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~person:"Petersen, J. Andrew"
~person:"Saarijärvi, Hannu"
~person:"Sesé, F. Javier"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject:"customer lifetime value"
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Customer value
18
Kundenwert
18
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15
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8
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8
Customer satisfaction
5
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Petersen, J. Andrew
Saarijärvi, Hannu
Sesé, F. Javier
Kumar, V.
26
Ko, Eunju
13
Eggert, Andreas
11
Kim, Kyung Hoon
11
Keränen, Joona
10
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10
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10
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9
Skiera, Bernd
9
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8
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8
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8
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8
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7
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7
Venkatesan, Rajkumar
7
Bradlow, Eric T.
6
Edvardsson, Bo
6
Neslin, Scott A.
6
Rajagopal
6
Ulaga, Wolfgang
6
Albadvi, Amir
5
Bolton, Ruth N.
5
Fader, Peter
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Grönroos, Christian
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Haenlein, Michael
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Hallikas, Jukka
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Kim, Sang Jin
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Le Nguyen Hau
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Leone, Robert P.
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Libai, Barak
5
McColl-Kennedy, Janet R.
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Ngo, Liem Viet
5
O'Cass, Aron
5
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2
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2
AMS review : official publication of the Academy of Marketing Science
1
Business process management journal
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Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of retailing
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Journal of retailing and consumer services
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ECONIS (ZBW)
18
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1
From customer to actor value propositions : an analysis of digital transaction platforms
Hokkanen, Harri
;
Hänninen, Mikko
;
Yrjölä, Mika
; …
- In:
The international review of retail, distribution and …
31
(
2021
)
3
,
pp. 257-279
Persistent link: https://www.econbiz.de/10012590016
Saved in:
2
An integrative framework for managing customer value propositions
Rintamäki, Timo
;
Saarijärvi, Hannu
- In:
Journal of business research : JBR
134
(
2021
),
pp. 754-764
Persistent link: https://www.econbiz.de/10012643969
Saved in:
3
Customer equity drivers, customer experience quality, and customer profitability in banking services : the moderating role of social influence
Gao, Lily
;
Melero-Polo, Iguácel
;
Sesé, F. Javier
- In:
Journal of service research
23
(
2020
)
2
,
pp. 174-193
Persistent link: https://www.econbiz.de/10012216517
Saved in:
4
Perceived risk, product returns, and optimal resource allocation : evidence from a field experiment
Petersen, J. Andrew
;
Kumar, V.
- In:
Journal of marketing research : JMR
52
(
2015
)
2
,
pp. 268-285
Persistent link: https://www.econbiz.de/10010526553
Saved in:
5
A customer value perspective to service experiences in restaurants
Yrjölä, Mika
;
Rintamäki, Timo
;
Saarijärvi, Hannu
; …
- In:
Journal of retailing and consumer services
51
(
2019
),
pp. 91-101
Persistent link: https://www.econbiz.de/10012115044
Saved in:
6
Customer-firm interactions and the path to profitability : a chain-of-effects model
Cambra-Fierro, Jesús
;
Melero-Polo, Iguácel
;
Sesé, F. …
- In:
Journal of service research : JSR
21
(
2018
)
2
,
pp. 201-218
Persistent link: https://www.econbiz.de/10011855798
Saved in:
7
Omni-channel retailing : propositions, examples and solutions
Yrjölä, Mika
;
Spence, Mark T.
;
Saarijärvi, Hannu
- In:
The international review of retail, distribution and …
28
(
2018
)
3
,
pp. 259-276
Persistent link: https://www.econbiz.de/10011885383
Saved in:
8
Consumer cooperatives : uncovering the value potential of customer ownership
Talonen, Antti
;
Jussila, Iiro
;
Saarijärvi, Hannu
; …
- In:
AMS review : official publication of the Academy of …
6
(
2016
)
3/4
,
pp. 142-156
Persistent link: https://www.econbiz.de/10011627990
Saved in:
9
Recasting the customer experience in today's omni-channel environment
Melero, Iguácel
;
Sesé, F. Javier
;
Verhoef, Peter C.
- In:
Universia business review : UBR
(
2016
)
50
,
pp. 18-37
Persistent link: https://www.econbiz.de/10011686074
Saved in:
10
"Are multichannel customers really more valuable? : an analysis of banking services"
Cambra-Fierro, Jesús
;
Kamakura, Wagner A.
; …
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
1
,
pp. 208-212
Persistent link: https://www.econbiz.de/10011490894
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