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Conjoint analysis
52
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Gustafsson, Anders
9
Herrmann, Andreas
8
Huber, Frank
8
Sattler, Henrik
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Baier, Daniel
3
Blomkvist, Ola
3
Chrzan, Keith
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Cohen, Steven H.
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Ekdahl, Fredrik
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Elrod, Terry
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Gaul, Wolfgang
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Haaijer, Rinus
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Louviere, Jordan J.
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Rao, Vithala R.
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Conjoint measurement : methods and applications
Marketing Science
26
SpringerLink / Bücher
26
Journal of business economics : JBE
24
Journal of marketing research : JMR
22
Conjoint measurement : methods and applications ; with 91 tables
19
Conjointanalyse : Methoden - Anwendungen - Praxisbeispiele
19
Fundamentals of marketing research ; Vol. 6
17
Journal of business research : JBR
16
American journal of agricultural economics
15
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
15
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
15
The Patient: Patient-Centered Outcomes Research
15
Europäische Hochschulschriften / 5
14
Management Science
14
European journal of operational research : EJOR
13
Gabler Edition Wissenschaft
13
Management science : journal of the Institute for Operations Research and the Management Sciences
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
11
Agricultural and resource economics review : ARER
10
International journal of consumer studies
10
Marketing : ZFP ; journal of research and management
10
Springer eBook Collection / Business and Economics
10
Technological forecasting & social change : an international journal
10
Jahrbuch der Absatz- und Verbrauchsforschung
9
Journal of Agricultural and Applied Economics
9
Journal of agricultural and applied economics
9
Journal of food products marketing
9
KBI
9
MPRA Paper
9
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
8
Die Betriebswirtschaft : DBW
8
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
8
Journal of retailing and consumer services
8
Marketing letters : a journal of research in marketing
8
Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
8
Working paper
8
Arbeitspapier / Institut für Marketing, Universität Mannheim
7
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
7
Energy economics
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1
Conjoint analysis as an instrument of market research practice
Gustafsson, Anders
;
Herrmann, Andreas
;
Huber, Frank
- In:
Conjoint measurement : methods and applications
,
(pp. 3-30)
.
2007
Persistent link: https://www.econbiz.de/10003544555
Saved in:
2
Measurement of price effects with conjoint analysis : separating informational and allocative effects of price
Rao, Vithala R.
;
Sattler, Henrik
- In:
Conjoint measurement : methods and applications
,
(pp. 31-46)
.
2007
Persistent link: https://www.econbiz.de/10003544570
Saved in:
3
Market simulation using a probabilistic ideal vector model for conjoint data
Baier, Daniel
;
Gaul, Wolfgang
- In:
Conjoint measurement : methods and applications
,
(pp. 47-65)
.
2007
Persistent link: https://www.econbiz.de/10003544577
Saved in:
4
A comparison of conjoint measurement with self-explicated approaches
Sattler, Henrik
;
Hensel-Börner, Susanne
- In:
Conjoint measurement : methods and applications
,
(pp. 67-76)
.
2007
Persistent link: https://www.econbiz.de/10003544586
Saved in:
5
Non-geometric Plackett-Burman designs in conjoint analysis
Blomkvist, Ola
;
Ekdahl, Fredrik
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 77-92)
.
2007
Persistent link: https://www.econbiz.de/10003544591
Saved in:
6
On the influence of the evaluation methods in conjoint design : some empirical results
Huber, Frank
;
Herrmann, Andreas
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 93-112)
.
2007
Persistent link: https://www.econbiz.de/10003544602
Saved in:
7
Evolutionary conjoint
Teichert, Thorsten
;
Shehu, Edlira
- In:
Conjoint measurement : methods and applications
,
(pp. 113-131)
.
2007
Persistent link: https://www.econbiz.de/10003544609
Saved in:
8
The value of extent-of-preference information in choise-based conjoint analysis
Elrod, Terry
;
Chrzan, Keith
- In:
Conjoint measurement : methods and applications
,
(pp. 133-144)
.
2007
Persistent link: https://www.econbiz.de/10003544611
Saved in:
9
A multi-trait multi-method validity test of partworth estimates
Kamakura, Wagner A.
;
Ozer, Muammer
- In:
Conjoint measurement : methods and applications
,
(pp. 145-166)
.
2007
Persistent link: https://www.econbiz.de/10003544618
Saved in:
10
Conjoint preference elicitation methods in the broader context of random utility theory preference elicitation methods
Louviere, Jordan J.
;
Hensher, David A.
;
Swait, Joffre
- In:
Conjoint measurement : methods and applications
,
(pp. 167-197)
.
2007
Persistent link: https://www.econbiz.de/10003544626
Saved in:
11
Conjoint choice experiments : general characteristics and alternative model specifications
Haaijer, Rinus
;
Wedel, Michel
- In:
Conjoint measurement : methods and applications
,
(pp. 199-229)
.
2007
Persistent link: https://www.econbiz.de/10003544631
Saved in:
12
Optimization-based and machine-learning methods for conjoint analysis : estimation and question design
Toubia, Olivier
;
Evgeniou, Theodoros
;
Hauser, John R.
- In:
Conjoint measurement : methods and applications
,
(pp. 231-258)
.
2007
Persistent link: https://www.econbiz.de/10003544640
Saved in:
13
The combinatorial structure of polyhedral choice based conjoint analysis
Giesen, Joachim
;
Schuberth, Eva
- In:
Conjoint measurement : methods and applications
,
(pp. 259-271)
.
2007
Persistent link: https://www.econbiz.de/10003544652
Saved in:
14
Using conjoint choice experiments to model consumer choices of product component packages
Dellaert, Benedict G. C.
;
Borgers, Aloys W. J.
; …
- In:
Conjoint measurement : methods and applications
,
(pp. 273-293)
.
2007
Persistent link: https://www.econbiz.de/10003544659
Saved in:
15
Latent class models for conjoint analysis
Ramaswamy, Venkatram
;
Cohen, Steven H.
- In:
Conjoint measurement : methods and applications
,
(pp. 295-319)
.
2007
Persistent link: https://www.econbiz.de/10003544666
Saved in:
16
A generalized normative segmentation methodology employing conjoint analysis
DeSarbo, Wayne D.
;
DeSarbo, Christian F.
- In:
Conjoint measurement : methods and applications
,
(pp. 321-345)
.
2007
Persistent link: https://www.econbiz.de/10003544667
Saved in:
17
Dealing with product similarity in conjoint simulations
Huber, Joel
;
Orme, Bryan
;
Miller, Richard
- In:
Conjoint measurement : methods and applications
,
(pp. 347-362)
.
2007
Persistent link: https://www.econbiz.de/10003544689
Saved in:
18
Sales forecasting with conjoint analysis by addressing its key assumptions with sequential game theory and macro-flow modeling
Whitlark, David B.
;
Smith, Scott M.
- In:
Conjoint measurement : methods and applications
,
(pp. 363-370)
.
2007
Persistent link: https://www.econbiz.de/10003544699
Saved in:
19
Conjoint analysis as an instrument of market research practice
Gustafsson, Anders
;
Herrmann, Andreas
;
Huber, Frank
- In:
Conjoint measurement : methods and applications
,
(pp. 5-46)
.
2001
Persistent link: https://www.econbiz.de/10001690251
Saved in:
20
Measurement of price effects with conjoint analysis : separating informational and allocative effects of price
Rao, Vithala R.
;
Sattler, Henrik
- In:
Conjoint measurement : methods and applications
,
(pp. 47-66)
.
2001
Persistent link: https://www.econbiz.de/10001690252
Saved in:
21
Market simulation using a probabilistic ideal vector model for conjoint data
Baier, Daniel
;
Gaul, Wolfgang
- In:
Conjoint measurement : methods and applications
,
(pp. 97-120)
.
2001
Persistent link: https://www.econbiz.de/10001690254
Saved in:
22
A comparison of conjoint measurement with self-explicated approaches
Sattler, Henrik
;
Hensel-Börner, Susanne
- In:
Conjoint measurement : methods and applications
,
(pp. 121-133)
.
2001
Persistent link: https://www.econbiz.de/10001690255
Saved in:
23
New product development in the software industry : the role of conjoint analysis
Marzocchi, Gian Luca
;
Brasini, Sergio
;
Rimessi, Marcello
- In:
Conjoint measurement : methods and applications
,
(pp. 135-160)
.
2001
Persistent link: https://www.econbiz.de/10001690256
Saved in:
24
Non-geometric Plackett-Burman designs in conjoint analysis
Blomkvist, Ola
;
Ekdahl, Fredrik
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 161-181)
.
2001
Persistent link: https://www.econbiz.de/10001690257
Saved in:
25
On the influence of the evaluation methods in conjoint design : some empirical results
Huber, Frank
;
Herrmann, Andreas
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 183-208)
.
2001
Persistent link: https://www.econbiz.de/10001690260
Saved in:
26
The value of extent-of-preference information in conjoint-based conjoint analysis
Elrod, Terry
;
Chrzan, Keith
- In:
Conjoint measurement : methods and applications
,
(pp. 209-223)
.
2001
Persistent link: https://www.econbiz.de/10001690261
Saved in:
27
Confounding of effects in rank-based conjoint-analysis
Teichert, Thorsten
- In:
Conjoint measurement : methods and applications
,
(pp. 225-250)
.
2001
Persistent link: https://www.econbiz.de/10001690262
Saved in:
28
Adaptive conjoint analysis : understanding the methodology and assessing reliability and validity
Herrmann, Andreas
;
Schmidt-Gallas, Dirk
;
Huber, Frank
- In:
Conjoint measurement : methods and applications
,
(pp. 279-304)
.
2001
Persistent link: https://www.econbiz.de/10001690271
Saved in:
29
Conjoint preference elicitation methods in the broader context of random utility theory preference elicitation methods
Louviere, Jordan J.
;
Hensher, David A.
;
Swait, Joffre
- In:
Conjoint measurement : methods and applications
,
(pp. 305-344)
.
2001
Persistent link: https://www.econbiz.de/10001690277
Saved in:
30
Conjoint choice experiments : general characteristics and alternative model specifications
Haaijer, Rinus
;
Wedel, Michel
- In:
Conjoint measurement : methods and applications
,
(pp. 345-386)
.
2001
Persistent link: https://www.econbiz.de/10001690280
Saved in:
31
Using conjoint choice experiments to model consumer choices of product component packages
Dellaert, Benedict G. C.
(
contributor
)
- In:
Conjoint measurement : methods and applications
,
(pp. 387-414)
.
2001
Persistent link: https://www.econbiz.de/10001690281
Saved in:
32
Latent class models for conjoint analysis
Ramaswamy, Venkatram
;
Cohen, Steven H.
- In:
Conjoint measurement : methods and applications
,
(pp. 415-446)
.
2001
Persistent link: https://www.econbiz.de/10001690282
Saved in:
33
A generalized normative segmentation methodology employing conjoint analysis
DeSarbo, Wayne
;
DeSarbo, Christian F.
- In:
Conjoint measurement : methods and applications
,
(pp. 447-478)
.
2001
Persistent link: https://www.econbiz.de/10001690283
Saved in:
34
Dealing with product similarity in conjoint simulations
Huber, Joel
;
Orme, Bryan
;
Miller, Richard
- In:
Conjoint measurement : methods and applications
,
(pp. 479-496)
.
2001
Persistent link: https://www.econbiz.de/10001690284
Saved in:
35
Evaluating brand value : a conjoint measurement application for the automotive industry
Kolvenbach, Claus
;
Krieg, Stefanie
;
Felten, Claudio
- In:
Conjoint measurement : methods and applications
,
(pp. 497-514)
.
2001
Persistent link: https://www.econbiz.de/10001690285
Saved in:
36
Continuous conjoint analysis
Wittink, Dick R.
;
Keil, Sev K.
- In:
Conjoint measurement : methods and applications
,
(pp. 515-538)
.
2001
Persistent link: https://www.econbiz.de/10001690286
Saved in:
37
Conjoint analysis as an instrument of market research practice
Gustafsson, Anders
;
Herrmann, Andreas
;
Huber, Frank
- In:
Conjoint measurement : methods and applications
,
(pp. 5-45)
.
1999
Persistent link: https://www.econbiz.de/10001444653
Saved in:
38
Measurement of price effects with conjoint analysis: separating informational and allocative effects of price
Rao, Vithala R.
;
Sattler, Henrik
- In:
Conjoint measurement : methods and applications
,
(pp. 47-66)
.
1999
Persistent link: https://www.econbiz.de/10001444664
Saved in:
39
Developing business solutions from conjoint analysis
Simmons, Sid
;
Esser, Mark
- In:
Conjoint measurement : methods and applications
,
(pp. 67-96)
.
1999
Persistent link: https://www.econbiz.de/10001444666
Saved in:
40
Market simulation using a probabilistic ideal vector model for conjoint data
Baier, Daniel
;
Gaul, Wolfgang
- In:
Conjoint measurement : methods and applications
,
(pp. 97-120)
.
1999
Persistent link: https://www.econbiz.de/10001444668
Saved in:
41
A comparison of conjoint measurement with self-explicated approaches
Sattler, Henrik
;
Hensel-Börner, Susanne
- In:
Conjoint measurement : methods and applications
,
(pp. 121-133)
.
1999
Persistent link: https://www.econbiz.de/10001444673
Saved in:
42
New product development in the software industry: the role of conjoint analysis
Marzocchi, Gian Luca
;
Brasini, Sergio
;
Rimessi, Marcello
- In:
Conjoint measurement : methods and applications
,
(pp. 135-160)
.
1999
Persistent link: https://www.econbiz.de/10001444686
Saved in:
43
Non-geometric Plackett-Burman designs in conjoint analysis
Blomkvist, Ola
;
Ekdahl, Fredrik
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 161-181)
.
1999
Persistent link: https://www.econbiz.de/10001444692
Saved in:
44
On the influence of the evaluation methods in conjoint design - some empirical results
Huber, Frank
;
Herrmann, Andreas
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 183-208)
.
1999
Persistent link: https://www.econbiz.de/10001444700
Saved in:
45
The value of extent-of-preference information in choice-based conjoint analysis
Elrod, Terry
;
Chrzan, Keith
- In:
Conjoint measurement : methods and applications
,
(pp. 208-223)
.
1999
Persistent link: https://www.econbiz.de/10001444703
Saved in:
46
A multi-trait multi-method validity test of partworth estimates
Kamakura, Wagner
;
Ozer, Muammer
- In:
Conjoint measurement : methods and applications
,
(pp. 225-251)
.
1999
Persistent link: https://www.econbiz.de/10001444709
Saved in:
47
Adaptive conjoint analysis: understanding the methodology and assessing reliability and validity
Herrmann, Andreas
;
Schmidt-Gallas, Dirk
;
Huber, Frank
- In:
Conjoint measurement : methods and applications
,
(pp. 253-277)
.
1999
Persistent link: https://www.econbiz.de/10001444711
Saved in:
48
Conjoint preference elicitation methods in the broader context of Random Utility Theory preference elicitation methods
Louviere, Jordan
;
Hensher, David A.
;
Swait, Joffre
- In:
Conjoint measurement : methods and applications
,
(pp. 279-318)
.
1999
Persistent link: https://www.econbiz.de/10001444732
Saved in:
49
Conjoint choice experiments: general characteristics and alternative model specifications
Haaijer, Rinus
;
Wedel, Michel
- In:
Conjoint measurement : methods and applications
,
(pp. 319-360)
.
1999
Persistent link: https://www.econbiz.de/10001444733
Saved in:
50
Latent class models for conjoint analysis
Ramaswamy, Venkatram
;
Cohen, Steven H.
- In:
Conjoint measurement : methods and applications
,
(pp. 361-392)
.
1999
Persistent link: https://www.econbiz.de/10001444734
Saved in:
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