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~person:"Filieri, Raffaele"
~subject:"Viral marketing"
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Viral marketing
Consumer behaviour
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Filieri, Raffaele
Law, Chun Hung Roberts
16
Tan, Yong
10
Bigné Alcañiz, J. Enrique
9
Duan, Wenjing
9
Law, Rob
9
Ye, Qiang
9
Gopinath, Shyam
8
Hu, Nan
8
Kim, Jong Min
8
Loureiro, Sandra Maria Correia
8
Mariani, Marcello M.
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Mayzlin, Dina
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Akram, Umair
7
Dwivedi, Yogesh Kumar
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Fan, Weiguo
7
Gu, Bin
7
Li, Hengyun
7
Liu, Yong
7
Lu, Shijie
7
Pavlou, Paul A.
7
Pelsmacker, Patrick de
7
Roy, Gobinda
7
Schweidel, David A.
7
Xie, Karen L.
7
Berger, Jonah
6
Bilgihan, Anil
6
Chen, Yubo
6
Chu, Shu-Chuan
6
Dens, Nathalie
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Flavián Blanco, Carlos
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Hennig-Thurau, Thorsten
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Hong, Yili
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Karjaluoto, Heikki
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Li, Xinxin
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Liang, Sai
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Moe, Wendy W.
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Journal of business research : JBR
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of hospitality management
1
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
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Psychology & marketing
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Tourism management : research, policies, practice
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1
Why do travelers trust TripAdvisor? : antecedents of trust towards consumer-generated media and its influence on recommendation adoption and word of mouth
Filieri, Raffaele
;
Alguezaui, Salma
;
McLeay, Fraser
- In:
Tourism management : research, policies, practice
51
(
2015
),
pp. 174-185
Persistent link: https://www.econbiz.de/10011414943
Saved in:
2
What makes online reviews helpful? : a diagnosticity-adoption framework to explain informational and normative influences in e-WOM
Filieri, Raffaele
- In:
Journal of business research : JBR
68
(
2015
)
6
,
pp. 1291-1270
Persistent link: https://www.econbiz.de/10010529911
Saved in:
3
Extremely negative ratings and online consumer review helpfulness : the moderating role of product quality signals
Filieri, Raffaele
;
Raguseo, Elisabetta
;
Vitari, Claudio
- In:
Journal of travel research : a quarterly publication of …
60
(
2021
)
4
,
pp. 699-717
Persistent link: https://www.econbiz.de/10012492573
Saved in:
4
E-WOM and accommodation : an analysis of the factors that influence travelers’ adoption of information from online reviews
Filieri, Raffaele
;
McLeay, Fraser
- In:
Journal of travel research : a quarterly publication of …
53
(
2014
)
1
,
pp. 44-57
Persistent link: https://www.econbiz.de/10010235908
Saved in:
5
eWOM in online customer support communities : key variables in information quality and source credibility
Dancer, Hannah
;
Filieri, Raffaele
;
Grundy, David
- In:
Journal of direct, data and digital marketing practice …
15
(
2013/14
)
4
,
pp. 290-305
Persistent link: https://www.econbiz.de/10010385969
Saved in:
6
The role of visual cues in eWOM on consumers’ behavioral intention and decisions
Filieri, Raffaele
;
Lin, Zhibin
;
Pino, Giovanni
; …
- In:
Journal of business research : JBR
135
(
2021
),
pp. 663-675
Persistent link: https://www.econbiz.de/10012647992
Saved in:
7
Influencers' "organic" persuasion through electronic word of mouth : a case of sincerity over brains and beauty
Filieri, Raffaele
;
Acikgoz, Fulya
;
Li, Chunyu
; …
- In:
Psychology & marketing
40
(
2023
)
2
,
pp. 347-364
Persistent link: https://www.econbiz.de/10014290684
Saved in:
8
Electronic word-of-mouth from video bloggers : the role of content quality and source homophily across hedonic and utilitarian products
Filieri, Raffaele
;
Acikgoz, Fulya
;
Du, Hao
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014294781
Saved in:
9
Consumer perceptions of information helpfulness and determinants of purchase intention in online consumer reviews of services
Filieri, Raffaele
;
McLeay, Fraser
;
Tsui, Bruce
;
Lin, Zhibin
- In:
Information & management : the internat. journal of …
55
(
2018
)
8
,
pp. 956-970
Persistent link: https://www.econbiz.de/10011947000
Saved in:
10
Customer satisfaction and loyalty with online consumer reviews : factors affecting revisit intentions
Camilleri, Mark Anthony
;
Filieri, Raffaele
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014439971
Saved in:
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