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Consumer behaviour
Verpackung
169
Packaging
167
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96
Product design
41
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41
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23
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22
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96
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Spence, Charles
4
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Journal of retailing and consumer services
10
Journal of business research : JBR
7
Multisensory packaging : designing new product experiences
5
Journal of international consumer marketing
4
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
3
Journal of retailing
3
Marketing letters : a journal of research in marketing
3
Psychology & marketing
3
Asia Pacific journal of marketing and logistics
2
European journal of marketing : EJM
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of consumer studies
2
International journal of wine business research : IJWBR
2
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2
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2
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2
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2
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2
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2
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
International review of economics & finance : IREF
1
Italian journal of marketing : ITJM
1
Journal of Asian finance, economics and business : JAFEB
1
Journal of agricultural and applied economics : JAEE
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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1
Consumers' preference for downsizing over package price increases
Kim, In Kyung
- In:
Journal of economics & management strategy : JEMS
33
(
2024
)
1
,
pp. 25-52
Persistent link: https://www.econbiz.de/10014442407
Saved in:
2
Sustainable packaging design and the consumer perspective : a systematic literature review
Branca, Generoso
;
Resciniti, Riccardo
;
Babin, Barry J.
- In:
Italian journal of marketing : ITJM
2024
(
2024
)
1
,
pp. 77-111
Persistent link: https://www.econbiz.de/10014512452
Saved in:
3
Effect of visual crowding in packaging on consumers' buying intention
Xu, Zhifen
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 293-314
Persistent link: https://www.econbiz.de/10014486713
Saved in:
4
Customer preferences for staycation package attributes
Qiu, Richard T. R.
;
King, Brian
;
Tang, Mei Fung Candy
; …
- In:
International journal of contemporary hospitality management
36
(
2024
)
4
,
pp. 1327-1352
Persistent link: https://www.econbiz.de/10014483843
Saved in:
5
Beyond plastic : consumers prefer food packaging derived from genetically modified plants
Weisenfeld-Schenk, Ursula
;
Hauerwaas, Antoniya
; …
- In:
Research policy : policy, management and economic …
52
(
2023
)
10
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014470798
Saved in:
6
Are Chinese residents willing to pay for green express packaging and to participate in express packaging recycling?
Lin, Boqiang
;
Wang, Xia
- In:
International review of economics & finance : IREF
88
(
2023
),
pp. 429-441
Persistent link: https://www.econbiz.de/10014474551
Saved in:
7
Simple = Authentic : the effect of visually simple package design on perceived brand authenticity and brand choice
Wang, Yan
;
Jiang, Jing
;
Gong, Xiushuang
;
Wang, Jie
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014380318
Saved in:
8
Visual complexity = hedonic? : effects of visually complex packages on consumer perceptions and evaluations of products
Baek, Eunsoo
;
Huang, Zhihong
;
Lee, Seojin Stacey
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014364483
Saved in:
9
Exploring consumers' usage intention of reusable express packaging : an extended norm activation model
Song, Jiawen
;
Cai, Lanhui
;
Yuen, Kum Fai
;
Wang, Xueqin
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014252731
Saved in:
10
Consumers' preference for eco-friendly packaged products : pride vs guilt appeal
Shimul, Anwar Sadat
;
Cheah, Isaac
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 186-198
Persistent link: https://www.econbiz.de/10014253346
Saved in:
11
Consumer packaging strategy : localisation in Asian markets
Khan, Huda
;
Lee, Richard
;
Chrysochou, Polymeros
-
2023
-
1 edition
Persistent link: https://www.econbiz.de/10014022443
Saved in:
12
Can whimsically cute packaging overcome young consumer product unfamiliarity?
Suci, Afred
;
Wang, Hui-Chih
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 574-592
Persistent link: https://www.econbiz.de/10014313060
Saved in:
13
Shake it off and eat less : anxiety-inducing product packaging design influences food product interaction and eating
Ilicic, Jasmina
;
Brennan, Stacey M.
- In:
European journal of marketing
56
(
2022
)
2
,
pp. 562-583
Persistent link: https://www.econbiz.de/10013173440
Saved in:
14
Brand imitation strategy, package design and consumer response : what does it take to make a difference?
Qiao, Fei
;
Griffin, William Glenn
- In:
The journal of product & brand management
31
(
2022
)
2
,
pp. 177-188
Persistent link: https://www.econbiz.de/10013164300
Saved in:
15
The effects of packaging design of private brands on consumers' responses
Hwang, Jiyoung
;
Kim, Soojin
- In:
Psychology & marketing
39
(
2022
)
4
,
pp. 777-796
Persistent link: https://www.econbiz.de/10013165441
Saved in:
16
The influence of inner packaging’s number cue on consumption
Jin, Yufang
;
Xu, Xiaoxia
;
Zurawicki, Leon
;
Liu, Raymond
- In:
International journal of consumer studies
46
(
2022
)
4
,
pp. 1178-1192
Persistent link: https://www.econbiz.de/10013328253
Saved in:
17
When the green in green packaging backfires : gender effects and perceived masculinity of environmentally friendly products
Felix, Reto
;
González, Eva M.
;
Castaño, Raquel
; …
- In:
International journal of consumer studies
46
(
2022
)
3
,
pp. 925-943
Persistent link: https://www.econbiz.de/10013177044
Saved in:
18
To pack sustainably or not to pack sustainably? : a review of the relationship between consumer behaviour and sustainable packaging
Murtas, Gabriele
;
Pedeliento, Giuseppe
;
Andreini, Daniela
- In:
Managing Sustainability : Perspectives From Retailing …
,
(pp. 147-168)
.
2022
Persistent link: https://www.econbiz.de/10013417647
Saved in:
19
Is online shopping packaging waste a threat to the environment?
Kim, Yeonsu
;
Kang, Jisoo
;
Chun, Hyunbae
- In:
Economics letters
214
(
2022
),
pp. 1-3
Persistent link: https://www.econbiz.de/10013448067
Saved in:
20
Why display motion on packaging? : the effect of implied motion on consumer behavior
Yu, Junwei
;
Droulers, Olivier
;
Lacoste-Badie, Sophie
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209597
Saved in:
21
The influence of creative packaging design on customer motivation to process and purchase decisions
Shukla, Paurav
;
Singh, Jaywant
;
Wang, Weisha
- In:
Journal of business research : JBR
147
(
2022
),
pp. 338-347
Persistent link: https://www.econbiz.de/10013271507
Saved in:
22
Larger = more attractive? : image size on food packages influences purchase likelihood
Huang, Jingya
;
Wang, Liangyan
;
Chan, Eugene Y.
- In:
Psychology & marketing
39
(
2022
)
6
,
pp. 1257-1266
Persistent link: https://www.econbiz.de/10013280091
Saved in:
23
The impact of perfume packaging on consumer buying behaviour of Jordanian females
Al Saed, Rashad
;
Salih, Muhammad Abu
;
Hussien, Al Hareh
; …
- In:
International journal of business excellence : IJBEX
27
(
2022
)
4
,
pp. 555-570
Persistent link: https://www.econbiz.de/10014234528
Saved in:
24
The unintended effects of tamper-evident food closures
Orlowski, Marissa
;
Lefebvre, Sarah
;
Boman, Laura
- In:
International journal of hospitality management
107
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014227639
Saved in:
25
Shades of sustainability : who are the buyers and non-buyers of sustainable packaging?
McCarthy, Breda
;
Wang, Pengji
- In:
Journal of food products marketing : innovations in …
28
(
2022
)
4
,
pp. 153-178
Persistent link: https://www.econbiz.de/10013352825
Saved in:
26
Willingness to pay for traditional ready-to-eat food packaging : examining the interplay between shape, font and slogan
Suci, Afred
;
Sri Maryanti
;
Hardi, Hardi
;
Sudiar, Nining
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
8
,
pp. 1614-1633
Persistent link: https://www.econbiz.de/10013391121
Saved in:
27
Helping Mother Earth : young children's responses to sustainability labels on food packaging
De Brabandere, Marloes
;
Hudders, Liselot
;
Van de …
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
9/10
,
pp. 938-966
Persistent link: https://www.econbiz.de/10013362113
Saved in:
28
Sustainable consumption and plastic packaging : relationships among product involvement, perceived marketplace influence and choice behavior
Kautish, Pradeep
;
Paço, Arminda M. Finisterra do
; …
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013364480
Saved in:
29
Thinking outside the bottle : effects of alternative wine packaging
Orlowski, Marissa
;
Lefebvre, Sarah
;
Back, Robin M.
- In:
Journal of retailing and consumer services
69
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013401757
Saved in:
30
Countering negative country of manufacturing effects for bottled foods : how extrinsic product cues matter to consumers
Ku, Hsuan-Hsuan
;
Chen, Hsin-Yu
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
13/14
,
pp. 1436-1457
Persistent link: https://www.econbiz.de/10012695288
Saved in:
31
Can eco-design packaging reduce consumer food waste? : an experimental study
Zeng, Tian
;
Durif, Fabien
;
Robinot, Elisabeth
- In:
Technological forecasting & social change : an …
162
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012665277
Saved in:
32
Building value with packaging : development and validation of a measurement scale
Dopico-Parada, Ana
;
López-Miguens, María Jesús
; …
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012665873
Saved in:
33
Food packaging and the color red : how negative cognitive associations influence feelings of guilt
Lunardo, Renaud
;
Saintives, Camille
;
Chaney, Damien
- In:
Journal of business research : JBR
134
(
2021
),
pp. 589-600
Persistent link: https://www.econbiz.de/10012643922
Saved in:
34
True colors : consumers' packaging choices depend on the color of retail environment
Martinez, Luisa M.
;
Rando, Belén
;
Agante, Luisa
; …
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012433763
Saved in:
35
What language should be displayed on product packaging? : how unconventional lettering influences packaging and product evaluation
Wagner, Udo
;
Alisara Rungnontarat Charinsarn
- In:
Journal of international consumer marketing
33
(
2021
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10012423923
Saved in:
36
Communicating returnable packaging via ease of use labeling
Ratnichkina, Polina
;
Lee, Seung Hwan Mark
;
Haines, Shelley
- In:
The international review of retail, distribution and …
31
(
2021
)
4
,
pp. 481-497
Persistent link: https://www.econbiz.de/10012609707
Saved in:
37
All that glitters is not gold : when glossy packaging hurts brand trust
Han, Yegyu
;
Pandelaere, Mario
- In:
Marketing letters : a journal of research in marketing
32
(
2021
)
2
,
pp. 191-202
Persistent link: https://www.econbiz.de/10012548445
Saved in:
38
Package appearance matter : facial expression and Galvanic Skin Response analysis approach
Hamelin, Nicolas
;
Agrawal, Suchi
;
Patwa, Nitin
;
Ferm, …
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
4
,
pp. 624-644
Persistent link: https://www.econbiz.de/10012622614
Saved in:
39
Small is beautiful : the role of anticipated food waste in consumers' avoidance of large packages
Petit, Olivia
;
Lunardo, Renaud
;
Rickard, Bradley
- In:
Journal of business research : JBR
113
(
2020
),
pp. 326-336
Persistent link: https://www.econbiz.de/10012230497
Saved in:
40
The impact of eco-design packaging on food waste avoidance : a conceptual framework
Zeng, Tian
;
Durif, Fabien
- In:
Journal of promotion management : innovations in …
26
(
2020
)
5
,
pp. 768-790
Persistent link: https://www.econbiz.de/10012258088
Saved in:
41
The effect of culture on the perception of product packaging : a multimethod cross-cultural study
Ploom, Kerli
;
Pentus, Kristian
;
Kuusik, Andres
; …
- In:
Journal of international consumer marketing
32
(
2020
)
3
,
pp. 163-177
Persistent link: https://www.econbiz.de/10012259373
Saved in:
42
Package graphic design and communication across cultures : an investigation of Chinese consumers' interpretation of imported wine labels
Celhay, Franck
;
Cheng, Peiyao
;
Masson, Josselin
;
Li, Wenhua
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
1
,
pp. 108-128
Persistent link: https://www.econbiz.de/10012288650
Saved in:
43
Cheaper and smaller or more expensive and larger : how consumers respond to unit price increase tactics that simultaneously change product price and package size
Yao, Jun
;
Oppewal, Harmen
;
Wang, Di
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
6
,
pp. 1075-1094
Persistent link: https://www.econbiz.de/10012386863
Saved in:
44
Smart packaging : definitions, models and packaging as an intermediator between digital and physical product management
Lydekaityte, Justina
;
Tambo, Torben
- In:
The international review of retail, distribution and …
30
(
2020
)
4
,
pp. 377-410
Persistent link: https://www.econbiz.de/10012315155
Saved in:
45
Gamified package : consumer insights into multidimensional brand engagement
Syrjälä, Henna
;
Kauppinen-Räisänen, Hannele
; …
- In:
Journal of business research : JBR
119
(
2020
),
pp. 423-434
Persistent link: https://www.econbiz.de/10012417006
Saved in:
46
What features of green products packaging are more eye catching? : an eye-tracking exploratory study about organic agricultural products
Georgakarakou, Chrisanthi
;
Riskos, Kyriakos
; …
- In:
International journal of technology marketing : IJTMkt
14
(
2020
)
2
,
pp. 93-124
Persistent link: https://www.econbiz.de/10012533924
Saved in:
47
The effects of green nudges on consumer valuation of bio-based plastic packaging
Wensing, Joana
;
Caputo, Vincenzina
;
Carraresi, Laura
; …
- In:
Ecological economics : the transdisciplinary journal of …
178
(
2020
),
pp. 1-16
Persistent link: https://www.econbiz.de/10012490987
Saved in:
48
One color fits all : product category color norms and (a)typical package colors
Garaus, Marion
;
Halkias, Georgios
- In:
Review of managerial science : RMS
14
(
2020
)
5
,
pp. 1077-1099
Persistent link: https://www.econbiz.de/10012303738
Saved in:
49
Exploring age effects on children's preferences of package design : curvilinearity, figurativeness, and complexity
Zhang, Dan
- In:
Journal of international consumer marketing
32
(
2020
)
5
,
pp. 416-434
Persistent link: https://www.econbiz.de/10012312904
Saved in:
50
Investigating the relationship among the Kansei-based design of chocolate packaging, consumer perception, and willingness to buy
Maleki, Shekoofeh
;
Aghdaie, Fathollah Amiri
;
Shahin, Arash
- In:
Journal of marketing communications
26
(
2020
)
8
,
pp. 836-855
Persistent link: https://www.econbiz.de/10012314022
Saved in:
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