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isPartOf:"International business review : the official journal of the European International Business Academy"
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International marketing
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International market entry
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Internationaler Markteintritt
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Cavusgil, Erin
2
Fregidou-Malama, Maria
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Hyder, Akmal S.
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Javalgi, Rajshekhar G.
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Mayrhofer, Ulrike
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International business review : the official journal of the European International Business Academy
International marketing review
131
Journal of international marketing
121
Journal of global marketing
111
Journal of business research : JBR
104
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
43
Europäische Hochschulschriften / 5
42
SpringerLink / Bücher
42
Advances in international marketing
39
Industrial marketing management : the international journal for industrial and high-tech firms
38
Journal of international consumer marketing
33
Handbook of research in international marketing
26
Journal of euromarketing
26
Management international review : mir ; journal of international business
25
The journal of brand management : an international journal
25
Asia Pacific journal of marketing and logistics
24
European journal of marketing : EJM
24
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
23
Journal of the Academy of Marketing Science
19
International journal of advertising : the quarterly review of marketing communications
18
Journal of strategic marketing
18
The SAGE handbook of international marketing
18
Gabler Edition Wissenschaft
17
The journal of business & industrial marketing
17
Springer eBook Collection
16
Herausforderungen der internationalen marktorientierten Unternehmensführung : Festschrift für Reinhard Hünerberg
15
Journal of world business : JWB
15
The journal of product & brand management
15
Arbeitspapier / Institut für Marketing, Universität Mannheim
14
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
14
European journal of international management : EJIM
14
Handbook of research on international advertising
14
Journal of macromarketing : examining the interactions among markets, marketing, and society
14
Journal of marketing
14
Marketing intelligence & planning
14
International journal of business and globalisation : IJBG
13
International marketing ; Vol. 1
13
International marketing ; Vol. V
13
Journal of marketing management : MM
13
Research handbook on export marketing
13
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1
Speed of internationalization of new ventures and survival in export markets
Gripsrud, Geir
;
Hunneman, Auke
;
Solberg, Carl Arthur
- In:
International business review : the official journal of …
32
(
2023
)
4
,
pp. 1-11
Persistent link: https://www.econbiz.de/10014373652
Saved in:
2
Entrepreneurial orientation, export channel selection, and export performance of SMEs
Kalinic, Igor
;
Brouthers, Keith D.
- In:
International business review : the official journal of …
31
(
2022
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013206731
Saved in:
3
Small exporting firms' choice of exchange mode in international marketing channels for perishable products : a contingency approach
Nyu, Valeria
;
Nilssen, Frode
;
Kandemir, Destan
- In:
International business review : the official journal of …
31
(
2022
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013206733
Saved in:
4
The indirect effect of online marketing capabilities on the international performance of e-commerce SMEs
Tolstoy, Daniel
;
Nordman, Emilia Rovira
;
Vu, Uyen
- In:
International business review : the official journal of …
31
(
2022
)
3
,
pp. 1-10
Persistent link: https://www.econbiz.de/10013206778
Saved in:
5
Desire, need, and obligation : examining commitment to luxury brands in emerging markets
Singh, Jaywant
;
Shukla, Paurav
;
Schlegelmilch, Bodo B.
- In:
International business review : the official journal of …
31
(
2022
)
3
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013206779
Saved in:
6
Market entry into new export markets : when are firms more likely to imitate their competitors' market presence?
Boehe, Dirk Michael
;
Becerra, Manuel
- In:
International business review : the official journal of …
31
(
2022
)
5
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013399552
Saved in:
7
The efficacy of marketing skills and market responsiveness in marketing performance of emerging market exporting firms in advanced markets : the moderating role of competitive inte...
Khan, Huda
;
Khan, Zaheer
- In:
International business review : the official journal of …
30
(
2021
)
6
,
pp. 1-10
Persistent link: https://www.econbiz.de/10012820100
Saved in:
8
Multilevel trust in international marketing of healthcare services : a five-country comparative study
Fregidou-Malama, Maria
;
Hyder, Akmal S.
- In:
International business review : the official journal of …
30
(
2021
)
6
,
pp. 1-12
Persistent link: https://www.econbiz.de/10012820104
Saved in:
9
International new venture performance : role of international entrepreneurial culture, ambidextrous innovation, and dynamic marketing capabilities
Buccieri, Dominic
;
Javalgi, Rajshekhar G.
;
Cavusgil, Erin
- In:
International business review : the official journal of …
29
(
2020
)
2
,
pp. 1-15
Persistent link: https://www.econbiz.de/10012175495
Saved in:
10
International market exit by firms : misalignment of strategy with the foreign market risk environment
Ozkan, Kubilay S. L.
- In:
International business review : the official journal of …
29
(
2020
)
6
,
pp. 1-15
Persistent link: https://www.econbiz.de/10012421129
Saved in:
11
Export market orientation : an integrative review and directions for future research
İpek, İlayda
;
Bıçakcıoğlu-Peynirci, Nilay
- In:
International business review : the official journal of …
29
(
2020
)
4
,
pp. 1-19
Persistent link: https://www.econbiz.de/10012303642
Saved in:
12
Influence of country and company characteristics on international business decisions : a review, conceptual model, and propositions
Kotler, Philip
;
Manrai, Lalita A.
;
Lascu, Dana-Nicoleta
; …
- In:
International business review : the official journal of …
28
(
2019
)
3
,
pp. 482-498
Persistent link: https://www.econbiz.de/10012017609
Saved in:
13
The mediating role of alliances in the international market orientation-performance relationship of SMEs
Nakos, George
;
Dimitratos, Pavlos
;
Elbanna, Said
- In:
International business review : the official journal of …
28
(
2019
)
3
,
pp. 603-612
Persistent link: https://www.econbiz.de/10012017625
Saved in:
14
Cheers in China! : international marketing strategies of Spanish wine exporters
Jiménez-Asenjo, Noelia
;
Filipescu, Diana A.
- In:
International business review : the official journal of …
28
(
2019
)
4
,
pp. 647-659
Persistent link: https://www.econbiz.de/10012101890
Saved in:
15
Examining the impact of managerial involvement with social media on exporting firm performance
Alarcón-del-Amo, María-del-Carmen
;
Rialp Criado, Alex
; …
- In:
International business review : the official journal of …
27
(
2018
)
2
,
pp. 355-366
Persistent link: https://www.econbiz.de/10011814985
Saved in:
16
International entrepreneurial marketing strategies of MNCs : bricolage as practiced by marketing managers
Yang, Man
- In:
International business review : the official journal of …
27
(
2018
)
5
,
pp. 1045-1056
Persistent link: https://www.econbiz.de/10011931205
Saved in:
17
Cross-national research and international business : an interdisciplinary path
Chabowski, Brian R.
;
Samiee, Saeed
;
Hult, G. Tomas M.
- In:
International business review : the official journal of …
26
(
2017
)
1
,
pp. 89-101
Persistent link: https://www.econbiz.de/10011628848
Saved in:
18
Launching reverse-innovated product from emerging markets to MNC's home market : a theoretical framework for MNC's decisions
Zhu, Fengxia
;
Zou, Shaoming
;
Xu, Hui
- In:
International business review : the official journal of …
26
(
2017
)
1
,
pp. 156-163
Persistent link: https://www.econbiz.de/10011628870
Saved in:
19
The empirical link between export dispersion and export performance : a contingency-based approach
Gnizy, Itzhak
;
Cadogan, John W.
;
Oliveira, João S.
; …
- In:
International business review : the official journal of …
26
(
2017
)
2
,
pp. 239-249
Persistent link: https://www.econbiz.de/10011710907
Saved in:
20
A review of the empirical research on export channel selection between 1979 and 2015
Li, Min
;
He, Xinming
;
Sousa, Carlos M. P.
- In:
International business review : the official journal of …
26
(
2017
)
2
,
pp. 303-323
Persistent link: https://www.econbiz.de/10011710960
Saved in:
21
Marketing capabilities, positional advantage, and performance of born global firms : contingent effect of ambidextrous innovation
Martin, Silvia L.
;
Javalgi, Rajshekhar G.
;
Cavusgil, Erin
- In:
International business review : the official journal of …
26
(
2017
)
3
,
pp. 527-543
Persistent link: https://www.econbiz.de/10011712268
Saved in:
22
Antecedents and consequences of liking in retail service relationships in China and Greece
Abosag, Ibrahim
;
Baker, Thomas L.
;
Hall, Kristina Lindsey
; …
- In:
International business review : the official journal of …
26
(
2017
)
3
,
pp. 566-578
Persistent link: https://www.econbiz.de/10011712282
Saved in:
23
A contingent approach to country-of-origin effects on foreign products evaluation : interaction of facets of country image with product classes
Costa, Camila
;
Carneiro, Jorge Manoel Teixeira
; …
- In:
International business review : the official journal of …
25
(
2016
)
5
,
pp. 1066-1075
Persistent link: https://www.econbiz.de/10011545668
Saved in:
24
Configuration and coordination of international marketing activities
Schmid, Stefan
;
Grosche, Philipp
;
Mayrhofer, Ulrike
- In:
International business review : the official journal of …
25
(
2016
)
2
,
pp. 535-547
Persistent link: https://www.econbiz.de/10011448043
Saved in:
25
Internet marketing capabilities and international market growth
Mathews, Shane
;
Bianchi, Constanza
;
Perks, Keith J.
; …
- In:
International business review : the official journal of …
25
(
2016
)
4
,
pp. 820-830
Persistent link: https://www.econbiz.de/10011514064
Saved in:
26
Enhancing export performance : betting on customer orientation, behavioral commitment, and communication
Alteren, Gro
;
Tudoran, Ana Alina
- In:
International business review : the official journal of …
25
(
2016
)
1
,
pp. 370-381
Persistent link: https://www.econbiz.de/10011429219
Saved in:
27
Doing business in Libya : assessing the nature and effectiveness of international marketing programs in an evolving economy
Bzusnaina, Izzudin
;
Woodall, Tony
- In:
International business review : the official journal of …
24
(
2015
)
5
,
pp. 781-797
Persistent link: https://www.econbiz.de/10011372712
Saved in:
28
Effect of export experience and market scope strategy on export performance : evidence from Poland
Cieślik, Jerzy
;
Kaciak, Eugene
;
Thongpapanl, Narongsak
- In:
International business review : the official journal of …
24
(
2015
)
5
,
pp. 772-780
Persistent link: https://www.econbiz.de/10011372714
Saved in:
29
Pricing to manage export channel relationships
Obadia, Claude
;
Stöttinger, Barbara
- In:
International business review : the official journal of …
24
(
2015
)
2
,
pp. 311-318
Persistent link: https://www.econbiz.de/10010502677
Saved in:
30
Impact of culture on marketing of health services : elekta in Brazil
Fregidou-Malama, Maria
;
Hyder, Akmal S.
- In:
International business review : the official journal of …
24
(
2015
)
3
,
pp. 530-540
Persistent link: https://www.econbiz.de/10011279679
Saved in:
31
The relationship between consumer ethnocentrism, cosmopolitanism and product country image among younger generation consumers : the moderating role of country development status
Jin, Zhongqi
;
Lynch, Richard L.
;
Attia, Samaa
; …
- In:
International business review : the official journal of …
24
(
2015
)
3
,
pp. 380-393
Persistent link: https://www.econbiz.de/10011279699
Saved in:
32
Drivers and performance implications of international key account management capability
Jean, Ruey-Jer Bryan
;
Sinkovics, Rudolf R.
;
Kim, Daekwan
; …
- In:
International business review : the official journal of …
24
(
2015
)
4
,
pp. 543-555
Persistent link: https://www.econbiz.de/10011316457
Saved in:
33
Relevant dimensions and contextual weights of distance in international business decisions : evidence from Spanish and Chinese outward FDI
Drogendijk, Henrieke Johanna
;
Martín Martín, Oscar
- In:
International business review : the official journal of …
24
(
2015
)
1
,
pp. 133-147
Persistent link: https://www.econbiz.de/10010477105
Saved in:
34
Direct or indirect channel structures : evaluating the impact of channel governance structure on export performance
Rambocas, Meena
;
Meneses, Raquel
;
Monteiro, Carlos
; …
- In:
International business review : the official journal of …
24
(
2015
)
1
,
pp. 124-132
Persistent link: https://www.econbiz.de/10010477107
Saved in:
35
Examining the influence of uncertainty on marketing mix strategy elements in emerging business to business export-markets
Helm, Roland
;
Gritsch, Stephanie
- In:
International business review : the official journal of …
23
(
2014
)
2
,
pp. 418-428
Persistent link: https://www.econbiz.de/10010360020
Saved in:
36
Consumer affinity for foreign countries : construct development, buying behavior consequences and animosity contrasts
Nes, Erik Bertin
;
Yelkur, Rama
;
Silkoset, Ragnhild
- In:
International business review : the official journal of …
23
(
2014
)
4
,
pp. 774-784
Persistent link: https://www.econbiz.de/10010400553
Saved in:
37
Entrepreneurial marketing strategies during the growth of international new ventures originating in small and open economies
Hallbäck, Johanna
;
Gabrielsson, Peter
- In:
International business review : the official journal of …
22
(
2013
)
6
,
pp. 1008-1020
Persistent link: https://www.econbiz.de/10009792940
Saved in:
38
Development of firm export market oriented behavior : evidence from an emerging economy
Chi, Ting
;
Sun, Yao
- In:
International business review : the official journal of …
22
(
2013
)
1
,
pp. 339-350
Persistent link: https://www.econbiz.de/10009722402
Saved in:
39
Fostering international brand loyalty through committed and attached relationships
Tsai, Shu-pei
- In:
International business review : the official journal of …
20
(
2011
)
5
,
pp. 521-534
Persistent link: https://www.econbiz.de/10009380911
Saved in:
40
50 years of research on international standardization and adaptation - from a systematic literature analysis to a theoretical framework
Schmid, Stefan
;
Kotulla, Thomas
- In:
International business review : the official journal of …
20
(
2011
)
5
,
pp. 491-507
Persistent link: https://www.econbiz.de/10009380917
Saved in:
41
International advertising campaigns in fast-moving consumer goods companies originating from a SMOPEC country
Gabrielsson, Peter
;
Gabrielsson, Mika
;
Gabrielsson, Hannele
- In:
International business review : the official journal of …
17
(
2008
)
6
,
pp. 714-728
Persistent link: https://www.econbiz.de/10003796357
Saved in:
42
Country-of-origin, animosity and consumer response : marketing implications of anti-Americanism and Francophobia
Amine, Lyn Suzanne
- In:
International business review : the official journal of …
17
(
2008
)
4
,
pp. 402-422
Persistent link: https://www.econbiz.de/10003760503
Saved in:
43
The impact of national culture and communication on exporter-distributor relations and on export performance
Nes, Erik B.
;
Solberg, Carl Arthur
;
Silkoset, Ragnhild
- In:
International business review : the official journal of …
16
(
2007
)
4
,
pp. 405-424
Persistent link: https://www.econbiz.de/10003512617
Saved in:
44
Firm size, business experience and export intensity in SMEs: a longitudinal approach to complex relationships
Majocchi, Antonio
;
Bacchiocchi, Emanuele
;
Mayrhofer, Ulrike
- In:
International business review : the official journal of …
14
(
2005
)
6
,
pp. 719-738
Persistent link: https://www.econbiz.de/10003248634
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