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Product information
610
Produktinformation
601
Consumer behaviour
395
Konsumentenverhalten
394
Online retailing
102
Online-Handel
102
Viral marketing
83
Virales Marketing
83
Product labelling
82
Warenkennzeichnung
82
Internet marketing
72
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72
Lebensmittel
69
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68
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67
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67
Information behaviour
62
Informationsverhalten
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Product quality
49
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Eating habit
47
Ernährungsverhalten
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E-commerce
38
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38
Theorie
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34
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31
Markenimage
31
Advertising effects
29
Kaufentscheidung
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29
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Burton, Scot
13
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8
Berry, Christopher
5
Kees, Jeremy
5
Grunert, Klaus G.
4
Hitt, Lorin M.
4
Newman, Christopher L.
4
Andrews, J. Craig
3
Boztuğ, Yasemin
3
Cui, Geng
3
Forsythe, Sandra
3
Fraser, Iain M.
3
Hagen, Kornelia
3
Heiman, Amir
3
Issacharoff, Samuel
3
Jin, Ginger Zhe
3
Kim, Eojina
3
Kim, Jiyeon
3
Kim, Minjeong
3
Kozup, John
3
Li, Xinxin
3
Nayga, Rodolfo M.
3
Peng, Ling
3
Van der Merwe, Daleen
3
Viswanathan, Madhu
3
Wickelgren, Abraham L.
3
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2
Amsl, Sarah
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Bae, Soonyong
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2
Cawley, John H.
2
Changchit, Chuleeporn
2
Ching, Andrew
2
Chrysochou, Polymeros
2
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Journal of business research : JBR
23
Psychology & marketing
19
Journal of consumer research : JCR ; an interdisciplinary bimonthly
14
Food policy : economics planning and politics of food and agriculture
12
Information systems research : ISR
12
International journal of consumer studies
12
Journal of consumer behaviour : an international research review
11
Journal of marketing research : JMR
10
Journal of retailing and consumer services
10
Journal of the Academy of Marketing Science
10
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
9
Journal of food products marketing
9
Journal of retailing
9
Management science : journal of the Institute for Operations Research and the Management Sciences
8
International journal of hospitality management
7
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
7
Journal of institutional and theoretical economics : JITE
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
Marketing letters : a journal of research in marketing
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Journal of internet commerce
6
Journal of marketing communications
6
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
6
German journal of agricultural economics : GJAE
5
Journal of economic psychology : research in economic psychology and behavioral economics
5
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
5
Journal of marketing management : MM
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
The international review of retail, distribution and consumer research
5
The journal of consumer marketing
5
Asia Pacific journal of marketing and logistics
4
DIW-Wochenbericht : Wirtschaft, Politik, Wissenschaft
4
European journal of marketing : EJM
4
Information systems for economics in transition : papers presented at the International Conference ISET-IC, March 4 - 7, 1996, Ghaziabad, India
4
International journal of electronic commerce : IJEC
4
International journal of product lifecycle management : IJPLM
4
Journal of electronic commerce research : JECR
4
Journal of management information systems : JMIS
4
Journal of marketing
4
Management information systems : mis quarterly
4
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Source
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ECONIS (ZBW)
612
RePEc
4
BASE
1
Showing
301
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350
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617
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301
Evaluating the role of weak ties in the context of an online social network
Obal, Michael W.
;
Burtch, Gordon
;
Kunz, Werner
-
2013
Persistent link: https://www.econbiz.de/10009792219
Saved in:
302
Too popular to ignore : the influence of online reviews on purchase intentions of search and experience products
Jiménez, Fernando R.
;
Mendoza, Norma A.
- In:
Journal of interactive marketing : a quarterly …
27
(
2013
)
3
,
pp. 226-235
Persistent link: https://www.econbiz.de/10010128361
Saved in:
303
A contingency approach to investigating the effects of user-system interaction modes of online decision aids
Wang, Weiquan
;
Benkasat, Izak
- In:
Information systems research : ISR
24
(
2013
)
3
,
pp. 861-876
Persistent link: https://www.econbiz.de/10010128742
Saved in:
304
Weniger ist mehr
Esch, Franz-Rudolf
;
Elste, Rainer
- In:
Harvard-Business-Manager : das Wissen der Besten
35
(
2013
)
2
,
pp. 6-9
Persistent link: https://www.econbiz.de/10009687136
Saved in:
305
Super Bowl ad likeability : enduring and emerging predictors
Yelkur, Rama
;
Tomkovick, Chuck
;
Hofer, Ashley
; …
- In:
Journal of marketing communications
19
(
2013
)
1
,
pp. 58-80
Persistent link: https://www.econbiz.de/10009700188
Saved in:
306
Modeling the impact of marketing information on consumer buying behavior in a matured marketing environment : an exploratory study of the Middle East consumers
Manickam, Sakkthivel A.
;
Sriraman, Bharath
- In:
Journal of promotion management : JPM
19
(
2013
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10009738251
Saved in:
307
Direct or indirect comparative ads : the moderating role of information processing modes
Kalro, Arti D.
;
Sivakumaran, Bharadhwaj
;
Marathe, Rahul R.
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
2
,
pp. 133-147
Persistent link: https://www.econbiz.de/10009738780
Saved in:
308
Resistance to persuasion in an anti-consumption context : biased assimilation of positive product information
Dursun, Inci
;
Kabadayi, Tümer
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
2
,
pp. 93-101
Persistent link: https://www.econbiz.de/10009738786
Saved in:
309
Challenges to attitude and behaviour change through persuasion
Hassan, Louise M.
;
Michaelidou, Nina
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
2
,
pp. 91-92
Persistent link: https://www.econbiz.de/10009738788
Saved in:
310
How naive theories drive opposing inferences from the same information
Deval, Hélène
;
Powell Mantel, Susan
;
Kardes, Frank R.
; …
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
6
,
pp. 1185-1201
Persistent link: https://www.econbiz.de/10009740321
Saved in:
311
But it's doctor recommended and I read the fine print : antecedents to drug companies' perceived credibility
Park, Jin Seong
;
Hoy, Mariea Grubbs
- In:
Health marketing quarterly
30
(
2013
)
1
,
pp. 63-79
Persistent link: https://www.econbiz.de/10009745219
Saved in:
312
The influence of negative marketplace information on consumer attitudes toward a service establishment
Smith, Ronn J.
;
Knuff, David C.
;
Sprott, David E.
; …
- In:
Journal of retailing and consumer services
20
(
2013
)
3
,
pp. 358-364
Persistent link: https://www.econbiz.de/10009759772
Saved in:
313
The usage and advertising effects of social media in China
Mai, Li-chuan Evelyn
- In:
Handbook of social media management : value chain and …
,
(pp. 819-832)
.
2013
Persistent link: https://www.econbiz.de/10009763830
Saved in:
314
Perspektiven in der Offline-Evaluation von Empfehlungsalgorithmen
Jannach, Dietmar
;
Lerche, Lukas
- In:
HMD : Praxis der Wirtschaftsinformatik
50
(
2013
)
293
,
pp. 34-44
Persistent link: https://www.econbiz.de/10010193431
Saved in:
315
Front-of-package product labels : influences of varying nutritional food labels on parental decisions
Bui, M̃y
;
Kaltcheva, Velitchka D.
;
Patino, Anthony
; …
- In:
The journal of product & brand management
22
(
2013
)
5/6
,
pp. 352-361
Persistent link: https://www.econbiz.de/10010224845
Saved in:
316
The roles of attitude, subjective norm, and perceived behavioral control in the formation of consumers' behavioral intentions to read menu labels in the restaurant industry
Kim, Eojina
;
Ham, Sunny
;
Yang, Ilsun
;
Choi, Jeong-gil
- In:
International journal of hospitality management
35
(
2013
),
pp. 203-213
Persistent link: https://www.econbiz.de/10010225807
Saved in:
317
Reducing buyers' uncertainty about taste-related product attributes
Markopoulos, Panos M.
;
Clemons, Eric K.
- In:
Journal of management information systems : JMIS
30
(
2013/14
)
2
,
pp. 269-299
Persistent link: https://www.econbiz.de/10010243625
Saved in:
318
Nutritional labelling information : utilisation of new technologies
Lowe, Ben
;
Monteiro, Diogo M. Souza
;
Fraser, Iain M.
- In:
Journal of marketing management : MM
29
(
2013
)
11/12
,
pp. 1337-1366
Persistent link: https://www.econbiz.de/10010209638
Saved in:
319
The role of search for field force knowledge management
Albakour, Dyaa
;
Ducatel, Géry
;
Kruschwitz, Uwe
- In:
Transforming field and service operations : …
,
(pp. 117-132)
.
2013
Persistent link: https://www.econbiz.de/10010255122
Saved in:
320
Antecedents and consequences of consumers' response to health information complexity
Hansen, Torben
;
Thomsen, Thyra Uth
;
Beckmann, Suzanne C.
- In:
Journal of food products marketing
19
(
2013
)
1
,
pp. 26-40
Persistent link: https://www.econbiz.de/10009726531
Saved in:
321
The impact of advertising disclaimers (fine print) on brand attitudes
Black, Gregory S.
;
Hankins, Kristine Watson
- In:
The journal of brand management : an international journal
20
(
2012/13
)
4
,
pp. 298-308
Persistent link: https://www.econbiz.de/10009729356
Saved in:
322
Can information costs affect consumer choice? : nutritional labels in a supermarket experiment
Kiesel, Kristin
;
Villas-Boas, Sofia
- In:
International journal of industrial organization
31
(
2013
)
2
,
pp. 153-163
Persistent link: https://www.econbiz.de/10009732782
Saved in:
323
Transparenz als Geschäft
Thaler, Richard H.
;
Tucker, Will
- In:
Harvard-Business-Manager : das Wissen der Besten
35
(
2013
)
4
,
pp. 68-80
Persistent link: https://www.econbiz.de/10009722349
Saved in:
324
Health care markets, regulators, and certifiers
Dranove, David
-
2012
Persistent link: https://www.econbiz.de/10011498381
Saved in:
325
The effectiveness of two online persuasion claims : limited product availability and product popularity
Jeong, Hyun Ju
;
Kwon, Kyoung-nan
- In:
Journal of promotion management : JPM
18
(
2012
)
1
,
pp. 83-99
Persistent link: https://www.econbiz.de/10009535753
Saved in:
326
The effects of visual information in eWOM communication
Lin, Tom M. Y.
;
Lu, Kuan-yi
;
Wu, Jia-jhou
- In:
Journal of research in interactive marketing : …
6
(
2012
)
1
,
pp. 7-26
Persistent link: https://www.econbiz.de/10009571582
Saved in:
327
Consumers' expectations of furniture labels during their pre-purchase information search : an explication of proposed furniture labelling specifications
Labuschagne, Adri
;
Van Zyl, Sonna
;
Van der Merwe, Daleen
; …
- In:
International journal of consumer studies
36
(
2012
)
4
,
pp. 451-459
Persistent link: https://www.econbiz.de/10009573841
Saved in:
328
Information cues roles in product evaluations : the case of the UK cosmetics market
Jamal, Ahmad
;
Khan, Mohammed Sajid
;
Tsesmetzi, Matoula …
- In:
Journal of strategic marketing
20
(
2012
)
3
,
pp. 249-265
Persistent link: https://www.econbiz.de/10009575422
Saved in:
329
Measuring the informative and persuasive roles of detailing on prescribing decisions
Ching, Andrew
;
Ishihara, Masakazu
- In:
Management science : journal of the Institute for …
58
(
2012
)
7
,
pp. 1374-1387
Persistent link: https://www.econbiz.de/10009578305
Saved in:
330
How consumers use product reviews in the purchase decision process
Jang, Sungha
;
Prasad, Ashutosh
;
Ratchford, Brian Thomas
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
3
,
pp. 825-838
Persistent link: https://www.econbiz.de/10009579963
Saved in:
331
Research on food allergy information using Smart Mobile Media devices to enhance communication at restaurants
Ogawa, Mikako
;
Tanaka, Ayaka
;
Noda, Keiichi
;
Kawai, Ayako
; …
- In:
International journal of e-business research : an …
8
(
2012
)
3
,
pp. 1-17
Persistent link: https://www.econbiz.de/10009580639
Saved in:
332
On the dangers of pulling a fast one : advertisement disclaimer speed, brand trust, and purchase intention
Herbst, Kenneth C.
;
Finkel, Eli J.
;
Allan, David
; …
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
5
,
pp. 909-919
Persistent link: https://www.econbiz.de/10009501082
Saved in:
333
e-WOM: the effects of online consumer reviews on purchasing decisions
Yaylı, Ali
;
Bayram, Murat
- In:
International journal of internet marketing and …
7
(
2012
)
1
,
pp. 51-64
Persistent link: https://www.econbiz.de/10009507125
Saved in:
334
Using region to market wine to international consumers
Sutanonpaiboon, Janejira
;
Atkin, Thomas
- In:
Journal of food products marketing
18
(
2012
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10009509755
Saved in:
335
How does verbal non-diagnostic information affect product evaluation?
Gierl, Heribert
;
Hüttl-Maack, Verena
- In:
Review of managerial science
6
(
2012
)
2
,
pp. 131-159
Persistent link: https://www.econbiz.de/10009510645
Saved in:
336
The power of a package
Lado Cousté, Nora
;
Martos-Partal, Mercedes
;
Martínez …
- In:
Journal of advertising research
52
(
2012
)
3
,
pp. 364-375
Persistent link: https://www.econbiz.de/10009663631
Saved in:
337
Will plain packaging reduce cigarette consumption?
Clarke, Harry R.
;
Prentice, David
- In:
Economic papers : a journal of applied economics and policy
31
(
2012
)
3
,
pp. 303-317
Persistent link: https://www.econbiz.de/10009667137
Saved in:
338
Understanding the role of prior product knowledge to information search : an application of process theory to the Indian market
Awashty, Dheeraj
;
Banerjee, Arindam
;
Banerjee, Bibek
- In:
Asia Pacific journal of marketing and logistics
24
(
2012
)
2
,
pp. 257-287
Persistent link: https://www.econbiz.de/10009548767
Saved in:
339
Framework for understanding misleading information in daily shopping
Clement, Jesper
;
Skovgaard Andersen, Mette
;
O'Doherty …
- In:
Qualitative market research : an international journal
15
(
2012
)
2
,
pp. 110-127
Persistent link: https://www.econbiz.de/10009548846
Saved in:
340
Brands on the brain : do consumers use declarative information or experienced emotions to evaluate brands?
Esch, Franz-Rudolf
;
Möll, Thorsten
;
Schmitt, Bernd
; …
- In:
Journal of consumer psychology : JCP : the official …
22
(
2012
)
1
,
pp. 75-85
Persistent link: https://www.econbiz.de/10009548899
Saved in:
341
Manipulating basic taste perception to explore how product information affects experience
Litt, Ab
;
Shiv, Baba
- In:
Journal of consumer psychology : JCP : the official …
22
(
2012
)
1
,
pp. 55-66
Persistent link: https://www.econbiz.de/10009548903
Saved in:
342
Erzeugt nicht-diagnostische Information einen Reihenfolge-Effekt im Fall der attributweisen Informationspräsentation?
Gierl, Heribert
;
Stiegelmayr, Karin
- In:
Die Unternehmung : Swiss journal of business research …
66
(
2012
)
2
,
pp. 127-152
Persistent link: https://www.econbiz.de/10009551632
Saved in:
343
Persistence of health labeling information asymmetry in the United States : historical perspectives and twenty-first century realities
Kolodinsky, Jane
- In:
Journal of macromarketing : examining the interactions …
32
(
2012
)
2
,
pp. 193-207
Persistent link: https://www.econbiz.de/10009558354
Saved in:
344
Consumers' internal categorization structures : an additive tree analysis
Chocaroo Eguaras, Raquel
;
Elorz Domezain, Margarita
; …
- In:
European journal of marketing : EJM
46
(
2012
)
6
,
pp. 760-789
Persistent link: https://www.econbiz.de/10009562336
Saved in:
345
Brand salience of OTC pharmaceuticals through package appearance
Kauppinen-Räisänen, Hannele
;
Owusu, Richard
;
Abeeku …
- In:
International journal of pharmaceutical and healthcare …
6
(
2012
)
3
,
pp. 230-249
Persistent link: https://www.econbiz.de/10009630754
Saved in:
346
Consumer perceptions of online consumer product and service reviews : focusing on information processing confidence and susceptibility to peer influence
Lee, Hyun-hwa
;
Ma, Yoon Jin
- In:
Journal of research in interactive marketing : …
6
(
2012
)
2
,
pp. 110-132
Persistent link: https://www.econbiz.de/10009630758
Saved in:
347
Searching in choice mode : consumer decision processes in product search with recommendations
Dellaert, Benedict G. C.
;
Häubl, Gerald
- In:
Journal of marketing research : JMR
49
(
2012
)
2
,
pp. 277-288
Persistent link: https://www.econbiz.de/10009524175
Saved in:
348
Construal-level mind-sets and the perceived validity of marketing claims
Wright, Scott
;
Manolis, Chris
;
Brown, Drew
;
Guo, Xiaoning
; …
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
1
,
pp. 253-261
Persistent link: https://www.econbiz.de/10009530046
Saved in:
349
How the temporal framing of energy savings influences consumer product evaluations and choice
Tangari, Andrea Heintz
;
Smith, Ronn J.
- In:
Psychology & marketing
29
(
2012
)
4
,
pp. 198-208
Persistent link: https://www.econbiz.de/10009534094
Saved in:
350
Information nutritionnelle, choix et caractéristiques des consommateurs
Loheac, Youenn
;
Combris, Pierre
;
Issanchou, Sylvie
- In:
Revue française d'économie : RFE
26
(
2012
)
3
,
pp. 29-68
Persistent link: https://www.econbiz.de/10009541339
Saved in:
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