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~subject:"Profisport"
~subject:"United States"
~isPartOf:"Sport marketing quarterly : preferred journal of the Sport Marketing Association"
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Profisport
United States
Sportmarketing
148
Sports marketing
148
Consumer behaviour
67
Konsumentenverhalten
67
Professional sports
67
Sport event
45
Sportveranstaltung
45
Sport
44
Sports
44
USA
39
Sport organization
31
Sportorganisation
31
Football
30
Fußball
30
Sponsoring
29
Sponsorship
29
Brand management
27
Markenführung
27
Brand image
25
Markenimage
25
Ball game
17
Ballsport
17
Arbeitsgruppe
16
Team
16
Advertising effects
15
Werbewirkung
15
team identification
11
Corporate Social Responsibility
9
Corporate social responsibility
9
sponsorship
9
consumer behavior
7
sport marketing
7
Beziehungsmarketing
6
Motivation
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Relationship marketing
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sport consumer behavior
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Drayer, Joris
5
Ballouli, Khalid
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Bennett, Gregg
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Greenwell, T. Christopher
4
Simmons, Jason M.
4
Heere, Bob
3
Kent, Aubrey
3
Lee, Joon Sung
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Naraine, Michael L.
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Popp, Nels
3
Shapiro, Stephen L.
3
Walker, Matthew
3
Wear, Henry
3
Baker, Thomas A., III.
2
Bouchet, Adrien
2
Byon, Kevin K.
2
Chalip, Laurence Hilmond
2
Cobbs, Joe
2
Delia, Elizabeth B.
2
Eddy, Terry
2
Ferreira, Mauricio
2
Funk, Daniel C.
2
Grady, John
2
Greenhalgh, Greg
2
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2
Hwang, Hansol
2
Irwin, Richard L.
2
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2
Katz, Matthew
2
Ko, Yong Jae
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2
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Nichols, Bridget Satinover
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
International journal of sport management and marketing : IJSMM
96
Journal of sport management : the official journal of the North American Society of Sport Management
87
International journal of sports marketing & sponsorship
78
Sport management review
76
European Sport management quarterly : ESMQ
64
Journal of sports economics
23
International journal of sport finance
16
Sport, Business and Management : an international journal ; SBM
13
Journal of business research : JBR
12
International sports marketing : principles and perspectives
10
European journal of operational research : EJOR
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of strategic marketing
7
Routledge international handbooks
6
Services marketing quarterly
6
Journal of promotion management : JPM
5
Sport marketing in a global environment : strategic perspectives
5
The journal of brand management : an international journal
5
Applied economics
4
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
4
Edward Elgar E-Book Archive
4
European journal of international management : EJIM
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of marketing communications
4
Journal of retailing and consumer services
4
Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
4
Marketing intelligence & planning
4
The journal of business & industrial marketing
4
The marketing review
4
The service industries journal
4
An Elgar research collection
3
Asia Pacific journal of marketing and logistics
3
Elgar original reference
3
European journal of marketing : EJM
3
Gabler Edition Wissenschaft
3
Handbook of research on integrating social media into strategic marketing
3
Journal for global business advancement : JGBA
3
Journal of business strategy
3
Journal of service management
3
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ECONIS (ZBW)
98
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1
How changes in team performance impact team identity
Mansfield, Aaron C.
;
Delia, Elizabeth B.
;
Reifurth, …
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
4
,
pp. 332-342
Persistent link: https://www.econbiz.de/10014475748
Saved in:
2
Factors influencing fan acceptance or rejection of a sport team's revolutionary rebrand
Simmons, Jason M.
;
Naraine, Michael L.
;
Greenwell, Chris
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
2
,
pp. 91-104
Persistent link: https://www.econbiz.de/10014315760
Saved in:
3
Which fantasy sports players will bet on sports? : a trait-based predictive model of fantasy sport players engaging in sports betting
Houghton, David M.
;
Nowlin, Edward L.
;
Walker, Doug
; …
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
2
,
pp. 105-123
Persistent link: https://www.econbiz.de/10014315762
Saved in:
4
Aggressive motives and fan passion across different types of sports
Greenwell, Chris
;
Yoo, Sin Wook
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
2
,
pp. 162-171
Persistent link: https://www.econbiz.de/10014315792
Saved in:
5
Assessing returns from new sport marketing opportunities : the case of NBA jersey sponsorships
Jensen, Jonathan A.
;
Walkup, Brian R.
;
Bouchet, Adrien
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
1
,
pp. 47-61
Persistent link: https://www.econbiz.de/10014292937
Saved in:
6
Technology innovations and consumption of Formula 1 as a TV sport product
Schneiders, Christopher
;
Rocha, Claudio
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
3
,
pp. 186-197
Persistent link: https://www.econbiz.de/10013411480
Saved in:
7
The impact of sponsorship on social media engagement : a longitudinal examination of professional sport teams
Naraine, Michael L.
;
Bakhsh, Jordan T.
;
Wanless, Liz
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
3
,
pp. 239-252
Persistent link: https://www.econbiz.de/10013411506
Saved in:
8
Toward a better understanding of parent versus local team branding in minor league baseball
Bernthal, Matthew J.
;
Ballouli, Khalid
;
Nugent, Nicholas
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
1
,
pp. 3-15
Persistent link: https://www.econbiz.de/10013198797
Saved in:
9
The influence of non-transactional fan engagement on merchandise consumption
Huettermann, Marcel
;
Kunkel, Thilo
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
1
,
pp. 48-61
Persistent link: https://www.econbiz.de/10013198833
Saved in:
10
New day, new game : examining consumer needs in daily fantasy sports
Sears, Jackson
;
Kang, Philip
;
Ko, Yong Jae
;
Lee, Joon Sung
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
4
,
pp. 255-264
Persistent link: https://www.econbiz.de/10013532028
Saved in:
11
Toward a better understanding of fantasy football and dehumanization of athletes : is fantasy sport gambling to blame?
Larkin, Benjamin
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
4
,
pp. 292-304
Persistent link: https://www.econbiz.de/10013532044
Saved in:
12
A study of satellite fans' existing team Identification and attitudes toward a new, local franchise : a case study of UK-Based National Football fans
Monaghan, Daniel
;
League, Daniel Read
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
4
,
pp. 322-336
Persistent link: https://www.econbiz.de/10013532052
Saved in:
13
It's about time : a longitudinal examination of attitudes and brand associations of a women's professional sport team
Wear, Henry
;
Naraine, Michael L.
;
Bakhsh, Jordan
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
2
,
pp. 128-140
Persistent link: https://www.econbiz.de/10013346956
Saved in:
14
Corporate sponsorship in college football : an fMRI study measuring the effectiveness of corporate branding across rival teams
Martin, David S.
;
Townsend, Kyle M.
;
Wang, Yun
; …
- In:
Sport marketing quarterly : preferred journal of the …
28
(
2019
)
4
,
pp. 209-221
Persistent link: https://www.econbiz.de/10012254429
Saved in:
15
The effect of advertising on sales and brand equity in small sport businesses
Hayduk, Ted, III
;
Walker, Matthew
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
3
,
pp. 178-192
Persistent link: https://www.econbiz.de/10012667320
Saved in:
16
Applying the customer-centric model to the investigation of brand communities of professional sports teams
Toder Alon, Anat
;
Schuv-Ami, Avichai
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
3
,
pp. 220-234
Persistent link: https://www.econbiz.de/10012667339
Saved in:
17
Comparison between various corporate social responsibility initiatives based on spectators' attitudes and attendance intention for a professional baseball franchise
Chen, Chen-Yueh
;
Lin, Yi-Hsiu
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
2
,
pp. 85-94
Persistent link: https://www.econbiz.de/10012630734
Saved in:
18
Branding a professional sport team that reenters the same marketplace : stakeholders' perspectives
Rodrigue, François
;
Abeza, Gashaw
;
Séguin, Bernoit
; …
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
1
,
pp. 3-15
Persistent link: https://www.econbiz.de/10012519163
Saved in:
19
Understanding the lack of team identification research in women's sport
Delia, Elizabeth B.
;
Katz, Matthew
;
Armstrong, Cole G.
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
1
,
pp. 58-68
Persistent link: https://www.econbiz.de/10012519171
Saved in:
20
Athlete-centric employer branding during rival leagues' market entry
McLeod, Christopher M.
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
4
,
pp. 249-264
Persistent link: https://www.econbiz.de/10012816106
Saved in:
21
Better together? : examining the impact of official secondary ticketing partnerships on consumers' attitudes and behaviors
Kim, Koo Yul
;
Drayer, Joris
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
4
,
pp. 278-288
Persistent link: https://www.econbiz.de/10012816108
Saved in:
22
Delay effect of sport media consumption on sport consumers' subjective well-being : moderating role of team identification
Jang, Wonseok
;
Lee, Joon Sung
;
Wann, Daniel L. L.
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
4
,
pp. 305-314
Persistent link: https://www.econbiz.de/10012816110
Saved in:
23
How sports sponsorship influences a sponsor's financial performance : a case study from the Korea Baseball Organization
Kim, Hyun-Min
;
Song, Woon Kyung
;
Lee, Sanghak
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
4
,
pp. 315-327
Persistent link: https://www.econbiz.de/10012816112
Saved in:
24
Self-branding through NFL team fanship : fans' desired self-image and its implications for branding practices
Wang, Jerred Junqi
;
Braunstein-Minkove, Jessica R.
; …
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
1
,
pp. 47-61
Persistent link: https://www.econbiz.de/10012597288
Saved in:
25
Investigating sport fan attitudes toward tanking : the role of values-based connections
Aiken, K. Damon
;
Sukhdial, Ajay
;
Campbell, Richard M. <Jr.>
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
4
,
pp. 256-268
Persistent link: https://www.econbiz.de/10012486328
Saved in:
26
Team identification and negotiation : a mediated-moderation model of constraints, motivation, and sport consumption
Byon, Kevin K.
;
Salge, Carolina Alves de Lima
;
Baker, …
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
4
,
pp. 282-295
Persistent link: https://www.econbiz.de/10012486862
Saved in:
27
Exploring the explicit and implicit appeal of retro sport logos
Dwyer, Brendan
;
Scola, Zach
;
Drayer, Joris
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
4
,
pp. 296-307
Persistent link: https://www.econbiz.de/10012486865
Saved in:
28
An assessment of fans' willingness to pay for team's environmental sustainability initiatives
Greenhalgh, Greg
;
Drayer, Joris
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
2
,
pp. 121-133
Persistent link: https://www.econbiz.de/10012815527
Saved in:
29
A gratification model of sport team mobile application usage
Hwang, Hansol
;
Yang, Hyejoo
;
Williams, Antonio S.
; …
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
3
,
pp. 163-176
Persistent link: https://www.econbiz.de/10012815569
Saved in:
30
An analysis of attributes impacting consumer online sport ticket purchases in a dual-market environment
Popp, Nels
;
Shapiro, Stephen L.
;
Greenwell, T. Christopher
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
3
,
pp. 177-188
Persistent link: https://www.econbiz.de/10012815600
Saved in:
31
Examining the impact of fantasy sport participation and fan identification on player performance and brand image perceptions
Larkin, Benjamin
;
Spalding, Ryan
;
Ahn, Taesoo
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
3
,
pp. 189-203
Persistent link: https://www.econbiz.de/10012815605
Saved in:
32
Featuring the hometown team in cause-related sports marketing : a cautionary tale for league-wide advertising campaigns
Nichols, Bridget Satinover
;
Cobbs, Joe
;
Raska, David
- In:
Sport marketing quarterly : preferred journal of the …
25
(
2016
)
4
,
pp. 212-226
Persistent link: https://www.econbiz.de/10011635483
Saved in:
33
Meta-analytic review of sport consumption: factors affecting attendance to sporting events
Kim, Yu Kyoum
;
Magnusen, Marshall
;
Kim, Minjung
;
Lee, …
- In:
Sport marketing quarterly : preferred journal of the …
28
(
2019
)
3
,
pp. 117-134
Persistent link: https://www.econbiz.de/10012153229
Saved in:
34
How Major League teams hire entrylevel ticket sales representatives : ca qualitative analysis
Popp, Nels
;
Harrolle, Michelle
;
Wells, Janelle E.
- In:
Sport marketing quarterly : preferred journal of the …
28
(
2019
)
3
,
pp. 165-176
Persistent link: https://www.econbiz.de/10012153368
Saved in:
35
Smart sports fans : factors influencing sport consumption on smartphones
Chan-Olmsted, Sylvia M.
;
Xiao, Min
- In:
Sport marketing quarterly : preferred journal of the …
28
(
2019
)
4
,
pp. 181-194
Persistent link: https://www.econbiz.de/10012254408
Saved in:
36
The influence of emotions on game and service satisfaction and behavioral intention in winning and losing situations : moderating effect of identification with the team
Yim, Brian H.
;
Byon, Kevin K.
- In:
Sport marketing quarterly : preferred journal of the …
27
(
2018
)
2
,
pp. 93-106
Persistent link: https://www.econbiz.de/10012173520
Saved in:
37
eSport vs. sport : a comparison of spectator motives
Pizzo, Anthony D.
;
Baker, Bradley J.
;
Na, Sangwon
;
Lee, …
- In:
Sport marketing quarterly : preferred journal of the …
27
(
2018
)
2
,
pp. 108-123
Persistent link: https://www.econbiz.de/10012173521
Saved in:
38
What's in a name? : a case study of NBA baskeball in Charlotte
Wear, Henry
;
Collins, Dorothy R.
;
Heere, Bob
- In:
Sport marketing quarterly : preferred journal of the …
27
(
2018
)
2
,
pp. 124-134
Persistent link: https://www.econbiz.de/10012173523
Saved in:
39
The link between brand equity and on-field performance in professional sports : an exploratory study
Hattula, Stefan
- In:
Sport marketing quarterly : preferred journal of the …
27
(
2018
)
3
,
pp. 154-166
Persistent link: https://www.econbiz.de/10011933915
Saved in:
40
Can concessions take you out to the ballpark? : an investigation of concessions motivation
Slavich, Mark A.
;
Rufer, Lisa
;
Greenhalgh, Gregory P.
- In:
Sport marketing quarterly : preferred journal of the …
27
(
2018
)
3
,
pp. 167-179
Persistent link: https://www.econbiz.de/10011933921
Saved in:
41
A case of multiple (brand) personalities : expanding the methods of brand personality measurement in sport team contexts
Greenhalgh, Greg
;
Dwyer, Brendan
;
LeCrom, Carrie W.
- In:
Sport marketing quarterly : preferred journal of the …
26
(
2017
)
1
,
pp. 20-30
Persistent link: https://www.econbiz.de/10011697105
Saved in:
42
The effects of perceived team performance and social responsibility on pride and word-of-mouth recommendation
Chang, Mark Jaewon
;
Kang, Joon Ho
;
Ko, Yong Jae
; …
- In:
Sport marketing quarterly : preferred journal of the …
26
(
2017
)
1
,
pp. 31-41
Persistent link: https://www.econbiz.de/10011697110
Saved in:
43
A new player in the game : examining differences in motives and consumption between traditional, hybrid, and daily fantasy sport users
Weiner, James
;
O'Dwyer, Brendan
- In:
Sport marketing quarterly : preferred journal of the …
26
(
2017
)
3
,
pp. 140-152
Persistent link: https://www.econbiz.de/10011752686
Saved in:
44
Corporate reputation and cause-related marketing in professional sports : the case of Devon Still and the Cincinnati Bengals
Nichols, Bridget Satinover
;
Gardner, Jennifer
- In:
Sport marketing quarterly : preferred journal of the …
26
(
2017
)
3
,
pp. 168-175
Persistent link: https://www.econbiz.de/10011752695
Saved in:
45
Special issue: Rivalry in sport
2017
Persistent link: https://www.econbiz.de/10011927238
Saved in:
46
Comparing rivalry effects across professional sports : National Football League fans exhibit most animosity
Cobbs, Joe
;
Sparks, Daniel
;
Tyler, B. David
- In:
Sport marketing quarterly : preferred journal of the …
26
(
2017
)
4
,
pp. 235-246
Persistent link: https://www.econbiz.de/10011927270
Saved in:
47
The impact of rivalry antecedents on mediated demand for an individual sport
Reams, Lamar
;
Eddy, Terry
- In:
Sport marketing quarterly : preferred journal of the …
26
(
2017
)
4
,
pp. 247-260
Persistent link: https://www.econbiz.de/10011927275
Saved in:
48
Sport ticket sales training : perceived effectiveness and impact on ticket sales results
Popp, Nels
;
Simmons, Jason M.
;
McEvoy, Chad D.
- In:
Sport marketing quarterly : preferred journal of the …
26
(
2017
)
2
,
pp. 99-109
Persistent link: https://www.econbiz.de/10011716621
Saved in:
49
Examining consumer perceptions of demand-based ticket pricing in sport
Shapiro, Stephen L.
;
Drayer, Joris
;
Dwyer, Brendan
- In:
Sport marketing quarterly : preferred journal of the …
25
(
2016
)
1
,
pp. 34-46
Persistent link: https://www.econbiz.de/10011508551
Saved in:
50
Are they wearing their pride on their sleeve? : examining the impact of team and university identity upon brand equity
Wear, Henry
;
Heere, Bob
;
Clopton, Aaron
- In:
Sport marketing quarterly : preferred journal of the …
25
(
2016
)
2
,
pp. 79-89
Persistent link: https://www.econbiz.de/10011517866
Saved in:
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