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product line
48
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35
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28
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20
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17
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17
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14
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Management science : journal of the Institute for Operations Research and the Management Sciences
3
Production and operations management : an international journal of the Production and Operations Management Society
3
European journal of operational research : EJOR
2
International journal of production research
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
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1
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1
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1
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1
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1
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1
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ECONIS (ZBW)
28
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28
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28
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1
Competitive pricing and product strategies in the presence of consumers' social comparisons
Zhang, Ting
;
Choi, Tsan-Ming
;
Cheng, T. C. E.
- In:
European journal of operational research : EJOR
312
(
2024
)
2
,
pp. 573-586
Persistent link: https://www.econbiz.de/10014456304
Saved in:
2
Modelling product lines diffusion : a framework incorporating competitive brands for sustainable innovations
Aggrawal, Deepti
;
Anand, Adarsh
;
Bansal, Gunjan
; …
- In:
Operations management research : OMR ; advancing …
15
(
2022
)
3/4
,
pp. 760-772
Persistent link: https://www.econbiz.de/10013462474
Saved in:
3
Influence of multimarket contact on product line configuration decisions
Sarangi, Subrat
;
Lyngdoh, Teidorlang
;
Anderson, Jeffrey E.
- In:
Journal of strategic marketing
32
(
2024
)
5
,
pp. 644-658
Persistent link: https://www.econbiz.de/10014553348
Saved in:
4
Rebates offered by a multiproduct firm
Mamadehussene, Samir
- In:
Marketing science
43
(
2024
)
1
,
pp. 178-191
Persistent link: https://www.econbiz.de/10014470135
Saved in:
5
How do the relative superiority of a high-quality good and cost inefficiency between firms affect product lines in multiproduct firms?
Shinkai, Tetsuya
;
Kitamura, Ryoma
-
2021
Persistent link: https://www.econbiz.de/10012797751
Saved in:
6
Export scope, managerial effi ciency, and trade liberalization : evidence from Chinese firms
Qiu, Larry D.
;
Yu, Miaojie
-
2020
Persistent link: https://www.econbiz.de/10015054124
Saved in:
7
Effects of on-demand product adjustments on firm's pricing and product strategies
Jiang, Baojun
;
Shi, Hongyan
;
Zou, Tianxin
- In:
Production and operations management : the flagship …
31
(
2022
)
3
,
pp. 1252-1270
Persistent link: https://www.econbiz.de/10013164085
Saved in:
8
When less is more : recovery technology investment and segmentation for uptime-centered services
Li, Dong
- In:
European journal of operational research : EJOR
286
(
2020
)
1
,
pp. 267-281
Persistent link: https://www.econbiz.de/10012240226
Saved in:
9
Export scope, managerial efficiency, and trade liberalization : evidence from Chinese firms
Qiu, Larry D.
;
Yu, Miaojie
- In:
Journal of economic behavior & organization : JEBO
177
(
2020
),
pp. 71-90
Persistent link: https://www.econbiz.de/10012437299
Saved in:
10
Conflicting quality attributes, distribution channel structure and product line length in quality-based segmentation
Wong, Hartanto
;
Lesmono, Dharma
- In:
IMA journal of management mathematics
30
(
2019
)
1
,
pp. 125-147
Persistent link: https://www.econbiz.de/10012057103
Saved in:
11
Value dynamics in the secondary market : how pricing and product lines in the primary market affect value retention
Majid, Kashef Abdul
;
Russell, Cristel Antonia
- In:
Journal of business research : JBR
103
(
2019
),
pp. 89-99
Persistent link: https://www.econbiz.de/10012104101
Saved in:
12
Cost drivers of versioning : pricing and product line strategies for information goods
Chellappa, Ramnath K.
;
Mehra, Amit
- In:
Management science : journal of the Institute for …
64
(
2018
)
5
,
pp. 2164-2180
Persistent link: https://www.econbiz.de/10011874048
Saved in:
13
Product line bundling : why airlines bundle high-end while hotels bundle low-end
Shugan, Steven M.
;
Moon, Jihwan
;
Shi, Qiaoni
;
Kumar, …
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
1
,
pp. 124-139
Persistent link: https://www.econbiz.de/10011645792
Saved in:
14
Coordinated optimisation of platform-driven product line planning by bilevel programming
Miao, Chenlu
;
Du, Gang
;
Jiao, Roger J.
;
Zhang, Tiebin
- In:
International journal of production research
55
(
2017
)
13/14
,
pp. 3708-3831
Persistent link: https://www.econbiz.de/10011671411
Saved in:
15
Managing price promotions within a product line
Sinitsyn, Maxim
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
2
,
pp. 304-318
Persistent link: https://www.econbiz.de/10011459522
Saved in:
16
Effects of increased variety on demand, pricing, and welfare
Horrace, William C.
;
Huang, Rui
;
Perloff, Jeffrey M.
- In:
Research in economics : an international review of economics
70
(
2016
)
4
,
pp. 569-587
Persistent link: https://www.econbiz.de/10011631209
Saved in:
17
Optimal tree trial strategy of software in the digital environment
Guo, Shuojia
;
Choi, Seung-chan
- In:
International journal of business environment : IJBE
8
(
2016
)
1
,
pp. 43-64
Persistent link: https://www.econbiz.de/10011590924
Saved in:
18
Branding conspicuous goods : an analysis of the effects of social influence and competition
Amaldoss, Wilfred
;
Jain, Sanjay
- In:
Management science : journal of the Institute for …
61
(
2015
)
9
,
pp. 2064-2079
Persistent link: https://www.econbiz.de/10011372458
Saved in:
19
The effect of probabilistic selling on the optimal product mix
Fay, Scott
;
Xie, Jinhong
;
Feng, Cong
- In:
Journal of retailing
91
(
2015
)
3
,
pp. 451-467
Persistent link: https://www.econbiz.de/10011377056
Saved in:
20
An evolutionary approach for product line adaptation
Chen, Songlin
;
Wu, Shuli
;
Zhang, Xiaojin
;
Dai, Hongyan
- In:
International journal of production research
52
(
2014
)
20
,
pp. 5932-5944
Persistent link: https://www.econbiz.de/10010425761
Saved in:
21
Assessing the dimensions of product variety on performance : the value of product line and pack size
Wan, Xiang
;
Dresner, Martin
;
Evers, Philip T.
- In:
Journal of business logistics : JBL
35
(
2014
)
3
,
pp. 213-224
Persistent link: https://www.econbiz.de/10010426497
Saved in:
22
Managing supply risk for vertically differentiated co-products
Bansal, Saurabh
;
Transchel, Sandra
- In:
Production and operations management : an international …
23
(
2014
)
9
,
pp. 1577-1598
Persistent link: https://www.econbiz.de/10010485191
Saved in:
23
The design and introduction of product lines when consumer valuations are uncertain
Biyalogorsky, Eyal
;
Koenigsberg, Oded
- In:
Production and operations management : an international …
23
(
2014
)
9
,
pp. 1539-1548
Persistent link: https://www.econbiz.de/10010485197
Saved in:
24
Multi-product quality competition : impact of resource constraints
Yayla-Küllü, H. Müge
;
Parlaktürk, Ali K.
; …
- In:
Production and operations management : an international …
22
(
2013
)
3
,
pp. 603-614
Persistent link: https://www.econbiz.de/10009760458
Saved in:
25
Consideration set formation with multiproduct firms : the case of within-firm and across-firm evaluation costs
Liu, Lin
;
Dukes, Anthony
- In:
Management science : journal of the Institute for …
59
(
2013
)
8
,
pp. 1871-1886
Persistent link: https://www.econbiz.de/10009788946
Saved in:
26
Capacity investment and product line decisions of a multiproduct leader and a focus strategy entrant E/ H. Müge Yayla-Küllü
Yayla-Küllü, H. Müge
- In:
Decision sciences : DS
44
(
2013
)
4
,
pp. 645-678
Persistent link: https://www.econbiz.de/10010126879
Saved in:
27
Preisbildung für Produktlinien
Haverkamp, Henrik
-
2005
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002626919
Saved in:
28
Variantenmanagement : Kosten-Nutzen-Bewertung zur Optimierung der Variantenvielfalt
Heina, Jürgen
-
1999
Persistent link: https://www.econbiz.de/10001421056
Saved in:
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