//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Product quality"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Product quality
30
Produktqualität
30
Consumer behaviour
15
Konsumentenverhalten
15
Theorie
13
Theory
13
Preismanagement
9
Pricing strategy
9
Game theory
8
Product differentiation
8
Produktdifferenzierung
8
Spieltheorie
8
Duopol
6
Duopoly
6
game theory
6
product quality
6
Advertising
5
Werbung
5
Competition
4
Signalling
4
Wettbewerb
4
signaling
4
Dienstleistungsqualität
3
Market entry
3
Markteintritt
3
Online retailing
3
Online-Handel
3
Preiswettbewerb
3
Price competition
3
Product design
3
Produktgestaltung
3
Service quality
3
Viral marketing
3
Virales Marketing
3
advertising
3
quality
3
Brand
2
Brand extension
2
Distribution channel
2
E-commerce
2
more ...
less ...
Online availability
All
Undetermined
16
Type of publication
All
Article
30
Type of publication (narrower categories)
All
Article in journal
30
Aufsatz in Zeitschrift
30
Language
All
English
30
Author
All
Allenby, Greg M.
2
Moorthy, Sridhar
2
Amaldoss, Wilfred
1
Biyalogorsky, Eyal
1
Blake, Tom
1
Carrillo, Janice E.
1
Chandukala, Sandeep R.
1
Chen, Yuxin
1
Chevalier, Judith A.
1
Chintagunta, Pradeep K.
1
Dover, Yaniv
1
Edwards, Yancy D.
1
Erdem, Tülin
1
Gardete, Pedro M.
1
Garratt, Mark J.
1
Gong, Qiang
1
Huang, Xiao
1
Ishibashi, Ikuo
1
Jerath, Kinshuk
1
Jing, Bing
1
Joshi, Yogesh V.
1
Kalra, Ajay
1
Keane, Michael P.
1
Keller, Kevin Lane
1
Kim, Sang Hyun
1
Koenigsberg, Oded
1
Kotschedoff, Marco J. W.
1
Kuksov, Dmitri
1
Li, Shibo
1
Li, Xi
1
Li, Yanzhi
1
Lin, Song
1
Lin, Yuanfang
1
Matsushima, Noriaki
1
Mayzlin, Dina
1
Mehra, Amit
1
Moshary, Sarah
1
Musalem, Andrés
1
Naik, Prasad A.
1
Nistor, Cristina
1
more ...
less ...
Published in...
All
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
NBER working paper series
156
Working paper / National Bureau of Economic Research, Inc.
145
NBER Working Paper
140
International journal of production economics
118
International journal of production research
114
Discussion paper / Centre for Economic Policy Research
89
International journal of industrial organization
84
Economics letters
79
European journal of operational research : EJOR
75
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
65
American journal of agricultural economics
64
Management science : journal of the Institute for Operations Research and the Management Sciences
61
CESifo working papers
60
International journal of quality & reliability management
55
Journal of wine economics
50
Applied economics
47
The journal of industrial economics
47
Journal of economics & management strategy : JEMS
44
Journal of international economics
44
Journal of retailing and consumer services
44
The Rand journal of economics
44
The TQM journal : the international review of organizational improvement
44
Working paper
44
International journal of productivity and quality management : IJPQM
42
Journal of business research : JBR
41
Journal of economic behavior & organization : JEBO
41
Discussion paper
39
Europäische Hochschulschriften / 5
38
Total quality management & business excellence
37
Food policy : economics planning and politics of food and agriculture
36
Journal of economics
35
SpringerLink / Bücher
35
The American economic review
32
CESifo Working Paper Series
30
Economic modelling
30
European economic review : EER
29
International journal of hospitality management
29
The review of economics and statistics
29
Applied economics letters
28
more ...
less ...
Source
All
ECONIS (ZBW)
30
Showing
1
-
30
of
30
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Freemium as an optimal strategy for market dominant firms
Shi, Zijun
;
Zhang, Kaifu
;
Srinivasan, Kannan
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
1
,
pp. 150-169
Persistent link: https://www.econbiz.de/10011999562
Saved in:
2
Managing consumer deliberations in a decentralized distribution channel
Li, Xi
;
Li, Yanzhi
;
Shi, Mengze
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
1
,
pp. 170-190
Persistent link: https://www.econbiz.de/10011999564
Saved in:
3
Price salience and product choice
Blake, Tom
;
Moshary, Sarah
;
Sweeney, Kane
;
Tadelis, Steve
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
4
,
pp. 619-636
Persistent link: https://www.econbiz.de/10012623350
Saved in:
4
When consumers learn, money burns : signaling quality via advertising with observational learning and word of mouth
Joshi, Yogesh V.
;
Musalem, Andrés
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
1
,
pp. 168-188
Persistent link: https://www.econbiz.de/10012493751
Saved in:
5
Entry of platforms into complementary hardware access product markets
Sharma, Siddhartha
;
Mehra, Amit
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
2
,
pp. 325-343
Persistent link: https://www.econbiz.de/10012504964
Saved in:
6
Pricing and quality provision in a supply relationship : a model of efficient relational contracts
Nistor, Cristina
;
Selove, Matthew
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
5
,
pp. 939-955
Persistent link: https://www.econbiz.de/10012305116
Saved in:
7
Quality information disclosure and patient reallocation in the healthcare industry : evidence from cardiac surgery report cards
Yoon, Tae Jung
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
3
,
pp. 636-662
Persistent link: https://www.econbiz.de/10012294690
Saved in:
8
Higher minimum quality standards and redistributive effects on consumer welfare
Kotschedoff, Marco J. W.
;
Pachali, Max J.
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
1
,
pp. 253-280
Persistent link: https://www.econbiz.de/10012183090
Saved in:
9
Service product design and consumer refund policies
Huang, Xiao
;
Zhang, Dan
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
2
,
pp. 366-381
Persistent link: https://www.econbiz.de/10012212452
Saved in:
10
Lowering customer evaluation costs, product differentiation, and price competition
Jing, Bing
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
1
,
pp. 113-127
Persistent link: https://www.econbiz.de/10011437611
Saved in:
11
Probabilistic selling for vertically differentiated products with salient thinkers
Zheng, Quan
;
Pan, Xiajun Amy
;
Carrillo, Janice E.
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
3
,
pp. 442-460
Persistent link: https://www.econbiz.de/10012038417
Saved in:
12
Channels of impact : user reviews when quality is dynamic and managers respond
Chevalier, Judith A.
;
Dover, Yaniv
;
Mayzlin, Dina
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
5
,
pp. 688-709
Persistent link: https://www.econbiz.de/10011951214
Saved in:
13
Consumer choice and market outcomes under ambiguity in product quality
Yoo, Onesun Steve
;
Sarin, Rakesh
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
3
,
pp. 445-468
Persistent link: https://www.econbiz.de/10011884372
Saved in:
14
Complementary goods : creating, capturing, and competing for value
Yalcin, Taylan
;
Ofek, Elie
;
Koenigsberg, Oded
; …
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
4
,
pp. 554-569
Persistent link: https://www.econbiz.de/10009787939
Saved in:
15
Product quality in a distribution channel with inventory risk
Jerath, Kinshuk
;
Kim, Sang Hyun
;
Swinney, Robert
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
5
,
pp. 747-761
Persistent link: https://www.econbiz.de/10011760398
Saved in:
16
Add-on policies under vertical differentiation : why do luxury hotels charge for internet while economy hotels do not?
Lin, Song
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
4
,
pp. 610-625
Persistent link: https://www.econbiz.de/10011744827
Saved in:
17
Commentaries and reply to "can brand extension signal product quality?" by Sridhar Moorthy
Wernerfelt, Birger
;
Keller, Kevin Lane
;
Moorthy, Sridhar
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
5
,
pp. 771-778
Persistent link: https://www.econbiz.de/10009665101
Saved in:
18
Can brand extension signal product quality?
Moorthy, Sridhar
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
5
,
pp. 756-770
Persistent link: https://www.econbiz.de/10009665103
Saved in:
19
Impact of competition on product decisions : movie choices of exhibitors
Orhun, A. Yeşim
;
Venkataraman, Sriram
;
Chintagunta, …
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
1
,
pp. 73-92
Persistent link: https://www.econbiz.de/10011437605
Saved in:
20
Untangling searchable and experiential quality responses to counterfeits
Qian, Yi
;
Gong, Qiang
;
Chen, Yuxin
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
4
,
pp. 522-538
Persistent link: https://www.econbiz.de/10011313065
Saved in:
21
Cheap-talk advertising and misrepresentation in vertically differentiated markets
Gardete, Pedro M.
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
4
,
pp. 609-621
Persistent link: https://www.econbiz.de/10009787933
Saved in:
22
Does chatter really matter? : dynamics of user-generated content and stock performance
Tirunillai, Seshadri
;
Tellis, Gerard J.
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
2
,
pp. 198-215
Persistent link: https://www.econbiz.de/10009548705
Saved in:
23
Identifying unmet demand
Chandukala, Sandeep R.
;
Edwards, Yancy D.
;
Allenby, Greg M.
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
1
,
pp. 61-73
Persistent link: https://www.econbiz.de/10008905593
Saved in:
24
Optimal advertising when envisioning a product-harm crisis
Rubel, Olivier
;
Naik, Prasad A.
;
Srinivasan, Shuba
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
6
,
pp. 1048-1065
Persistent link: https://www.econbiz.de/10009427801
Saved in:
25
Competing for low-end markets
Amaldoss, Wilfred
;
Shin, Woochoel
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
5
,
pp. 776-788
Persistent link: https://www.econbiz.de/10009384019
Saved in:
26
A model for trade-up and change in considered brands
Allenby, Greg M.
;
Garratt, Mark J.
;
Rossi, Peter E.
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
1
,
pp. 40-56
Persistent link: https://www.econbiz.de/10003973163
Saved in:
27
Information provision in a vertically differentiated competitive marketplace
Kuksov, Dmitri
;
Lin, Yuanfang
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
1
,
pp. 122-138
Persistent link: https://www.econbiz.de/10003973186
Saved in:
28
The existence of low-end firms may help high-end firms
Ishibashi, Ikuo
;
Matsushima, Noriaki
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
1
,
pp. 136-147
Persistent link: https://www.econbiz.de/10003858568
Saved in:
29
A dynamic model of brand choice when price and advertising signal product quality
Erdem, Tülin
;
Keane, Michael P.
;
Sun, Baohong
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
6
,
pp. 1111-1125
Persistent link: https://www.econbiz.de/10003791802
Saved in:
30
Signaling quality through specialization
Kalra, Ajay
;
Li, Shibo
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
2
,
pp. 168-184
Persistent link: https://www.econbiz.de/10003708877
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->