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~subject:"E-Business"
~subject:"Online retailing"
~subject:"Brand"
~type_genre:"Konferenzbeitrag"
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E-Business
Online retailing
Brand
Beziehungsmarketing
132
Relationship marketing
132
Consumer behaviour
72
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72
Customer satisfaction
40
Kundenzufriedenheit
40
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23
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23
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20
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7
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7
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6
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154
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52
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Bui Nhat Vuong
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Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
3
Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
3
Business horizons
2
The international review of retail, distribution and consumer research
2
Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
1
Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
1
Digital economy for customer benefit and business fairness : proceedings of the International Conference on Sustainable Collaboration in Business, Information and Innovation (SCBTII 2019), Bandung, Indonesia, October 9-10, 2019
1
Ethics, social responsibility and sustainability in marketing
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of logistics : research and applications
1
International journal of quality and service sciences
1
International journal of retail & distribution management
1
Journal of business research : JBR
1
Journal of marketing management : MM
1
Journal of retailing and consumer services
1
Organizations and performance in a complex world : 26th international Economic Conference of Sibiu (IECS)
1
Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
1
Scientific Annals of Economics and Business
1
The future opportunities and challenges of business in digital era 4.0 : proceedings of the 2nd International Conference on Economics, Business and Entrepreneurship (ICEBE 2019), Bandar Lampung, Indonesia, 1 November, 2019
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ECONIS (ZBW)
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Mass customization's online sales configurator capabilities and purchase intention : the roles of psychological empowerment and ownership
Meddeb, Marwa
;
Moulins, Jean-Louis
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 1-10)
.
2024
Persistent link: https://www.econbiz.de/10014500979
Saved in:
2
The impact of e-commerce on consumer online purchase intention : an evidence from Pakistani consumers
Ashraf, Sadia
;
Iqbal, Muhammad Zahid
- In:
Research on Islamic Business Concepts : Proceedings of …
,
(pp. 189-202)
.
2023
Persistent link: https://www.econbiz.de/10013541926
Saved in:
3
Investigating multi-parcel crowdsourcing logistics for B2C e-commerce last-mile deliveries
Seghezzi, Arianna
;
Mangiaracina, Riccardo
- In:
International journal of logistics : research and …
25
(
2022
)
3
,
pp. 260-277
Persistent link: https://www.econbiz.de/10013426103
Saved in:
4
Designing Facebook publications focused on hotel customer experience : how to improve brand attitude and booking intention
Gómez-Suárez, Mónica
;
Veloso, Mónica
- In:
Brand, Label, and Product Intelligence : Second …
,
(pp. 247-258)
.
2022
Persistent link: https://www.econbiz.de/10013338086
Saved in:
5
Segmenting customers based on key determinants of online shopping behavior
Vinerean, Simona
;
Opreana, Alin
- In:
Organizations and performance in a complex world : 26th …
,
(pp. 385-400)
.
2021
Persistent link: https://www.econbiz.de/10012417027
Saved in:
6
Analyzing e-commerce customer experience using text mining : case study of Paperlust.Co
Alamsyah, A.
;
Ramadhani, D. P.
;
Saputra, M. A. A.
;
A. Amran
- In:
Digital economy for customer benefit and business …
,
(pp. 40-45)
.
2020
Persistent link: https://www.econbiz.de/10012227511
Saved in:
7
Big data and data analytics in e-commerce
Berntzen, Lasse
;
Krumova, Milena
;
Eixelsberger, Wolfgang
; …
- In:
Proceedings of the IWEMB 2019 : Third International …
,
(pp. 23-47)
.
2020
Persistent link: https://www.econbiz.de/10012521536
Saved in:
8
Usage of customer reviews in online shopping : analyzing characteristics of customer reviews
Kräuter, Saskia
;
Eine, Bastian
;
Quint, Werner
- In:
Proceedings of the IWEMB 2019 : Third International …
,
(pp. 191-210)
.
2020
Persistent link: https://www.econbiz.de/10012521559
Saved in:
9
An integrated model for customer's e-loyalty : an evidence from online shopping in Vietnam
Bui Nhat Vuong
;
Sid Suntrayuth
- In:
Proceedings of the IWEMB 2019 : Third International …
,
(pp. 367-406)
.
2020
Persistent link: https://www.econbiz.de/10012521577
Saved in:
10
Marketing strategy of electronic transaction services at an Indonesian retail company
Haikal
;
M. S. Mahrinasari
;
Hendrawaty, Ernie
- In:
The future opportunities and challenges of business in …
,
(pp. 20-23)
.
2020
Persistent link: https://www.econbiz.de/10012310675
Saved in:
11
Consumer perceptions and responsiveness toward CSR activities : a sectoral outlook
Aydın, Hatice
- In:
Ethics, social responsibility and sustainability in …
,
(pp. 45-63)
.
2019
Persistent link: https://www.econbiz.de/10012104159
Saved in:
12
How does attachment style influence the brand attachment : brand trust and brand loyalty chain in adolescents?
Bidmon, Sonja
- In:
International journal of advertising : the quarterly …
36
(
2017
)
1
,
pp. 164-189
Persistent link: https://www.econbiz.de/10011687910
Saved in:
13
The effects of multi-channel assortment integration on customer confusion
Bertrandie, Laura
;
Zielke, Stephan
- In:
The international review of retail, distribution and …
27
(
2017
)
5
,
pp. 437-449
Persistent link: https://www.econbiz.de/10011853896
Saved in:
14
Attitude and loyalty to two brands of beer of the same producer
Sudzina, František
- In:
Scientific Annals of Economics and Business
64
(
2017
),
pp. 57-69
Persistent link: https://www.econbiz.de/10011866201
Saved in:
15
Creation of consumer loyalty and trust in the retailer through store brands : the moderating effect of choice of store brand name
Rubio Benito, Natalia
;
Villaseñor, Nieves
;
Yagüe …
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 358-368
Persistent link: https://www.econbiz.de/10011629450
Saved in:
16
Models of customer experience for B2C e-commerce enterprises
Pei, Yilei
;
Xue, Wanxin
;
Li, Dandan
;
Su, Yong
- In:
Journal of electronic commerce in organizations : the …
14
(
2016
)
1
,
pp. 24-33
Persistent link: https://www.econbiz.de/10011529132
Saved in:
17
An e-commerce customer service robot based on intention recognition model
Peng, Minjing
;
Qin, Yanwei
;
Tang, Chenxin
;
Deng, Xiangming
- In:
Journal of electronic commerce in organizations : the …
14
(
2016
)
1
,
pp. 34-44
Persistent link: https://www.econbiz.de/10011529142
Saved in:
18
The branded carnival : the dark magic of consumer excitement
O'Sullivan, Stephen R.
- In:
Journal of marketing management : MM
32
(
2016
)
9/10
,
pp. 1033-1058
Persistent link: https://www.econbiz.de/10011612542
Saved in:
19
Channel design to enrich customers' shopping experiences : synchronizing clicks with bricks in an omni-channel perspective, the Direct Optic case
Picot-Coupey, Karine
;
Huré, Elodie
;
Piveteau, Lauren
- In:
International journal of retail & distribution management
44
(
2016
)
3
,
pp. 336-368
Persistent link: https://www.econbiz.de/10011515906
Saved in:
20
The role of the brand in driving online loyalty for multichannel retailers
Frasquet Deltoro, Marta
;
Ruiz-Molina, María-Eugenia
; …
- In:
The international review of retail, distribution and …
25
(
2015
)
5
,
pp. 490-502
Persistent link: https://www.econbiz.de/10011534118
Saved in:
21
Nonlinear impact of online retail characteristics on customer satisfaction and loyalty
Tontini, Gerson
;
Silva, Júlio Cesar da
;
Beduschi, …
- In:
International journal of quality and service sciences
7
(
2015
)
2/3
,
pp. 152-169
Persistent link: https://www.econbiz.de/10011400401
Saved in:
22
Click-and-mortar SMEs : attracting customers to your website
Lahuerta Otero, Eva
;
Muñoz Gallego, Pablo A.
;
Pratt, …
- In:
Business horizons
57
(
2014
)
6
,
pp. 729-736
Persistent link: https://www.econbiz.de/10010433297
Saved in:
23
Say yes to Facebook and get your customers involved! : relationships in a world of social networks
Pereira, Hélia Gonçalves
;
Salgueiro, Maria de Fátima
; …
- In:
Business horizons
57
(
2014
)
6
,
pp. 695-702
Persistent link: https://www.econbiz.de/10010433309
Saved in:
24
How to grow a brand : retain or acquire customers?
Riebe, Erica
;
Wright, Malcolm
;
Stern, Philip
;
Sharp, Byron
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 990-997
Persistent link: https://www.econbiz.de/10010364060
Saved in:
25
Antecedents of loyalty towards online retailers : heavy shopper versus light shopper groups
Sur, Soma
- In:
Journal of electronic commerce in organizations : the …
12
(
2014
)
4
,
pp. 32-45
Persistent link: https://www.econbiz.de/10010506937
Saved in:
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