//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The journal of business & industrial marketing"
~subject:"Betriebliche Wertschöpfung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Investitionsgütermarketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Betriebliche Wertschöpfung
B-to-B-Marketing
235
Business-to-business marketing
235
Lieferantenmanagement
150
Supplier relationship management
150
Relationship marketing
86
Beziehungsmarketing
85
Marketing management
46
Marketingmanagement
46
E-commerce
27
Electronic Commerce
27
Salespeople
26
Verkaufspersonal
26
Consumer behaviour
25
Customer satisfaction
25
Konsumentenverhalten
25
Kundenzufriedenheit
25
B2B
22
Innovation
21
Social Web
21
Social web
21
Selling
20
Verkauf
20
Business network
19
Unternehmensnetzwerk
19
Value creation
18
Brand management
17
Business-to-Business marketing
17
Markenführung
17
Bibliometrics
16
Bibliometrie
16
Firm performance
16
Unternehmenserfolg
16
Customer integration
15
Industrial marketing
15
Internet marketing
15
Kundenintegration
15
Online-Marketing
15
Innovation management
14
Innovationsmanagement
14
more ...
less ...
Online availability
All
Undetermined
9
Free
1
Type of publication
All
Article
18
Type of publication (narrower categories)
All
Article in journal
18
Aufsatz in Zeitschrift
18
Language
All
English
18
Author
All
Albadvi, Amir
1
Alejandro, Thomas Brashear
1
Barqawi, Neda
1
Bonamigo, Andrei
1
Borchardt, Miriam
1
Burton, Jamie
1
Cabanelas, Pablo
1
Ceren, Altuntaş Vural
1
Chan, Delphine Ya-Chu
1
Fready, Samby
1
Fuentes-Blasco, Maria
1
Geigenmüller, Anja
1
Gil Saura, Irene
1
Goyal, Praveen
1
Guimarães Frech, Camila
1
Heikka, Eija-Liisa
1
Holmes, Dawn
1
Hosseini, Monireh
1
Hsu, Wei-Chun
1
Jebarajakirthy, Charles
1
Komulainen, Hanna
1
Lai, Chi-Shiun
1
Lampón, Jesús F.
1
Lassila, Elina
1
Liao, Ying
1
Lopes, Ana Carolina Custódio
1
Mai, Enping
1
Mathiassen, Lars
1
Moliner-Velazquez, Beatriz
1
Neto, Germano Zarpelon
1
Niemelä-Nyrhinen, Jenni
1
Nyadzayo, Munyaradzi W.
1
Nätti, Satu
1
Ollila, Ilmari
1
Parvinen, Petri
1
Pereira, Giancarlo Medeiros
1
Preikschas, Michael W.
1
Rosendahl, Nora
1
Rüdiger, Klaus
1
Saha, Victor
1
more ...
less ...
Published in...
All
The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
44
Journal of business research : JBR
7
Journal of business-to-business marketing
5
Marketing theory
5
Management decision : MD
4
Administrative Sciences : open access journal
2
Information - Organisation - Produktion
2
Innovation in pricing : contemporary theories and best practices
2
International journal of services and operations management
2
Journal of service research
2
Journal of the Academy of Marketing Science
2
Research
2
Springer eBook Collection
2
SpringerLink / Bücher
2
Technischer Vertrieb
2
AIM Research working paper series
1
Asia Pacific business review
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Business strategy and the environment
1
Business-to-business marketing management : strategies, cases and solutions
1
Covid-19, technology and marketing : moving forward and the new normal
1
Economic research
1
Electronic markets : the international journal on networked business
1
Engineering online library
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
European journal of management and business economics : EJM&BE
1
European journal of marketing
1
European management journal
1
Faculty & research / Insead : working paper series
1
Gabler Edition Wissenschaft / Business-to-Business-Marketing
1
INSEAD Working Paper
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International business and economics research journal
1
International journal of business and globalisation : IJBG
1
International journal of quality and service sciences
1
International journal of technology management : IJTM
1
International journal of technology marketing : IJTMkt
1
Journal of digital banking
1
Journal of financial services marketing : JFSM
1
more ...
less ...
Source
All
ECONIS (ZBW)
18
Showing
1
-
10
of
18
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Supporting value co-creation through interaction during the pre-purchase customer journey : empirical evidence from B2B HR services
Lassila, Elina
;
Heikka, Eija-Liisa
;
Nätti, Satu
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 63-73
Persistent link: https://www.econbiz.de/10014472654
Saved in:
2
The outcomes of B2B data-driven customer focused value creation
Holmes, Dawn
;
Zolkiewski, Judith
;
Burton, Jamie
- In:
The journal of business & industrial marketing
38
(
2023
)
6
,
pp. 1295-1315
Persistent link: https://www.econbiz.de/10014276776
Saved in:
3
B2B engagement within an internet of things ecosystem
Soltani, Sadia
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 146-159
Persistent link: https://www.econbiz.de/10012797124
Saved in:
4
Value co-creation : a review of literature and future research agenda
Saha, Victor
;
Goyal, Praveen
;
Jebarajakirthy, Charles
- In:
The journal of business & industrial marketing
37
(
2022
)
3
,
pp. 612-628
Persistent link: https://www.econbiz.de/10013165207
Saved in:
5
Business customer virtual interaction : enhancing value creation in B2B markets in the post-COVID-19 era : an SME perspective
Fready, Samby
;
Vel, Prakash
;
Nyadzayo, Munyaradzi W.
- In:
The journal of business & industrial marketing
37
(
2022
)
10
,
pp. 2075-2094
Persistent link: https://www.econbiz.de/10013455382
Saved in:
6
The interplay of word-of-mouth and customer value on B2B sales performance in a digital platform : an expectancy value theory perspective
Mai, Enping
;
Liao, Ying
- In:
The journal of business & industrial marketing
37
(
2022
)
7
,
pp. 1389-1401
Persistent link: https://www.econbiz.de/10013400108
Saved in:
7
Value co-creation in the B2B context : a diagnosis of knowledge management based on multiple case studies
Bonamigo, Andrei
;
Guimarães Frech, Camila
;
Lopes, Ana …
- In:
The journal of business & industrial marketing
37
(
2022
)
7
,
pp. 1449-1462
Persistent link: https://www.econbiz.de/10013400122
Saved in:
8
Value co-creation, dynamic capabilities and customer retention in industrial markets
Preikschas, Michael W.
;
Cabanelas, Pablo
;
Rüdiger, Klaus
; …
- In:
The journal of business & industrial marketing
32
(
2017
)
3
,
pp. 409-420
Persistent link: https://www.econbiz.de/10011662274
Saved in:
9
Service-dominant logic and supply chain management : a systematic literature review
Ceren, Altuntaş Vural
- In:
The journal of business & industrial marketing
32
(
2017
)
8
,
pp. 1109-1124
Persistent link: https://www.econbiz.de/10011802609
Saved in:
10
Applying service-dominant logic to recurrent release of software : an action research study
Barqawi, Neda
;
Syed, Kamran
;
Mathiassen, Lars
- In:
The journal of business & industrial marketing
31
(
2016
)
7
,
pp. 928-940
Persistent link: https://www.econbiz.de/10011564170
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->