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ECONIS (ZBW)
28,922
USB Cologne (EcoSocSci)
5
Showing
1
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50
of
28,927
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articles prioritized
date (newest first)
date (oldest first)
1
Role of word-of-mouth communication in consumer brand relationship initiation and maintenance : insights from the bottom of pyramid markets
Banerjee, Shubhomoy
;
Sreejesh, S.
- In:
International journal of emerging markets
19
(
2024
)
5
,
pp. 1259-1280
Persistent link: https://www.econbiz.de/10014560253
Saved in:
2
Using sensory substitutions to make better business decisions (or how sensory devices connected to our body can help us outperform AI and common data analytics)
Cerf, Moran
;
Brendl, C. Miguel
- In:
Biometrics and neuroscience research in business and …
,
(pp. 37-82)
.
2024
Persistent link: https://www.econbiz.de/10014560319
Saved in:
3
The dynamics of neuromarketing : publication, collaboration, and topic prominence
Cardoso, Lucilia
;
Araujo, Arthur Barbosa de
;
Dias, Francisco
- In:
Biometrics and neuroscience research in business and …
,
(pp. 223-243)
.
2024
Persistent link: https://www.econbiz.de/10014560401
Saved in:
4
Uncovering consumers' subconscious responses to marketing stimuli
Sari, Hasrini
;
Simatupang, Tota
- In:
Biometrics and neuroscience research in business and …
,
(pp. 279-294)
.
2024
Persistent link: https://www.econbiz.de/10014560406
Saved in:
5
Hedonic decomposition of beer prices : consumer ratings and quantity discounts
Michis, Antonis A.
- In:
International journal of the economics of business
31
(
2024
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10014560533
Saved in:
6
Exploring customer citizenship behavior through customer-organization identification
Xie, Lishan
;
Zhang, Wenxuan
;
Guan, Xinhua
;
Huan, Tzung-cheng
- In:
Service science
16
(
2024
)
1
,
pp. 55-68
Persistent link: https://www.econbiz.de/10014564183
Saved in:
7
Quick response under strategic consumers with high-price and stockout regrets
Wang, Hua
;
Bai, Chunguang
;
Lev, Benjamin
;
Chen, Wei
- In:
Computers & operations research : an international journal
166
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014564189
Saved in:
8
Guest interaction with hotel booking website information : scale development and validation of antecedents and consequences
Selem, Kareem M.
;
Shoukat, Muhammad Haroon
;
Rimsha Khalid
; …
- In:
Journal of hospitality marketing & management
33
(
2024
)
5
,
pp. 626-648
Persistent link: https://www.econbiz.de/10014564205
Saved in:
9
Understanding collaborativevvconsumption : an overview
Perera, B. Yasanthi
;
Albinsson, Pia A.
;
Lawson, Stephanie J.
- In:
Understanding collaborative consumption
,
(pp. 2-11)
.
2024
Persistent link: https://www.econbiz.de/10014565326
Saved in:
10
The paradox of collaborative consumption
Guyader, Hugo
- In:
Understanding collaborative consumption
,
(pp. 12-25)
.
2024
Persistent link: https://www.econbiz.de/10014565329
Saved in:
11
Smoothing consumption in times of illness : household recourse mechanisms
Dureja, Abhishek
;
Negi, Digvijay S.
- In:
Health economics
33
(
2024
)
7
,
pp. 1584-1617
Persistent link: https://www.econbiz.de/10014566064
Saved in:
12
Nudging healthy food choices through e-messages in a supermarket
Balsa, Ana Inés
;
Noboa, Cecilia
;
Triunfo, Patricia
- In:
Health economics
33
(
2024
)
8
,
pp. 1705-1725
Persistent link: https://www.econbiz.de/10014566129
Saved in:
13
From user behavior to subscription sales : an insight into e-book platform leveraging customer segmentation and A/B testing
Hashemian, Farid
;
Maleki, Negar
;
Zeinali, Yasser
- In:
Services marketing quarterly
45
(
2024
)
2
,
pp. 153-181
Persistent link: https://www.econbiz.de/10014566256
Saved in:
14
Organic honey : comparison of generational behaviour and consumption trends after COVID-19
Murmura, Federica
;
Liberatore, Lolita
;
Musso, Fabio
; …
- In:
Journal of food products marketing : innovations in …
30
(
2024
)
3
,
pp. 67-88
Persistent link: https://www.econbiz.de/10014566270
Saved in:
15
Cheers! : examining message congruency effects for no/low-alcohol beer
Kinard, Brian R.
- In:
Journal of food products marketing : innovations in …
30
(
2024
)
4
,
pp. 105-117
Persistent link: https://www.econbiz.de/10014566272
Saved in:
16
Sustainability in alternative consumer networks : understandings and expectations
Teufer, Birgit
- In:
Understanding collaborative consumption
,
(pp. 82-97)
.
2024
Persistent link: https://www.econbiz.de/10014566276
Saved in:
17
Constructing a sensory model of Chinese luxury hotel experiences from mental imagery perspective
Hung, Kam
;
Hsu, Cathy H. C.
;
Yang, Xiaotao
- In:
Journal of travel and tourism marketing
41
(
2024
)
6
,
pp. 791-810
Persistent link: https://www.econbiz.de/10014566321
Saved in:
18
Unraveling the difference mechanism of authenticity experience in determining antecedents and consequences of destination loyalty
Fang, Yen-Po
;
Liu, Chih-Hsing
- In:
Journal of travel and tourism marketing
41
(
2024
)
6
,
pp. 849-863
Persistent link: https://www.econbiz.de/10014566336
Saved in:
19
Why so serious? : the effects of humour on creativity and innovation
Biemans, Wim G.
;
Huizingh, Eelko
- In:
Creativity and innovation management
33
(
2024
)
2
,
pp. 181-196
Persistent link: https://www.econbiz.de/10014566352
Saved in:
20
Designer's attitude : the forms of designer's interactions with customers in the design-led innovation process
Park, Jaehyun
;
Lee, Seoyoun
;
Chang, Younghoon
;
Han, Hyo-Joo
- In:
Creativity and innovation management
33
(
2024
)
2
,
pp. 213-233
Persistent link: https://www.econbiz.de/10014566360
Saved in:
21
Hand-me-downs : the wallflower of pre-ownership and a special case for psychological ownership
Ruckelshausen, Susanne
;
Kamleitner, Bernadette
- In:
Understanding collaborative consumption
,
(pp. 111-123)
.
2024
Persistent link: https://www.econbiz.de/10014566426
Saved in:
22
Branded resale apparel programs : a response to collaborative consumption
Feori-Payne, Meegan
;
Perren, Rebeca
;
Lawson, Stephanie J.
- In:
Understanding collaborative consumption
,
(pp. 125-141)
.
2024
Persistent link: https://www.econbiz.de/10014566427
Saved in:
23
Gen Z customer loyalty in online shopping : an integrated model of trust, website design, and security
Arizal N
;
Nofrizal
;
Listihana, Wita Dwika
;
Hadiyati
- In:
Journal of internet commerce
23
(
2024
)
2
,
pp. 121-143
Persistent link: https://www.econbiz.de/10014566439
Saved in:
24
From land to table : a sustainable chain towards collaborative consumption
Ranieri, Angelo
;
Tregua, Marco
;
Di Bernardo, Irene
- In:
Understanding collaborative consumption
,
(pp. 168-184)
.
2024
Persistent link: https://www.econbiz.de/10014566453
Saved in:
25
Negative externalities of collaborative consumption : the cost of exploitation
Griffiths, Merlyn A.
;
LaPan, Chantell
;
James, Channelle D.
- In:
Understanding collaborative consumption
,
(pp. 186-201)
.
2024
Persistent link: https://www.econbiz.de/10014566455
Saved in:
26
Comparing product lifetime extensions by enhancing consumers' expected product lifetime among different durable products
Nishijima, Daisuke
;
Oguchi, M.
- In:
Journal of consumer policy : consumer issues in law, …
47
(
2024
)
2
,
pp. 223-239
Persistent link: https://www.econbiz.de/10014566885
Saved in:
27
Cultural exploration as an antecedent of students' intention to attend university events : an extension of the theory of reasoned action
Harb, Ayman Abdo
;
Khliefat, Aahed
;
Alzghoul, Yahya A.
; …
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 72-94
Persistent link: https://www.econbiz.de/10014566934
Saved in:
28
Higher education institution choice intention model : mediation effect of attitude
Tasel-Jurkovic, Kevser
;
Altınbaṣak-Farina, İpek
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 136-155
Persistent link: https://www.econbiz.de/10014566952
Saved in:
29
Corporate social responsibility and brand loyalty in private higher education : mediation assessment of brand reputation and trust
Mostafa Rasoolimanesh, S.
;
Poh Ling Tan
;
Mehran Nejati
; …
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 156-177
Persistent link: https://www.econbiz.de/10014566954
Saved in:
30
The role of university switching costs, perceived service quality, perceived university image and student satisfaction in shaping student loyalty
Ali, Mazhar
;
Amir, Huma
;
Ahmed, Masood
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 201-222
Persistent link: https://www.econbiz.de/10014566956
Saved in:
31
The educational placebo effect : branding higher education benefits student learning
Esteky, Sina
;
Kalati, S. H.
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 246-261
Persistent link: https://www.econbiz.de/10014566960
Saved in:
32
Does forced-shift to online learning affect university brand image in South Korea? : role of perceived harm and international students' learning engagement
Zaman, Umer
;
Aktan, Murat
;
Baber, Hasnan
;
Nawaz, Shahid
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 390-414
Persistent link: https://www.econbiz.de/10014566981
Saved in:
33
College choice & the consumer : the impact of gender on higher education enrollment
Prach, Jessica
;
Johnson, Ane Turner
;
Ferguson, Sarah
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 415-435
Persistent link: https://www.econbiz.de/10014566984
Saved in:
34
Using the theory of planned behavior to examine repeated organic food purchasing : evidence from an online survey
Dinc-Cavlak, Ozge
;
Özdemir, Özlem
- In:
Journal of international food & agribusiness marketing
36
(
2024
)
2
,
pp. 147-176
Persistent link: https://www.econbiz.de/10014567155
Saved in:
35
Plant-based milk consumption in India : motivators, deterrents and marketing strategies in a competitive market
Basu, Avirupa
;
Murti, Ashutosh Bishnu
;
Mandal, Pratap …
- In:
Journal of international food & agribusiness marketing
36
(
2024
)
2
,
pp. 220-242
Persistent link: https://www.econbiz.de/10014567158
Saved in:
36
Factors affecting consumers intentions to purchase dairy products in pakistan : a cognitive affective-attitude approach
Zahid, Hassan
;
Ali, Saqib
;
Danish, Muhammad
;
Sulaiman, …
- In:
Journal of international food & agribusiness marketing
36
(
2024
)
3
,
pp. 347-372
Persistent link: https://www.econbiz.de/10014574085
Saved in:
37
"Consuming organic food just feels right" : a discursive psychology of how consumers make sense organic foods beyond the reason-intuition distinction
Ofori-Parku, Sylvester Senyo
- In:
Journal of international food & agribusiness marketing
36
(
2024
)
3
,
pp. 373-400
Persistent link: https://www.econbiz.de/10014574086
Saved in:
38
Eco-labeled canned tuna consumption : what do Italians know and how do they behave?
Forleo, Maria Bonaventura
;
Palmieri, Nadia
- In:
Journal of international food & agribusiness marketing
36
(
2024
)
3
,
pp. 550-572
Persistent link: https://www.econbiz.de/10014574130
Saved in:
39
Enhancing adaptation of digital entrepreneurship to consumers’ online purchasing in the COVID-19 pandemic era
Alsolamy, Majed Qabil
- In:
Technology analysis & strategic management
36
(
2024
)
8
,
pp. 1749-1762
Persistent link: https://www.econbiz.de/10014574240
Saved in:
40
Social media snap judgments : the effect of social media-based brand cues on purchase intention
Stewart, Kristin
;
Perren, Rebeca
- In:
Journal of marketing theory and practice : JMTP
32
(
2024
)
3
,
pp. 311-329
Persistent link: https://www.econbiz.de/10014574496
Saved in:
41
Into the matrix : collecting psychometric data from consumers immersed in virtual worlds
Ahmmad, Kamal
;
Howlett, Elizabeth
;
Perkins, Andrew
- In:
Journal of marketing theory and practice : JMTP
32
(
2024
)
3
,
pp. 378-395
Persistent link: https://www.econbiz.de/10014574501
Saved in:
42
"Do good and be "liked"" : CSR messages on social media during COVID-19 pandemic and consumer responses
Battocchio, Ava Francesca
;
Yang, Jing
;
Dong, Chuqing
; …
- In:
Journal of current issues and research in advertising
45
(
2024
)
2
,
pp. 219-241
Persistent link: https://www.econbiz.de/10014574540
Saved in:
43
Modeling condom brand loyalty of young South African adults : an expectancy confirmation perspective
Nkwei, Emile Saker
;
Roberts-Lombard, Mornay
;
Maduku, …
- In:
Journal of nonprofit & public sector marketing
36
(
2024
)
3
,
pp. 322-346
Persistent link: https://www.econbiz.de/10014574604
Saved in:
44
Self-image and green buying intentions among university students : the role of environmental concern and social influence
Simiyu, Gabriel
;
Kariuki, Valentine W.
- In:
Journal of nonprofit & public sector marketing
36
(
2024
)
3
,
pp. 364-391
Persistent link: https://www.econbiz.de/10014574613
Saved in:
45
Does brand name matter in alleviating ethnocentrism? : the interplay of brand origin and brand name in radically new product evaluation
Lee, Sangwon
- In:
Journal of international consumer marketing
36
(
2024
)
3
,
pp. 197-207
Persistent link: https://www.econbiz.de/10014575023
Saved in:
46
Tired or inspired : a conceptual model for using regenerative Artificial Intelligence to create context, user, and time-aware individualized shopping guidance
Zwanka, Russell J.
;
Zondag, Marcel M.
- In:
Journal of international consumer marketing
36
(
2024
)
3
,
pp. 267-278
Persistent link: https://www.econbiz.de/10014575052
Saved in:
47
Fighting counterfeits in emerging markets through the demand side : the role of product domain in the effect of regulatory fit on persuasion
Avnet, Tamar
;
Drori, Netanel
;
Herstein, Ram
;
Berger, Ron
- In:
Journal of international consumer marketing
36
(
2024
)
3
,
pp. 279-296
Persistent link: https://www.econbiz.de/10014575057
Saved in:
48
Do high temperatures dampen Chinese urban household consumption?
Chen, Xuan
;
Liu, Lan-Cui
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Hou, Juan-Juan
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Gao, Xue
- In:
Climate change economics : CCE
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2024
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The psychological underpinnings of Turkish consumer choices : Xenocentrism
Bozdağ, Ayşe Aslı
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Durmuş, Beril
- In:
Journal of international consumer marketing
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Green marketing and brand perception : unveiling the consumer perspective
Sujanska, Lucia
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Nadanyiova, Margareta
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Corporate Practices: Policies, Methodologies, and …
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2024
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