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Corporate Identity und Corporate Design : neues Kompendium
Journal of business research : JBR
European journal of marketing : EJM
International journal of product development : IJPD
159
International journal of production research
150
International journal of production economics
65
The journal of product innovation management : an international publication of the Product Development & Management Association
48
IEEE transactions on engineering management : EM
47
Management science : journal of the Institute for Operations Research and the Management Sciences
41
International journal of product lifecycle management : IJPLM
35
European journal of operational research : EJOR
32
Faculty & research / Insead : working paper series
27
Human factors and ergonomics in consumer product design : methods and techniques
27
International journal of industrial organization
26
Product experience
26
Europäische Hochschulschriften / 5
23
Research policy : policy, management and economic studies of science, technology and innovation
22
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
22
Journal of retailing and consumer services
21
Psychology & marketing
21
The journal of industrial economics
21
International journal of technology management : IJTM
20
Production and operations management : an international journal of the Production and Operations Management Society
20
Beiträge zum Produkt-Marketing
18
Creativity and innovation management
18
International journal of productivity and quality management : IJPQM
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
18
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
18
Human factors and ergonomics in consumer product design : uses and applications
17
Journal of fashion marketing and management
17
SpringerLink / Bücher
17
Technovation : the international journal of technological innovation, entrepreneurship and technology management
17
International journal of six sigma and competitive advantage : IJSSCA
16
Journal of marketing
16
Corporate creativity : developing an innovative organization
15
Design - Kosten und Nutzen : technisches Design in Forschung, Lehre und Praxis
15
Design for behaviour change : theories and practices of designing for change
15
Journal of consumer research : JCR ; an interdisciplinary bimonthly
15
CORE discussion paper : DP
14
California management review
14
International journal of agile systems and management : IJASM
14
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ECONIS (ZBW)
62
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1
Governance of new product design : the influence of national institutions
Bodas Freitas, Isabel Maria
;
Silva, Ricardo Gonçalves
; …
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014333411
Saved in:
2
Simple = Authentic : the effect of visually simple package design on perceived brand authenticity and brand choice
Wang, Yan
;
Jiang, Jing
;
Gong, Xiushuang
;
Wang, Jie
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014380318
Saved in:
3
The influence of creative packaging design on customer motivation to process and purchase decisions
Shukla, Paurav
;
Singh, Jaywant
;
Wang, Weisha
- In:
Journal of business research : JBR
147
(
2022
),
pp. 338-347
Persistent link: https://www.econbiz.de/10013271507
Saved in:
4
Hazard severity and time to recall : evidence from the toy industry
Muralidharan, Etayankara
;
Hora, Manpreet
;
Bapuji, Hari
- In:
Journal of business research : JBR
139
(
2022
),
pp. 954-963
Persistent link: https://www.econbiz.de/10013194301
Saved in:
5
"All you need is love" from product design value perception to luxury brand love : an integrated framework
Hemonnet-Goujot, Aurélie
;
Valette-Florence, Pierre
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1463-1475
Persistent link: https://www.econbiz.de/10013194473
Saved in:
6
The role of product design in shaping masstige brand passion : a masstige theory perspective
Gilal, Faheem Gul
;
Gilal, Naeem Gul
;
Shahid, Shadma
; …
- In:
Journal of business research : JBR
152
(
2022
),
pp. 487-504
Persistent link: https://www.econbiz.de/10013494007
Saved in:
7
Service system transformation through service design : linking analytical dimensions and service design approaches
Koskela-Huotari, Kaisa
;
Patrício, Lia
;
Zhang, Jie
; …
- In:
Journal of business research : JBR
136
(
2021
),
pp. 343-355
Persistent link: https://www.econbiz.de/10012663303
Saved in:
8
Eco-innovation for environment and waste prevention
Sumrin, Samina
;
Gupta, Suraksha
;
Asaad, Yousra
;
Wang, …
- In:
Journal of business research : JBR
122
(
2021
),
pp. 627-639
Persistent link: https://www.econbiz.de/10012420453
Saved in:
9
The influence of motivational factors on ongoing product design decisions
Bleda, Mercedes
;
Querbes, Adrien
;
Healey, Mark
- In:
Journal of business research : JBR
129
(
2021
),
pp. 562-569
Persistent link: https://www.econbiz.de/10012509704
Saved in:
10
Conflict by design and why institutions matter in service design : a case of a German creative agency in China
Struwe, Sascha
;
Slepniov, Dmitrij
- In:
Journal of business research : JBR
130
(
2021
),
pp. 124-136
Persistent link: https://www.econbiz.de/10012544827
Saved in:
11
Understanding cross border innovation activities : the linkages between innovation modes, product architecture and firm boundaries
Meissner, Dirk
;
Burton, Nicholas
;
Galvin, Peter
; …
- In:
Journal of business research : JBR
128
(
2021
),
pp. 762-769
Persistent link: https://www.econbiz.de/10012494536
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12
The impact of the 2008 financial crisis on innovation : a dominant design perspective
Brem, Alexander
;
Nylund, Petra
;
Viardot, Eric
- In:
Journal of business research : JBR
110
(
2020
),
pp. 360-369
Persistent link: https://www.econbiz.de/10012237864
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13
Designers' road(s) to success : balancing exploration and exploitation
Jacobs, Sofie
;
Cambré, Bart
- In:
Journal of business research : JBR
115
(
2020
),
pp. 241-249
Persistent link: https://www.econbiz.de/10012271137
Saved in:
14
Design thinking for innovation : composition, consequence, and contingency
Nakata, Cheryl
;
Hwang, Jiyoung
- In:
Journal of business research : JBR
118
(
2020
),
pp. 117-128
Persistent link: https://www.econbiz.de/10012288574
Saved in:
15
Perceived design affordance of new products : scale development and validation
El Amri, Dhouha
;
Akrout, Houcine
- In:
Journal of business research : JBR
121
(
2020
),
pp. 127-141
Persistent link: https://www.econbiz.de/10012417332
Saved in:
16
Fashion cewebrity involvement in new product development : scale development and an empirical study
Zhang, Hao
;
Liang, Xiaoning
;
Moon, Hakil
- In:
Journal of business research : JBR
120
(
2020
),
pp. 321-329
Persistent link: https://www.econbiz.de/10012417134
Saved in:
17
The effects of apparel names and visual complexity of apparel design on consumers' apparel product attitudes : a mental imagery perspective
Lee, Jung Eun
;
Shin, Eonyou
- In:
Journal of business research : JBR
120
(
2020
),
pp. 407-417
Persistent link: https://www.econbiz.de/10012417147
Saved in:
18
The role of design innovation in understanding purchase behavior of augmented products
Kim, Sang Jin
;
Kim, Kyung Hoon
;
Choi, Jeonghye
- In:
Journal of business research : JBR
99
(
2019
),
pp. 354-362
Persistent link: https://www.econbiz.de/10012023659
Saved in:
19
Brand logo symmetry and product design : the spillover effects on consumer inferences
Bettels, Jannick
;
Wiedmann, Klaus-Peter
- In:
Journal of business research : JBR
97
(
2019
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012002742
Saved in:
20
Determinants of silent and explicit industrial design
Graña, Fernando M.
;
Benavides-Espinosa, María del Mar
; …
- In:
Journal of business research : JBR
88
(
2018
),
pp. 314-320
Persistent link: https://www.econbiz.de/10011869764
Saved in:
21
How do consumers think about hybrid products? : computer wearables have an identity problem
Nieroda, Marzena E.
;
Mrad, Mona
;
Solomon, Michael R.
- In:
Journal of business research : JBR
89
(
2018
),
pp. 159-170
Persistent link: https://www.econbiz.de/10011881636
Saved in:
22
Product order affects consumer preferences for variety bundles
Mittelman, Mauricio
;
Andrade, Eduardo B.
- In:
European journal of marketing : EJM
51
(
2017
)
5/6
,
pp. 869-884
Persistent link: https://www.econbiz.de/10011708553
Saved in:
23
Climbing down the ladder makes you play it safe : the effect of the status of a rejecter on product evaluation
Yi, Youjae
;
Kim, Seo Young
;
Hwang, Jae Won
- In:
European journal of marketing : EJM
51
(
2017
)
5/6
,
pp. 946-959
Persistent link: https://www.econbiz.de/10011708685
Saved in:
24
Seeing is not necessarily liking : advancing research on package design with eye-tracking
Husić-Mehmedović, Melika
;
Omegarić, Ismir
;
Batagelj, …
- In:
Journal of business research : JBR
80
(
2017
),
pp. 145-154
Persistent link: https://www.econbiz.de/10011771473
Saved in:
25
Consumer responses to functional, aesthetic and symbolic product design in online reviews
Candi, Marina
;
Jae, Haeran
;
Makarem, Suzanne
;
Mohan, Mayoor
- In:
Journal of business research : JBR
81
(
2017
),
pp. 31-39
Persistent link: https://www.econbiz.de/10011771571
Saved in:
26
Beyond form and function : why do consumers value product design?
Kumar, Minu
;
Noble, Charles H.
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 613-620
Persistent link: https://www.econbiz.de/10011436022
Saved in:
27
A dynamic framework for competitor identification : a neglecting role of dominant design
Peng, Yu-Shu
;
Liang, I-Chung
- In:
Journal of business research : JBR
69
(
2016
)
5
,
pp. 1898-1903
Persistent link: https://www.econbiz.de/10011451581
Saved in:
28
A configurational approach to network topology design for product innovation
Ozkan-Canbolat, Ela
;
Beraha, Aydin
- In:
Journal of business research : JBR
69
(
2016
)
11
,
pp. 5216-5221
Persistent link: https://www.econbiz.de/10011589677
Saved in:
29
Multiple pathways to success in small creative businesses : the case of Belgian furniture designers
Jacobs, Sofie
;
Cambré, Bart
;
Huysentruyt, Marieke
; …
- In:
Journal of business research : JBR
69
(
2016
)
11
,
pp. 5461-5466
Persistent link: https://www.econbiz.de/10011590505
Saved in:
30
Attribute-based design perceptions and consumer-brand relationship : role of user expertise
Mishra, Abhishek
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5983-5992
Persistent link: https://www.econbiz.de/10011597573
Saved in:
31
Does channel decentralization lead to low quality product lines?
Chung, Hwan
;
Lee, Eunkyu
- In:
European journal of marketing : EJM
48
(
2014
)
9/10
,
pp. 1870-1891
Persistent link: https://www.econbiz.de/10010429754
Saved in:
32
The interplay of products from the same product line : the role of brand reputation
Palmeira, Mauricio
- In:
European journal of marketing : EJM
48
(
2014
)
9/10
,
pp. 1626-1647
Persistent link: https://www.econbiz.de/10010429775
Saved in:
33
Designing experiences strategically
Alcántara, Enrique
;
Artacho, Miguel A.
;
Martínez, …
- In:
Journal of business research : JBR
67
(
2014
)
6
,
pp. 1074-1080
Persistent link: https://www.econbiz.de/10010364526
Saved in:
34
Influences of perceived product innovation upon usage behavior for MMORPG : product capability, technology capability, and user centered design
Jung, Hong Seob
;
Kim, Kyung Hoon
;
Lee, Chang Han
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2171-2178
Persistent link: https://www.econbiz.de/10010400094
Saved in:
35
Experiential product attributes and preferences for new products : the role of processing fluency
Brakus, J. Joško
;
Schmitt, Bernd
;
Zhang, Shi
- In:
Journal of business research : JBR
67
(
2014
)
11
,
pp. 2291-2298
Persistent link: https://www.econbiz.de/10010401994
Saved in:
36
The role of brand logos in firm performance
Park, C. Whan
;
Eisingerich, Andreas B
;
Pol, Gratiana
; …
- In:
Journal of business research : JBR
66
(
2013
)
2
,
pp. 180-187
Persistent link: https://www.econbiz.de/10009715055
Saved in:
37
The effects of visual rejuvenation through brand logos
Müller, Brigitte
;
Kocher, Bruno
;
Crettaz, Antoine
- In:
Journal of business research : JBR
66
(
2013
)
1
,
pp. 82-88
Persistent link: https://www.econbiz.de/10009720385
Saved in:
38
Product value importance and consumer preference for visual complexity and symmetry
Creusen, Mariëlle E. H.
;
Veryzer, Robert W.
; …
- In:
European journal of marketing : EJM
44
(
2010
)
9/10
,
pp. 1437-1452
Persistent link: https://www.econbiz.de/10008661710
Saved in:
39
Visual product aesthetics : a hierarchical analysis of its trait and value antecedents and its behavioral consequences
Mowen, John C.
;
Fang, Xiang
;
Scott, Kristin
- In:
European journal of marketing : EJM
44
(
2010
)
11/12
,
pp. 1744-1762
Persistent link: https://www.econbiz.de/10008773204
Saved in:
40
Humor ist nichts zum Lachen
Manss, Thomas
- In:
Corporate Identity und Corporate Design : neues Kompendium
,
(pp. 22-31)
.
2007
Persistent link: https://www.econbiz.de/10003621685
Saved in:
41
"Alles soll so einfach wie möglich sein, aber nicht einfacher"
Baumann, Barbara
;
Baumann, Gerd
- In:
Corporate Identity und Corporate Design : neues Kompendium
,
(pp. 32-37)
.
2007
Persistent link: https://www.econbiz.de/10003621698
Saved in:
42
Die Vitalität der Konsequenz
Koch, Claus
- In:
Corporate Identity und Corporate Design : neues Kompendium
,
(pp. 38-45)
.
2007
Persistent link: https://www.econbiz.de/10003621706
Saved in:
43
Eine Kuh ist eine Kuh
Baur, Ruedi
- In:
Corporate Identity und Corporate Design : neues Kompendium
,
(pp. 46-49)
.
2007
Persistent link: https://www.econbiz.de/10003621718
Saved in:
44
Merkwert Marke
Beyrow, Matthias
- In:
Corporate Identity und Corporate Design : neues Kompendium
,
(pp. 52-61)
.
2007
Persistent link: https://www.econbiz.de/10003621838
Saved in:
45
Corporate Typography : jeder Marke die passende Schrift
Spiekermann, Erik
- In:
Corporate Identity und Corporate Design : neues Kompendium
,
(pp. 62-73)
.
2007
Persistent link: https://www.econbiz.de/10003621844
Saved in:
46
Visuelle Programme : Corporate Codes
Djokic, Danijela
;
Grothmaak, Martin
- In:
Corporate Identity und Corporate Design : neues Kompendium
,
(pp. 74-87)
.
2007
Persistent link: https://www.econbiz.de/10003621854
Saved in:
47
Corporate Motion und Sound
Strack, Wolfgang
- In:
Corporate Identity und Corporate Design : neues Kompendium
,
(pp. 88-99)
.
2007
Persistent link: https://www.econbiz.de/10003621870
Saved in:
48
Show : don't tell
Daldrop, Norbert W.
- In:
Corporate Identity und Corporate Design : neues Kompendium
,
(pp. 100-107)
.
2007
Persistent link: https://www.econbiz.de/10003621879
Saved in:
49
Corporate Mediaspace : von der Erscheinung zur Vorstellung
Hundt, Thomas
;
Zirngibl, Ingo
- In:
Corporate Identity und Corporate Design : neues Kompendium
,
(pp. 108-119)
.
2007
Persistent link: https://www.econbiz.de/10003621906
Saved in:
50
Product differentiation and market performance in producer goods industries
Sashi, C. M.
- In:
Journal of business research : JBR
33
(
1995
)
2
,
pp. 115-127
Persistent link: https://www.econbiz.de/10001333099
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