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The dark side of good reputation and loyalty in online retailing : when trust leads to retaliation through price unfairness
Riquelme, Isabel P.; Román, Sergio; Cuestas, Pedro J.; … - In: Journal of interactive marketing : a quarterly … 47 (2019), pp. 35-52
Persistent link: https://www.econbiz.de/10012060911
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Social media and value creation : the role of interaction satisfaction and interaction immersion
Hamilton, Mitchell; Kaltcheva, Velitchka D.; Rohm, Andrew J. - In: Journal of interactive marketing : a quarterly … 36 (2016), pp. 121-133
Persistent link: https://www.econbiz.de/10011616016
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Private sales clubs : a 21st century distribution channel
Betancourt, Roger R.; Chocarro, Raquel; Cortiñas, Monica; … - In: Journal of interactive marketing : a quarterly … 37 (2017), pp. 44-56
Persistent link: https://www.econbiz.de/10011658343
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Atypical shifts post-failure : influence of co-creation on attribution and future motivation to co-create
Sugathan, Praveen; Ranjan, Kumar Rakesh; Mulky, Avinash G. - In: Journal of interactive marketing : a quarterly … 38 (2017), pp. 64-81
Persistent link: https://www.econbiz.de/10011695225
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The effects of online incivility and consumer-to-consumer interactional justice on complainants, observers, and service providers during social media service recovery
Bacile, Todd J.; Wolter, Jeremy S.; Allen, Alexis M.; … - In: Journal of interactive marketing : a quarterly … 44 (2018), pp. 60-81
Persistent link: https://www.econbiz.de/10011949553
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Context-general and context-specific determinants of online satisfaction and loyalty for commerce and content sites
Jaiswal, Anand K.; Niraj, Rakesh; Venugopal, Pingali - In: Journal of interactive marketing : a quarterly … 24 (2010) 3, pp. 222-238
Persistent link: https://www.econbiz.de/10008650974
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A cross-national investigation of the satisfaction and loyalty linkage for mobile telecommunications services across eight countries
Aksoy, Lerzan; Buoye, Alexander; Aksoy, Pelin; … - In: Journal of interactive marketing : a quarterly … 27 (2013) 1, pp. 74-82
Persistent link: https://www.econbiz.de/10009718233
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Frontline cyborgs at your service : how human enhancement technologies affect customer experiences in retail, sales, and service settings
Grewal, Dhruv; Kroschke, Mirja; Mende, Martin; … - In: Journal of interactive marketing : a quarterly … 51 (2020), pp. 9-25
Persistent link: https://www.econbiz.de/10012299803
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Connecting with and converting shoppers into customers : investigating the role of regulatory fit in the online customer's decision-making process
Ashraf, Abdul R.; Thongpapanl, Narongsak - In: Journal of interactive marketing : a quarterly … 32 (2015), pp. 13-25
Persistent link: https://www.econbiz.de/10011422768