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~isPartOf:"Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele"
~isPartOf:"Journal of marketing"
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Search: person:"Wieseke, Jan"
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Beziehungsmarketing
5
Relationship marketing
5
Consumer behaviour
3
Customer satisfaction
3
Employee retention
3
Konsumentenverhalten
3
Kundenzufriedenheit
3
Mitarbeiterbindung
3
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3
Salespeople
3
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3
Willingness to pay
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customer loyalty
2
customer satisfaction
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1
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Börsenkurs
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Dienstleistungsqualität
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Wieseke, Jan
16
Homburg, Christian
6
Ahearne, Michael
4
Alavi, Sascha
3
Bornemann, Torsten
3
Artz, Martin
2
Habel, Johannes
2
Haumann, Till
2
Hoyer, Wayne D.
2
Kraus, Florian
2
Lam, Son K.
2
Mikolon, Sven
2
Schons, Laura Marie
2
Dick, Rolf van
1
Güntürkün, Pascal
1
Quaiser, Benjamin
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Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
Journal of marketing
Journal of the Academy of Marketing Science
15
Journal of service research : JSR
6
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
5
Tourismus-Journal : Zeitschrift für tourismuswissenschaftliche Forschung und Praxis
5
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : Zfbf
4
Journal of personal selling & sales management
3
Journal of retailing
3
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
3
Business Ethics: A European Review
2
European journal of marketing
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of business ethics : JOBE
2
Journal of marketing theory and practice
2
Journal of vocational behavior
2
Marketing : ZFP ; journal of research and management
2
Marketing Letters
2
Marketing letters : a journal of research in marketing
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
2
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
2
Betriebs-Berater : BB ; Recht, Wirtschaft, Steuern
1
British journal of management : BJM
1
Dienstleistungscontrolling
1
Dienstleistungsmarken : Forum Dienstleistungsmanagement
1
Fundierung des Marketing : verhaltenswissenschaftliche Erkenntnisse als Grundlage einer angewandten Marketingforschung ; [... Festschrift für Günter Silberer...]
1
Gabler Edition Wissenschaft / Marktorientiertes Management
1
Handbuch Markenführung ; Bd. 1
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of Consumer Psychology
1
Journal of Management Studies
1
Journal of Product Innovation Management
1
Journal of business economics : JBE
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of management studies : JMS
1
Journal of marketing research : JMR
1
Luxury marketing : a challenge for theory and practice
1
Management mit Vision und Verantwortung : eine Herausforderung an Wissenschaft und Praxis ; Festschrift für Hans Raffée zum 75. Geburtstag
1
Marktorientiertes Management
1
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ECONIS (ZBW)
11
OLC EcoSci
5
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1
Warm glow or extra charge? : the ambivalent effect of corporate social responsibility activities on customers’ perceived price fairness
Habel, Johannes
;
Schons, Laura Marie
;
Alavi, Sascha
; …
- In:
Journal of marketing
80
(
2016
)
1
,
pp. 84-105
Persistent link: https://www.econbiz.de/10011507459
Saved in:
2
Engaging customers in coproduction processes : how value-enhancing and intensity-reducing communication strategies mitigate the negative effects of coproduction intensity
Haumann, Till
;
Güntürkün, Pascal
;
Schons, Laura Marie
; …
- In:
Journal of marketing
79
(
2015
)
6
,
pp. 17-33
Persistent link: https://www.econbiz.de/10011410742
Saved in:
3
Gambled price discounts : a remedy to the negative side effects of regular price discounts
Alavi, Sascha
;
Bornemann, Torsten
;
Wieseke, Jan
- In:
Journal of marketing
79
(
2015
)
2
,
pp. 62-78
Persistent link: https://www.econbiz.de/10010507907
Saved in:
4
Footprints in the sands of time : a comparative analysis of the effectiveness of customer satisfaction and customer-company identification over time
Haumann, Till
;
Quaiser, Benjamin
;
Wieseke, Jan
;
Rese, Mario
- In:
Journal of marketing
78
(
2014
)
6
,
pp. 78-102
Persistent link: https://www.econbiz.de/10010463456
Saved in:
5
Willing to pay more, eager to pay less : the role of customer loyalty in price negotiations
Wieseke, Jan
;
Alavi, Sascha
;
Habel, Johannes
- In:
Journal of marketing
78
(
2014
)
6
,
pp. 17-37
Persistent link: https://www.econbiz.de/10010463462
Saved in:
6
Marketing performance measurement systems : does comprehensiveness really improve performance?
Homburg, Christian
;
Artz, Martin
;
Wieseke, Jan
- In:
Journal of marketing
76
(
2012
)
3
,
pp. 56-77
Persistent link: https://www.econbiz.de/10009778039
Saved in:
7
Multiple identification Foci and their countervailing effects on salespeople's negative headquarters stereotypes
Wieseke, Jan
;
Kraus, Florian
;
Ahearne, Michael
; …
- In:
Journal of marketing
76
(
2012
)
3
,
pp. 1-20
Persistent link: https://www.econbiz.de/10009778044
Saved in:
8
Multiple Identification Foci and Their Countervailing Effects on Salespeople's Negative Headquarters Stereotypes
Wieseke, Jan
;
Kraus, Florian
;
Ahearne, Michael
; …
- In:
Journal of marketing
76
(
2012
)
3
,
pp. 1-21
Persistent link: https://www.econbiz.de/10009972103
Saved in:
9
Marketing Performance Measurement Systems: Does Comprehensiveness Really Improve Performance?
Homburg, Christian
;
Artz, Martin
;
Wieseke, Jan
- In:
Journal of marketing
76
(
2012
)
3
,
pp. 56-78
Persistent link: https://www.econbiz.de/10009972106
Saved in:
10
Implementing the marketing concept at the employee-customer interface : the role of customer need knowledge
Homburg, Christian
;
Wieseke, Jan
;
Bornemann, Torsten
- In:
Journal of marketing
73
(
2009
)
4
,
pp. 64-81
Persistent link: https://www.econbiz.de/10003860862
Saved in:
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