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Journal of business ethics : JOBE
SpringerLink / Bücher
521
Journal of business research : JBR
390
Industrial marketing management : the international journal for industrial and high-tech firms
292
Europäische Hochschulschriften / 5
230
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203
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178
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168
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155
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140
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126
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117
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114
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106
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71
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70
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67
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67
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67
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66
Journal of macromarketing : examining the interactions among markets, marketing, and society
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57
Business horizons
57
Journal of business-to-business marketing
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
55
Journal of business economics : JBE
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54
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1
CSR and customer value co-creation behavior : the moderation mechanisms of servant leadership and relationship marketing orientation
Luu Trong Tuan
- In:
Journal of business ethics : JOBE
155
(
2019
)
2
,
pp. 379-398
Persistent link: https://www.econbiz.de/10011998563
Saved in:
2
The ethics of gamification in a marketing context
Thorpe, Andrea Stevenson
;
Roper, Stephen
- In:
Journal of business ethics : JOBE
155
(
2019
)
2
,
pp. 597-609
Persistent link: https://www.econbiz.de/10011998629
Saved in:
3
Sustainability marketing commitment : empirical insights about its drivers at the corporate and functional level of marketing
Tollin, Karin
;
Christensen, Lars Bech
- In:
Journal of business ethics : JOBE
156
(
2019
)
4
,
pp. 1165-1185
Persistent link: https://www.econbiz.de/10012029661
Saved in:
4
Reexamining corporate social responsibility and shareholder value : the inverted-U-shaped relationship and the moderation of marketing capability
Wenbin, Sun
;
Yao, Shanji
;
Govind, Rahul
- In:
Journal of business ethics : JOBE
160
(
2019
)
4
,
pp. 1001-1017
Persistent link: https://www.econbiz.de/10012145426
Saved in:
5
The detrimental effect of cause-related marketing parodies
Sabri, Ouidade
- In:
Journal of business ethics : JOBE
151
(
2018
)
2
,
pp. 517-537
Persistent link: https://www.econbiz.de/10011910886
Saved in:
6
Consumer participation in cause-related marketing : an examination of effort demands and defensive denial
Howie, Katharine M.
;
Yang, Lifeng
;
Vitell, Scott J.
; …
- In:
Journal of business ethics : JOBE
147
(
2018
)
3
,
pp. 679-692
Persistent link: https://www.econbiz.de/10011798946
Saved in:
7
Market orientation and CSR : performance implications
Kiessling, Timothy S.
;
Isaksson, Lars
;
Yasar, Burze
- In:
Journal of business ethics : JOBE
137
(
2016
)
2
,
pp. 269-284
Persistent link: https://www.econbiz.de/10011543576
Saved in:
8
A text mining-based review of cause-related marketing literature
Guerreiro, João
;
Rita, Paulo
;
Trigueiros, Duarte
- In:
Journal of business ethics : JOBE
139
(
2016
)
1
,
pp. 111-128
Persistent link: https://www.econbiz.de/10011609444
Saved in:
9
Marketing and ethics : what Islamic ethics have contributed and the challenges ahead
Ali, Abbas J.
;
Aali, Abdulrahman Yousef al-
- In:
Journal of business ethics : JOBE
129
(
2015
)
4
,
pp. 833-845
Persistent link: https://www.econbiz.de/10011304169
Saved in:
10
Publicity as covert marketing? : the role of persuasion knowledge and ethical perceptions on beliefs and credibility in a video news release story
Nelson, Michelle R.
;
Park, Jiwoo
- In:
Journal of business ethics : JOBE
130
(
2015
)
2
,
pp. 327-341
Persistent link: https://www.econbiz.de/10011337130
Saved in:
11
The methodology in empirical sales ethics research : 1980 - 2010
McClaren, Nicholas
- In:
Journal of business ethics : JOBE
127
(
2015
)
1
,
pp. 121-147
Persistent link: https://www.econbiz.de/10010490780
Saved in:
12
Linking market orientation and environmental performance : the influence of environmental strategy, employee’s environmental involvement, and environmental product quality
Chen, Yang
;
Tang, Guiyao
;
Jin, Jiafei
;
Li, Ji
;
Paillé, …
- In:
Journal of business ethics : JOBE
127
(
2015
)
2
,
pp. 479-500
Persistent link: https://www.econbiz.de/10010493858
Saved in:
13
Tugging on heartstrings : shopping orientation, mindset, and consumer responses to cause-related marketing
Chang, Chun-Tuan
;
Cheng, Zhao-Hong
- In:
Journal of business ethics : JOBE
127
(
2015
)
2
,
pp. 337-350
Persistent link: https://www.econbiz.de/10010493871
Saved in:
14
The "integrative justice model" as transformative justice for base-of-the-pyramid marketing
Santos, Nicholas J. C.
;
Laczniak, Gene R.
;
Facca-Miess, …
- In:
Journal of business ethics : JOBE
126
(
2015
)
4
,
pp. 697-707
Persistent link: https://www.econbiz.de/10010481706
Saved in:
15
Corporate social responsibility and brand advocacy in business-to-business market : the mediated moderating effect of attribution
Pai, Da Chang
;
Lai, Chi-Shiun
;
Chiu, Chih-Jen
;
Yang, …
- In:
Journal of business ethics : JOBE
126
(
2015
)
4
,
pp. 685-696
Persistent link: https://www.econbiz.de/10010481709
Saved in:
16
Social enterprises and the performance advantages of a Vincentian marketing orientation
Miles, Morgan P.
;
Verreynne, Martie-Louise
;
Luke, Belinda
- In:
Journal of business ethics : JOBE
123
(
2014
)
4
,
pp. 549-556
Persistent link: https://www.econbiz.de/10010489756
Saved in:
17
Impacts of instrumental versus relational centered logic on cause-related marketing decision making
Liu, Gordon
- In:
Journal of business ethics : JOBE
113
(
2013
)
2
,
pp. 243-263
Persistent link: https://www.econbiz.de/10009751643
Saved in:
18
Sustainability, epistemology, ecocentric business, and marketing strategy : ideology, reality, and vision
Borland, Helen
;
Lindgreen, Adam
- In:
Journal of business ethics : JOBE
117
(
2013
)
1
,
pp. 173-187
Persistent link: https://www.econbiz.de/10010232631
Saved in:
19
The ethics of marketing to vulnerable populations
Palmer, David
;
Hedberg, Trevor
- In:
Journal of business ethics : JOBE
116
(
2013
)
2
,
pp. 403-413
Persistent link: https://www.econbiz.de/10010199418
Saved in:
20
The effects of corporate ethical values and personal moral philosophies on ethical intentions in selling situations : evidence from Turkish, Thai, and American businesspeople
Marta, Janet
;
Singhapakdi, Anusorn
;
Lee, Dong Jin
; …
- In:
Journal of business ethics : JOBE
106
(
2012
)
2
,
pp. 229-241
Persistent link: https://www.econbiz.de/10009546821
Saved in:
21
Does marketing activity contribute to a society's well-being? : the role of economic efficiency
Sirgy, M. Joseph
;
Yu, Grace B.
;
Lee, Dong Jin
;
Wei, Shuqin
- In:
Journal of business ethics : JOBE
107
(
2012
)
2
,
pp. 91-102
Persistent link: https://www.econbiz.de/10009557857
Saved in:
22
Marketization of education : an ethical dilemma
Natale, Samuel M.
;
Doran, Caroline
- In:
Journal of business ethics : JOBE
105
(
2012
)
2
,
pp. 187-196
Persistent link: https://www.econbiz.de/10009513808
Saved in:
23
Market orientation, corporate social responsibility, and business performance
Brik, Anis Ben
;
Rettab, Belaid
;
Mellahi, Kamel
- In:
Journal of business ethics : JOBE
99
(
2011
)
3
,
pp. 307-324
Persistent link: https://www.econbiz.de/10008990577
Saved in:
24
Gap (RED) : social responsibility campaign or window dressing?
Amazeen, Michelle
- In:
Journal of business ethics : JOBE
99
(
2011
)
2
,
pp. 167-182
Persistent link: https://www.econbiz.de/10008990595
Saved in:
25
An analysis of cause-related marketing implementation strategies through social alliance : partnership conditions and strategic objectives
Liu, Gordon
;
Ko, Wai Wai
- In:
Journal of business ethics : JOBE
100
(
2011
)
2
,
pp. 253-281
Persistent link: https://www.econbiz.de/10009162102
Saved in:
26
It's all on sale : marketing ethics and the perpetually fooled
Wible, Andy
- In:
Journal of business ethics : JOBE
99
(
2011
),
pp. 17-21
Persistent link: https://www.econbiz.de/10009532993
Saved in:
27
Who shall lead us? : how cultural values and ethical ideologies guide young marketers’ evaluations of the transformational manager-leader
Smith, Brent
- In:
Journal of business ethics : JOBE
100
(
2011
)
4
,
pp. 633-645
Persistent link: https://www.econbiz.de/10009243205
Saved in:
28
A framework for assessing immorally manipulative marketing tactics
Sher, Shlomo
- In:
Journal of business ethics : JOBE
102
(
2011
)
1
,
pp. 97-118
Persistent link: https://www.econbiz.de/10009297332
Saved in:
29
Explicating ethical corporate marketing : insights from the BP Deepwater Horizon catastrophe ; the ethical brand that exploded and then imploded
Balmer, John M. T.
;
Powell, Shaun M.
;
Greyser, Stephen A.
- In:
Journal of business ethics : JOBE
102
(
2011
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10009297363
Saved in:
30
Symposium: Ethical corporate marketing
Balmer, John M. T.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009297367
Saved in:
31
Health branding ethics
Anker, Thomas Boysen
;
Sandøe, Peter
;
Kamin, Tanja
; …
- In:
Journal of business ethics : JOBE
104
(
2011
)
1
,
pp. 33-45
Persistent link: https://www.econbiz.de/10009387331
Saved in:
32
The liberating power of commercial marketing
Anker, Thomas Boysen
;
Kappel, Klemens
;
Sandøe, Peter
- In:
Journal of business ethics : JOBE
93
(
2010
)
4
,
pp. 519-530
Persistent link: https://www.econbiz.de/10003971139
Saved in:
33
The role of ethics and social responsibility in organizational success : a Spanish perspective
Vitell, Scott J.
;
Ramos, Encarnación
;
Nishihara, Ceri M.
- In:
Journal of business ethics : JOBE
91
(
2010
)
4
,
pp. 467-483
Persistent link: https://www.econbiz.de/10003957958
Saved in:
34
Employee participation in cause-related marketing strategies : a study of management perceptions from British consumer service industries
Liu, Gordon
;
Liston-Heyes, Catherine
;
Ko, Wai Wai
- In:
Journal of business ethics : JOBE
92
(
2010
)
2
,
pp. 195-210
Persistent link: https://www.econbiz.de/10003959439
Saved in:
35
Half a century of marketing ethics: shifting perspectives and emerging trends
Schlegelmilch, Bodo B.
;
Öberseder, Magdalena
- In:
Journal of business ethics : JOBE
93
(
2010
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10003965521
Saved in:
36
Investigating socialization, work-related norms, and the ethical perceptions of marketing practitioners
McClaren, Nicholas
;
Adam, Stewart
;
Vocino, Andrea
- In:
Journal of business ethics : JOBE
96
(
2010
)
1
,
pp. 95-115
Persistent link: https://www.econbiz.de/10008660580
Saved in:
37
Organizational leadership, ethics and the challenges of marketing fair and ethical trade
Low, Will
;
Davenport, Eileen
- In:
Journal of business ethics : JOBE
86
(
2009
),
pp. 97-108
Persistent link: https://www.econbiz.de/10003864625
Saved in:
38
Marketing communications and Corporate Social Responsibility (CSR) : marriage of convenience or shotgun wedding?
Jahdi, Khosro S.
;
Acikdilli, Gaye
- In:
Journal of business ethics : JOBE
88
(
2009
)
1
,
pp. 103-113
Persistent link: https://www.econbiz.de/10003879702
Saved in:
39
Moral schemas and business practices : the ethics of Guangzhou migrant marketers
Leung, Alicia S. M.
;
Liu, Xiangyang
;
Liu, Shanshi
- In:
Journal of business ethics : JOBE
88
(
2009
),
pp. 11-23
Persistent link: https://www.econbiz.de/10003906541
Saved in:
40
Confucian/chopsticks marketing
Fam, Kim Shyan
;
Yang, Zhilin
;
Hyman, Mike
- In:
Journal of business ethics : JOBE
88
(
2009
),
pp. 393-397
Persistent link: https://www.econbiz.de/10003958811
Saved in:
41
Confucian ethics exhibited in the discourse of Chinese business and marketing communication
Zhu, Yunxia
- In:
Journal of business ethics : JOBE
88
(
2009
),
pp. 517-528
Persistent link: https://www.econbiz.de/10003958842
Saved in:
42
Special issue: Confucian/chopsticks marketing
Fam, Kim Shyan
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003958846
Saved in:
43
An exploratory cross-cultural analysis of marketing ethics : the case of Turkish, Thai, and American businesspeople
Burnaz, Sebnem
;
Atakan, M. G. Serap
;
Topcu, Y. Ilker
; …
- In:
Journal of business ethics : JOBE
90
(
2009
),
pp. 371-382
Persistent link: https://www.econbiz.de/10008647229
Saved in:
44
The use of scents to influence consumers : the sense of using scents to make cents
Bradford, Kevin D.
;
Desrochers, Debra M.
- In:
Journal of business ethics : JOBE
90
(
2009
),
pp. 141-153
Persistent link: https://www.econbiz.de/10003986825
Saved in:
45
Strategic risk-taking propensity: the role of ethical climate and marketing output control
Saini, Amit
;
Martin, Kelly D.
- In:
Journal of business ethics : JOBE
90
(
2009
)
4
,
pp. 593-606
Persistent link: https://www.econbiz.de/10003963091
Saved in:
46
A framework for ethical conformity in marketing
Martin, Kelly D.
;
Johnson, Jean L.
- In:
Journal of business ethics : JOBE
80
(
2008
)
1
,
pp. 103-109
Persistent link: https://www.econbiz.de/10003732707
Saved in:
47
Anomie and the marketing function : the role of control mechanisms
Saini, Amit
;
Krush, Mike
;
Johnson, Jean L.
- In:
Journal of business ethics : JOBE
83
(
2008
)
4
,
pp. 845-862
Persistent link: https://www.econbiz.de/10003789077
Saved in:
48
An ethical framework for the marketing of corporate social responsibility
Ven, Bert van de
- In:
Journal of business ethics : JOBE
82
(
2008
)
2
,
pp. 339-352
Persistent link: https://www.econbiz.de/10003779222
Saved in:
49
An exploratory comparison of ethical perceptions of Mexican and US marketers
Marta, Janet
;
Heiss, Christina
;
De Lurgio, Steven A.
- In:
Journal of business ethics : JOBE
82
(
2008
)
3
,
pp. 539-555
Persistent link: https://www.econbiz.de/10003779695
Saved in:
50
Challenges for corporate ethics in marketing genetic tests
Williams-Jones, Bryn
;
Ozdemir, Vural
- In:
Journal of business ethics : JOBE
77
(
2008
)
1
,
pp. 33-44
Persistent link: https://www.econbiz.de/10003672245
Saved in:
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