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~person:"Smith, Alan D."
~person:"Gil Saura, Irene"
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Beziehungsmarketing
102
Relationship marketing
102
Consumer behaviour
29
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29
Einzelhandel
19
Retail trade
19
Customer satisfaction
17
Kundenzufriedenheit
17
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Brand image
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Markenimage
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Smith, Alan D.
Gil Saura, Irene
Wilde, Klaus D.
Bruhn, Manfred
112
Homburg, Christian
108
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80
Huber, Frank
55
Verhoef, Peter C.
55
Han, Heesup
53
Herrmann, Andreas
49
Bauer, Hans H.
46
Piller, Frank T.
46
Hollebeek, Linda D.
45
Stauss, Bernd
44
Krafft, Manfred
42
Palmatier, Robert W.
40
Mattila, Anna S.
37
Hippner, Hajo
33
Stock-Homburg, Ruth
33
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
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31
Thaichon, Park
31
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30
Prentice, Catherine
30
Reichwald, Ralf
30
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30
Töpfer, Armin
29
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28
Georgi, Dominik
28
Loureiro, Sandra Maria Correia
28
Matzler, Kurt
28
Reinartz, Werner J.
28
Eggert, Andreas
27
Grewal, Dhruv
27
Sheth, Jagdish N.
27
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27
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26
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26
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25
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Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
8
International journal of business information systems : IJBIS
6
International journal of services and operations management
6
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
5
International journal of business innovation and research
4
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
4
International journal of electronic finance : IJEF
3
The journal of brand management : an international journal
3
Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
2
International journal of hospitality management
2
International journal of logistics systems and management
2
International journal of process management and benchmarking : IJPMB
2
Journal of hospitality marketing & management
2
Journal of vacation marketing : an international journal
2
Management decision : MD
2
Organizational productivity and performance measurements using predictive modeling and analytics
2
The international review of retail, distribution and consumer research
2
The journal of services marketing
2
The service industries journal
2
Big data and innovation in tourism, travel, and hospitality : managerial approaches, techniques, and applications
1
Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
1
Data mining : mehr Gewinn aus Ihren Kundendaten ; 22 data mining tools mit Referenzkunden ; Business cases erfolgreicher Data-mining-Projekte ; aktuelle Umfrageergebnisse zum Nutzen von data mining
1
Effektives Customer Relationship Management : Instrumente, Einführungskonzepte, Organisation
1
Electronic Services
1
European retail research
1
Health marketing quarterly
1
Interaktionen im Dienstleistungsbereich
1
International journal of management & enterprise development : IJMED
1
International journal of procurement management
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
International journal of services and operations management : IJSOM
1
International journal of services and standards
1
International journal of sustainable economy
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
Journal of electronic commerce research : JECR
1
Journal of industrial and business economics
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of retailing and consumer services
1
Journal of service management
1
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ECONIS (ZBW)
102
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1
How to generate economic satisfaction in B2B contexts? : the role of value co-creation and relationship quality
Berenguer Contrí, Gloria
;
Gil Saura, Irene
; …
- In:
Journal of industrial and business economics
51
(
2024
)
1
,
pp. 189-209
Persistent link: https://www.econbiz.de/10014512487
Saved in:
2
Supply chain considerations in digital strategies, e-procurement and CRM
Smith, Alan D.
- In:
International journal of services and operations …
44
(
2023
)
2
,
pp. 173-195
Persistent link: https://www.econbiz.de/10014226978
Saved in:
3
Perceived consumer issues associated with online vehicle purchase decisions
Smith, Alan D.
- In:
International journal of process management and …
14
(
2023
)
1
,
pp. 84-107
Persistent link: https://www.econbiz.de/10014314031
Saved in:
4
The impact of value co-creation in sustainable services : understanding generational differences
Bordian, Mariia
;
Gil Saura, Irene
;
Šerić, Maja
- In:
The journal of services marketing
37
(
2023
)
2
,
pp. 155-167
Persistent link: https://www.econbiz.de/10013542917
Saved in:
5
Corporate succession planning : accident or part of the strategic benchmarking process?
Smith, Alan D.
- In:
International journal of process management and …
12
(
2022
)
6
,
pp. 695-729
Persistent link: https://www.econbiz.de/10013391082
Saved in:
6
Does sustainability drive to create store equity? : a proposal through image, quality and loyalty
Sánchez-González, Irene
;
Gil Saura, Irene
; …
- In:
International journal of retail and distribution management
50
(
2022
)
6
,
pp. 708-727
Persistent link: https://www.econbiz.de/10013398102
Saved in:
7
The role of retail equity, value and relational benefits in building B2B relationships in retailing
Gil Saura, Irene
;
Ruiz-Molina, M. Eugenia
;
Berenguer …
- In:
Journal of relationship marketing : innovations and …
19
(
2020
)
4
,
pp. 253-286
Persistent link: https://www.econbiz.de/10012312405
Saved in:
8
Customer relationship management and the impact of e-coupons on B2C retail markets
Smith, Alan D.
;
Shock, James R.
;
Beaves, Robert
- In:
International journal of business information systems : …
30
(
2019
)
2
,
pp. 203-231
Persistent link: https://www.econbiz.de/10012037773
Saved in:
9
Influence of environmental practices on brand equity, satisfaction and word of mouth
Moise, Mihaela Simona
;
Gil Saura, Irene
;
Šerić, Maja
; …
- In:
The journal of brand management : an international journal
26
(
2019
)
6
,
pp. 646-657
Persistent link: https://www.econbiz.de/10012120864
Saved in:
10
Strengthening relational ties and building loyalty through relational innovation and technology : evidence from Spanish hotel guests
Gil Saura, Irene
;
Ruiz-Molina, María-Eugenia
; …
- In:
Big data and innovation in tourism, travel, and …
,
(pp. 183-211)
.
2019
Persistent link: https://www.econbiz.de/10012006200
Saved in:
11
From retail innovation and image to loyalty : moderating effects of product type
Moliner Velázquez, Beatriz
;
Fuentes Blasco, Maria
; …
- In:
Service business
13
(
2019
)
1
,
pp. 199-224
Persistent link: https://www.econbiz.de/10011965894
Saved in:
12
Intelligent business processes in CRM : exemplified by complaint management
Zaby, Christopher
;
Wilde, Klaus D.
- In:
Business & information systems engineering : BISE ; the …
60
(
2018
)
4
,
pp. 289-304
Persistent link: https://www.econbiz.de/10011889881
Saved in:
13
E-loyalty formation : a cross-cultural comparison of Spain and Colombia
Peña-García, Nathalie
;
Gil Saura, Irene
; …
- In:
Journal of electronic commerce research : JECR
19
(
2018
)
4
,
pp. 336-356
Persistent link: https://www.econbiz.de/10011956515
Saved in:
14
New product development and manufacturability techniques and analytics
Smith, Alan D.
- In:
Organizational productivity and performance …
,
(pp. 80-95)
.
2017
Persistent link: https://www.econbiz.de/10011568341
Saved in:
15
Transformation of CRM and supply chain management techniques in a new venture
Ditizio, Amber A.
;
Smith, Alan D.
- In:
Organizational productivity and performance …
,
(pp. 96-114)
.
2017
Persistent link: https://www.econbiz.de/10011568345
Saved in:
16
Latent segmentation in business-to-business based on information and communication technology and relationship variables
Fuentes-Blasco, Maria
;
Moliner-Velázquez, Beatriz
;
Gil …
- In:
Tourism economics : the business and finance of tourism …
23
(
2017
)
2
,
pp. 460-468
Persistent link: https://www.econbiz.de/10011646491
Saved in:
17
The causal relationship between store equity and loyalty : testing two alternative models in retailing
Gil Saura, Irene
;
Šerić, Maja
;
Ruiz-Molina, María Eugenia
- In:
The journal of brand management : an international journal
24
(
2017
)
2
,
pp. 193-208
Persistent link: https://www.econbiz.de/10011724575
Saved in:
18
A multidimensional service-value scale based on Holbrook's typology of customer value : bridging the gap between the concept and its measurement
Gallarza, Martina G.
;
Arteaga, Francisco
;
Del Chiappa, …
- In:
Journal of service management
28
(
2017
)
4
,
pp. 724-762
Persistent link: https://www.econbiz.de/10011731230
Saved in:
19
Exploring relationship variables and Information and Communication Technologies use in industrial segmentation
Fuentes-Blasco, María
;
Moliner-Velázquez, Beatriz
; …
- In:
Management decision : MD
55
(
2017
)
7
,
pp. 1441-1459
Persistent link: https://www.econbiz.de/10011731338
Saved in:
20
Analyzing heterogeneity on the value, satisfaction, word-of-mouth relationship in retailing
Fuentes-Blasco, María
;
Moliner-Velázquez, Beatriz
; …
- In:
Management decision : MD
55
(
2017
)
7
,
pp. 1558-1577
Persistent link: https://www.econbiz.de/10011731374
Saved in:
21
Customer segmentation based on store equity : what explains customer store preference?
Gil Saura, Irene
;
Berenguer Contrí, Gloria
;
Ruiz …
- In:
The journal of brand management : an international journal
24
(
2017
)
6
,
pp. 546-561
Persistent link: https://www.econbiz.de/10011771417
Saved in:
22
Role of marketing and technological innovation on store equity, satisfaction and word-of-mouth in retailing
Fuentes-Blasco, María
;
Moliner-Velázquez, Beatriz
; …
- In:
The journal of product & brand management
26
(
2017
)
6
,
pp. 650-666
Persistent link: https://www.econbiz.de/10011801144
Saved in:
23
Customer-based brand equity building : empirical evidence from Croatian upscale hotels
Šerić, Maja
;
Gil Saura, Irene
;
Mikulić, Josip
- In:
Journal of vacation marketing : an international journal
23
(
2017
)
2
,
pp. 133-144
Persistent link: https://www.econbiz.de/10011951149
Saved in:
24
Innovation as a key to strengthen the effect of relationship benefits on loyalty in retailing
Ruiz-Molina, Maria-Eugenia
;
Gil Saura, Irene
; …
- In:
The journal of services marketing
31
(
2017
)
2
,
pp. 131-141
Persistent link: https://www.econbiz.de/10011654602
Saved in:
25
Data Mining im CRM
Hippner, Hajo
;
Wilde, Klaus D.
- In:
Effektives Customer Relationship Management : …
,
(pp. 141-158)
.
2017
Persistent link: https://www.econbiz.de/10011599168
Saved in:
26
Can advanced technology affect customer-based brand equity in service firms? : an empirical study in upscale hotels
Šerić, Maja
;
Gil Saura, Irene
;
Mollá Descals, Alejandro
- In:
Journal of service theory and practice : JSTP
26
(
2016
)
1
,
pp. 2-27
Persistent link: https://www.econbiz.de/10011421818
Saved in:
27
Search engine marketing and customer relationship management within a social media environment
Smith, Alan D.
- In:
International journal of business information systems : …
22
(
2016
)
2
,
pp. 181-210
Persistent link: https://www.econbiz.de/10011610178
Saved in:
28
Ethical and managerial aspects of social network advertisement
Smith, Alan D.
;
Offodile, O. Felix
- In:
Journal of electronic commerce in organizations : the …
14
(
2016
)
4
,
pp. 28-51
Persistent link: https://www.econbiz.de/10011591109
Saved in:
29
Emotional and altruistic values as drivers for a loyalty-based segementation in retailing : an approach to postrecession Spanish apparel consumers
Gallarza-Granizo, Martina G.
;
Gil Saura, Irene
; …
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
3
,
pp. 200-217
Persistent link: https://www.econbiz.de/10011633633
Saved in:
30
Managers' perceptions of delivered value in the hospitality industry
Gallarza, Martina G.
;
Santos Arteaga, Francisco Javier
; …
- In:
Journal of hospitality marketing & management
24
(
2015
)
7/8
,
pp. 857-893
Persistent link: https://www.econbiz.de/10011433722
Saved in:
31
Value dimensions in consumers' experience : combining the intra- and inter-variable approaches in the hospitality sector
Gallarza, Martina G.
;
Arteaga, Francisco
;
Del Chiappa, …
- In:
International journal of hospitality management
47
(
2015
),
pp. 140-150
Persistent link: https://www.econbiz.de/10011312536
Saved in:
32
Relational benefits, value, and satisfaction in the relationships between service companies
Ruiz-Molina, María-Eugenia
;
Gil Saura, Irene
; …
- In:
Journal of relationship marketing : innovations & …
14
(
2015
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10011289298
Saved in:
33
How can integrated marketing communications and advanced technology influence the creation of customer-based brand equity? : evidence from the hospitality industry
Šerić, Maja
;
Gil Saura, Irene
;
Ruiz-Molina, María Eugenia
- In:
International journal of hospitality management
39
(
2014
),
pp. 144-156
Persistent link: https://www.econbiz.de/10010389390
Saved in:
34
Value antecedents in relationship between tourism companies
Moliner-Velazquez, Beatriz
;
Fuentes-Blasco, Maria
;
Gil …
- In:
The journal of business & industrial marketing
29
(
2014
)
3
,
pp. 215-226
Persistent link: https://www.econbiz.de/10010345210
Saved in:
35
Data Mining im CRM
Hippner, Hajo
;
Wilde, Klaus D.
- In:
Effektives Customer Relationship Management : …
,
(pp. 179-196)
.
2013
Persistent link: https://www.econbiz.de/10009672129
Saved in:
36
Loyalty in high-quality hotels of Croatia : from marketing initiatives to customer brand loyalty creation
Šerić, Maja
;
Gil Saura, Irene
;
Mollá Descals, Alejandro
- In:
Journal of relationship marketing : innovations & …
12
(
2013
)
2
,
pp. 114-140
Persistent link: https://www.econbiz.de/10009774824
Saved in:
37
The quality-value-satisfaction-loyalty chain : relationships and impacts
Gallarza, Martina G.
;
Gil Saura, Irene
;
Moreno, …
- In:
Tourism review : the official journal of the AIEST
68
(
2013
)
1
,
pp. 3-20
Persistent link: https://www.econbiz.de/10009738872
Saved in:
38
Retail brand equity : a model based on its dimensions and effects
Gil Saura, Irene
;
Ruiz-Molina, María Eugenia
;
Michel, …
- In:
The international review of retail, distribution and …
23
(
2013
)
2
,
pp. 111-136
Persistent link: https://www.econbiz.de/10009743697
Saved in:
39
Customer value in tourism services : meaning and role for a relationship marketing approach
Gallarza, Martina G.
;
Gil Saura, Irene
;
Holbrook, Morris B.
- In:
Strategic marketing in tourism services
,
(pp. 147-162)
.
2012
Persistent link: https://www.econbiz.de/10009581754
Saved in:
40
ICT, IMC, and brand equity in high-quality hotels of Dalmatia : an analysis from guest perceptions
Šerić, Maja
;
Gil Saura, Irene
- In:
Journal of hospitality marketing & management
21
(
2012
)
7/8
,
pp. 821-851
Persistent link: https://www.econbiz.de/10009688552
Saved in:
41
Shrinking-release window movie releases : potential impacts on best business practices
Smith, Alan D.
- In:
International journal of services and operations management
8
(
2011
)
1
,
pp. 1-26
Persistent link: https://www.econbiz.de/10008823490
Saved in:
42
Strategic leveraging total quality and CRM initiatives : case study of service-orientated firms
Smith, Alan D.
- In:
Services marketing quarterly
32
(
2011
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10008902033
Saved in:
43
Conceptualizing and measuring loyalty : towards a conceptual model of tourist loyalty antecedents
Moliner Valázquez, Beatriz
;
Gil Saura, Irene
;
Ruiz …
- In:
Journal of vacation marketing : an international journal
17
(
2011
)
1
,
pp. 65-81
Persistent link: https://www.econbiz.de/10008840752
Saved in:
44
IT-Unterstützung durch CRM-Systeme
Rentzmann, René
;
Hippner, Hajo
;
Hesse, Frank
;
Wilde, …
- In:
Grundlagen des CRM : Strategie, Geschäftsprozesse und …
,
(pp. 129-155)
.
2011
Persistent link: https://www.econbiz.de/10008857605
Saved in:
45
Gestaltung kundenbezogener Geschäftsprozesse
Merzenich, Melanie
;
Hippner, Hajo
;
Jaeck, Horst-Florian
; …
- In:
Grundlagen des CRM : Strategie, Geschäftsprozesse und …
,
(pp. 91-128)
.
2011
Persistent link: https://www.econbiz.de/10008857606
Saved in:
46
CRM : Grundlagen, Konzepte und Prozesse
Leußer, Wolfgang
;
Hippner, Hajo
;
Wilde, Klaus D.
- In:
Grundlagen des CRM : Strategie, Geschäftsprozesse und …
,
(pp. 15-55)
.
2011
Persistent link: https://www.econbiz.de/10008857608
Saved in:
47
Adaptivität und Echtzeit in CRM-Prozessen
Grieser, Lukas
;
Wilde, Klaus D.
- In:
Grundlagen des CRM : Strategie, Geschäftsprozesse und …
,
(pp. 811-849)
.
2011
Persistent link: https://www.econbiz.de/10008858188
Saved in:
48
Data Mining : Grundlagen und Einsatzpotenziale in analytischen CRM-Prozessen
Hippner, Hajo
;
Grieser, Lukas
;
Wilde, Klaus D.
- In:
Grundlagen des CRM : Strategie, Geschäftsprozesse und …
,
(pp. 783-810)
.
2011
Persistent link: https://www.econbiz.de/10008858189
Saved in:
49
Kundeninformationen als Basis des CRM
Leußer, Wolfgang
;
Hippner, Hajo
;
Wilde, Klaus D.
- In:
Grundlagen des CRM : Strategie, Geschäftsprozesse und …
,
(pp. 731-755)
.
2011
Persistent link: https://www.econbiz.de/10008858191
Saved in:
50
IT-Unterstützung ausgewählter Interaktionskanäle und Cusomer Touch Points
Hauke, Robert
;
Wilde, Klaus D.
- In:
Grundlagen des CRM : Strategie, Geschäftsprozesse und …
,
(pp. 703-728)
.
2011
Persistent link: https://www.econbiz.de/10008858192
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