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Social Web
65
Social web
65
Consumer behaviour
28
Konsumentenverhalten
28
Internet marketing
18
Online-Marketing
18
Online retailing
16
Online-Handel
16
E-commerce
11
Electronic Commerce
11
Beziehungsmarketing
10
Relationship marketing
10
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9
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9
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7
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Gammoh, Bashar S.
2
Huang, Chun-yao
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Li, Ting
2
Liang, Ting-Peng
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Thong, James Y. L.
2
Turban, Efraim
2
Aghakhani, Navid
1
Ahn, Joongho
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Al-Hasan, Abrar
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International journal of electronic commerce : IJEC
Journal of business research : JBR
452
Technological forecasting & social change : an international journal
241
Journal of retailing and consumer services
219
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
211
Information systems research : ISR
148
International journal of internet marketing and advertising : IJIMA
145
SpringerLink / Bücher
141
Journal of management information systems : JMIS
124
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
114
Tourism management : research, policies, practice
114
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Industrial marketing management : the international journal for industrial and high-tech firms
94
Business horizons
90
International journal of business information systems : IJBIS
90
International journal of advertising : the review of marketing communications
87
Psychology & marketing
85
Electronic commerce research
84
Journal of marketing communications
83
Management science : journal of the Institute for Operations Research and the Management Sciences
83
International journal of hospitality management
82
Springer eBook Collection
80
Management information systems : mis quarterly
77
Journal of internet commerce
76
Journal of promotion management : innovations in planning and applied research
72
Journal of marketing management : MM
71
Journal of travel and tourism marketing
71
International journal of electronic marketing and retailing : IJEMR
68
The journal of product & brand management
68
Cogent business & management
67
Journal of information & knowledge management : JIKM
67
The journal of brand management : an international journal
67
Journal of electronic commerce research : JECR
65
International journal of technology marketing : IJTMkt
63
Journal of marketing
62
International journal of networking and virtual organisations : IJNVO
61
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
60
Journal of marketing management : JMM ; journal of the Academy of Marketing
57
Journal of advertising research
56
Journal of organizational computing and electronic commerce
56
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ECONIS (ZBW)
65
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1
Consumer attitudes toward human-like avatars in advertisements : the effect of category knowledge and imagery
Gammoh, Bashar S.
;
Jiménez, Fernando R.
;
Wergin, Rand
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
3
,
pp. 325-348
Persistent link: https://www.econbiz.de/10011884530
Saved in:
2
Co-viewing experience in video websites : the effect of social presence on e-loyalty
Fang, Jiaming
;
Chen, Lei
;
Wen, Chao
;
Prybutok, Victor R.
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
3
,
pp. 446-476
Persistent link: https://www.econbiz.de/10011884555
Saved in:
3
A taxonomy of SME e-commerce platforms derived from a market-level analysis
Holland, Christopher P.
;
Gutiérrez-Leefmans, Manuela
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 161-201
Persistent link: https://www.econbiz.de/10011856638
Saved in:
4
A unified model for the adoption of electronic word of mouth on social network sites : Facebook as the exemplar
Aghakhani, Navid
;
Karimi, Jahangir
;
Salehan, Mohammad
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 202-231
Persistent link: https://www.econbiz.de/10011856640
Saved in:
5
Getting by or getting ahead on social networking sites? : the role of social capital in happiness and well-being
Munzel, Andreas
;
Galan, Jean-Philippe
;
Meyer-Waarden, Lars
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 232-257
Persistent link: https://www.econbiz.de/10011856644
Saved in:
6
Design of free-to-play mobile games for the competitive marketplace
Civelek, Ismail
;
Liu, Yipeng
;
Marston, Sean R.
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 258-288
Persistent link: https://www.econbiz.de/10011856660
Saved in:
7
Effects of customer heterogeneity on participation performance in virtual brand community : a two-stage semiparametric approach
Wu, Ji
;
Xie, Kang
;
Xiao, Jinghua
;
Xie, Jianhui
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 289-321
Persistent link: https://www.econbiz.de/10011856666
Saved in:
8
Handling consumer messages on social networking sites : customer service or privacy infringement?
Demmers, Joris
;
Dolen, Willemijn M. van
;
Weltevreden, …
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
1
,
pp. 8-35
Persistent link: https://www.econbiz.de/10011848488
Saved in:
9
Effects of promotions on location-based social media : evidence from Foursquare
Zhang, Ke
;
Pelechrinis, Konstantinos
;
Lappas, Theodoros
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
1
,
pp. 36-65
Persistent link: https://www.econbiz.de/10011848494
Saved in:
10
Online social stock picking : an empirical examination
Al-Hasan, Abrar
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
1
,
pp. 66-97
Persistent link: https://www.econbiz.de/10011848496
Saved in:
11
What influences choice of business-to-business connectivity platforms?
Penttinen, Esko
;
Halme, Merja
;
Lyytinen, Kalle
; …
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
4
,
pp. 479-509
Persistent link: https://www.econbiz.de/10011932668
Saved in:
12
Predicting purchase behavior of website audiences
Kagan, Saar
;
Bekkerman, Ron
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
4
,
pp. 510-539
Persistent link: https://www.econbiz.de/10011932670
Saved in:
13
Raising the cohesion and vitality of online communities by reducing privacy concerns
Pan, Yu
;
Wan, Yan
;
Fan, Jing
;
Liu, Bailing
;
Archer, …
- In:
International journal of electronic commerce : IJEC
21
(
2016/2017
)
2
,
pp. 151-183
Persistent link: https://www.econbiz.de/10011690975
Saved in:
14
Economic and social satisfaction of buyers on consumer-to-consumer platforms : the role of relational capital
Chen, Xiayu
;
Huang, Qian
;
Davison, Robert M.
- In:
International journal of electronic commerce : IJEC
21
(
2016/2017
)
2
,
pp. 219-248
Persistent link: https://www.econbiz.de/10011691010
Saved in:
15
The role of the sense of community in the sustainability of social nework sites
Mamonov, Stanislav
;
Koufaris, Marios
;
Benbunan-Fich, Raquel
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
4
,
pp. 470-498
Persistent link: https://www.econbiz.de/10011550935
Saved in:
16
The impact of individual and organizational reputation on physicians' appointments online
Liu, Xiaoxiao
;
Guo, Xitong
;
Wu, Hong
;
Wu, Tianshi
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
4
,
pp. 551-577
Persistent link: https://www.econbiz.de/10011550946
Saved in:
17
How trending status and online ratings affect prices of homogeneous products
Kocas, Cenk
;
Akkan, Can
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
3
,
pp. 384-407
Persistent link: https://www.econbiz.de/10011497353
Saved in:
18
Listen to your customers : insights into brand image using online consumer-generated product reviews
Gensler, Sonja
;
Völckner, Franziska
;
Egger, Marc
; …
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
1
,
pp. 112-141
Persistent link: https://www.econbiz.de/10011413587
Saved in:
19
Beyond the credibility of electronic word of mouth : exploring eWOM adoption on social networking sites from affective and curiosity perspectives
Fang, Yu-hui
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
3
,
pp. 67-101
Persistent link: https://www.econbiz.de/10010360056
Saved in:
20
Enhancing targeted advertising with social context endorsement
Li, Yung-Ming
;
Lin, Lienfa
;
Chiu, Shih-Wen
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
1
,
pp. 99-128
Persistent link: https://www.econbiz.de/10011433888
Saved in:
21
Self-disclosure behavior on social networking web sites
Loiacono, Eleanor T.
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
2
,
pp. 66-94
Persistent link: https://www.econbiz.de/10011433896
Saved in:
22
A hierarchical model of virtual experience and its influences on the perceived value and loyalty of customers
Piyathasanan, Bhuminan
;
Mathies, Christine
;
Wetzels, Martin
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
2
,
pp. 126-158
Persistent link: https://www.econbiz.de/10011433898
Saved in:
23
Enhancing virtual presence in e-tail : dynamics of cue multiplicity
Lee, Eun Jung
;
Park, Jihye
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
4
,
pp. 117-146
Persistent link: https://www.econbiz.de/10010391418
Saved in:
24
Introduction to the special issue information technology in retail : toward omnichannel retailing
Piotrowicz, Wojciech
;
Cuthbertson, Richard
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
4
,
pp. 5-15
Persistent link: https://www.econbiz.de/10010391423
Saved in:
25
Informational and relational influences on electronic word of mouth : an empirical study of an online consumer discussion forum
Shih, Hung-pin
;
Lai, Kee-hung
;
Cheng, T. C. E.
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
4
,
pp. 137-165
Persistent link: https://www.econbiz.de/10009767382
Saved in:
26
Helpfulness of online product reviews as seen by consumers : source and content features
Li, Mengxiang
;
Huang, Liqiang
;
Tan, Chuan-hoo
;
Wei, Kwok Kee
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
4
,
pp. 101-136
Persistent link: https://www.econbiz.de/10009767389
Saved in:
27
Effects of companies' responses to consumer criticism in social media
Xia, Lan
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
4
,
pp. 73-99
Persistent link: https://www.econbiz.de/10009767393
Saved in:
28
Player commitment to massively multiplayer online role-playing games (MMORPGs) : an integrated model
Moon, Junghoon
;
Hossain, Md. Dulal
;
Sanders, G. L.
; …
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
4
,
pp. 7-38
Persistent link: https://www.econbiz.de/10009767399
Saved in:
29
Drivers and outcomes of brand relationship quality in the context of online social networks
Pentina, Iryna
;
Gammoh, Bashar S.
;
Zhang, Lixuan
; …
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
3
,
pp. 63-86
Persistent link: https://www.econbiz.de/10009745720
Saved in:
30
Personality traits that lead members of online brand communities to participate in information sending and receiving
Chang, Aihwa
;
Hsieh, Sara H.
;
Lin, Frances
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
3
,
pp. 37-61
Persistent link: https://www.econbiz.de/10009745722
Saved in:
31
The effect of rating scales on decision quality and user attitudes in online innovation communities
Riedl, Christoph A.
;
Blohm, Ivo
;
Leimeister, Jan Marco
; …
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
3
,
pp. 7-36
Persistent link: https://www.econbiz.de/10009745724
Saved in:
32
Corporate Twitter channels : the impact of engagement and informedness on corporate reputation
Li, Ting
;
Berens, Guido A. J. M.
;
Maertelaere, Maikel de
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
2
,
pp. 97-125
Persistent link: https://www.econbiz.de/10010247637
Saved in:
33
Identifying implicit and explicit relationships through user activities in social media
Yang, Christopher C.
;
Tang, Xuning
;
Dai, Qizhi
;
Yang, …
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
2
,
pp. 73-96
Persistent link: https://www.econbiz.de/10010247639
Saved in:
34
Valuation of participation in social gaming
Kim, Kwan-soo
;
Yoo, Byungjoon
;
Kauffman, Robert J.
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
2
,
pp. 11-49
Persistent link: https://www.econbiz.de/10010247644
Saved in:
35
Introduction to the special issue : business value creation enabled by social technology
Lang, Karl R.
;
Li, Ting
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
2
,
pp. 5-10
Persistent link: https://www.econbiz.de/10010247647
Saved in:
36
Optimal product-sampling strategies in social networks : how many and whom to target?
Schlereth, Christian
;
Barrot, Christian
;
Skiera, Bernd
; …
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
1
,
pp. 45-72
Persistent link: https://www.econbiz.de/10010247652
Saved in:
37
Explicit incentives in online communities : boon or bane?
Garnefeld, Ina
;
Iseke, Anja
;
Krebs, Alexander
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
1
,
pp. 11-38
Persistent link: https://www.econbiz.de/10009659346
Saved in:
38
Helpfulness of online consumer reviews : readers' objectives and review cues
Baek, Hyunmi
;
Ahn, Joongho
;
Choi, Youngseok
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
2
,
pp. 99-126
Persistent link: https://www.econbiz.de/10009718633
Saved in:
39
Balance and sequence in online reviews : the wrap effect
Purnawirawan, Nathalia
;
Dens, Nathalie
;
Pelsmacker, …
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
2
,
pp. 71-98
Persistent link: https://www.econbiz.de/10009718634
Saved in:
40
Online social advertising via influential endorsers
Li, Yung-ming
;
Lee, Yi-lin
;
Lien, Nine-jun
- In:
International journal of electronic commerce : IJEC
16
(
2011/12
)
3
,
pp. 119-153
Persistent link: https://www.econbiz.de/10009544471
Saved in:
41
Good soldiers on the web : understanding the drivers of participation in online communities of consumption
Yen, HsiuJu Rebecca
;
Hsu, Sheila Hsuan-yu
;
Huang, Chun-yao
- In:
International journal of electronic commerce : IJEC
15
(
2010/11
)
4
,
pp. 89-120
Persistent link: https://www.econbiz.de/10009267729
Saved in:
42
Task design, motivation, and participation in crowdsourcing contests
Zheng, Haichao
;
Li, Dahui
;
Hou, Wenhua
- In:
International journal of electronic commerce : IJEC
15
(
2010/11
)
4
,
pp. 57-88
Persistent link: https://www.econbiz.de/10009267733
Saved in:
43
The signaling role of IT features in influencing trust and participation in online communities
Benlian, Alexander
;
Hess, Thomas
- In:
International journal of electronic commerce : IJEC
15
(
2010/11
)
4
,
pp. 7-56
Persistent link: https://www.econbiz.de/10009267740
Saved in:
44
What drives social commerce : the role of social support and relationship quality
Liang, Ting-Peng
;
Ho, Yi-ting
;
Li, Yu-wen
;
Turban, Efraim
- In:
International journal of electronic commerce : IJEC
16
(
2011/12
)
2
,
pp. 69-90
Persistent link: https://www.econbiz.de/10009488555
Saved in:
45
The influence of personal and social-interactive engagement in social TV Web sites
Pagani, Margherita
;
Mirabello, Alessandra
- In:
International journal of electronic commerce : IJEC
16
(
2011/12
)
2
,
pp. 41-67
Persistent link: https://www.econbiz.de/10009488559
Saved in:
46
Modeling consumer purchasing behavior in social shopping communities with clickstream data
Olbrich, Rainer
;
Holsing, Christian
- In:
International journal of electronic commerce : IJEC
16
(
2011/12
)
2
,
pp. 15-40
Persistent link: https://www.econbiz.de/10009488563
Saved in:
47
Introduction to the special issue social commerce : a research framework for social commerce
Liang, Ting-Peng
;
Turban, Efraim
- In:
International journal of electronic commerce : IJEC
16
(
2011/12
)
2
,
pp. 5-13
Persistent link: https://www.econbiz.de/10009488565
Saved in:
48
Internet auction fraud detection using social network analysis and classification tree approaches
Chiu, Chaochang
;
Ku, Yungchang
;
Lie, Ting
;
Chen, Yuchi
- In:
International journal of electronic commerce : IJEC
15
(
2010/11
)
3
,
pp. 123-147
Persistent link: https://www.econbiz.de/10009126542
Saved in:
49
Learning to identify Internet sexual predation
McGhee, India
;
Bayzick, Jennifer
;
Kontostathis, April
; …
- In:
International journal of electronic commerce : IJEC
15
(
2010/11
)
3
,
pp. 103-122
Persistent link: https://www.econbiz.de/10009126591
Saved in:
50
Expert stock picker : the wisdom of (experts in) crowds
Hill, Shawndra
;
Ready-Campbell, Noah
- In:
International journal of electronic commerce : IJEC
15
(
2010/11
)
3
,
pp. 73-101
Persistent link: https://www.econbiz.de/10009126594
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