine
;
Lervik-Olsen, Line
;
Gustafsson, Anders
- In:
Journal of retailing
99
(
2023
)
2
,
pp. 247-264
Persistent link: https://www.econbiz.de/10014321982
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