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Virtual reality
90
Virtuelle Realität
90
Consumer behaviour
69
Konsumentenverhalten
69
Augmented reality
27
Social Web
26
Social web
26
Online retailing
22
Online-Handel
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Virtuelles Team
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Javornik, Ana
3
Poncin, Ingrid
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Baier, Daniel
2
Barhorst, Jennifer Brannon
2
Bigné Alcañiz, J. Enrique
2
Cowan, Kirsten
2
Flavián Blanco, Carlos
2
Ibáñez-Sánchez, Sergio
2
Lee, Seung Hwan Mark
2
Loureiro, Sandra Maria Correia
2
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2
Meißner, Martin
2
Orús, Carlos
2
Pantano, Eleonora
2
Park, Minjung
2
Pfeiffer, Jella
2
Pfeiffer, Thies
2
Poushneh, Atieh
2
Qin, Hong
2
Rauschnabel, Philipp A.
2
Reijmersdal, Eva A. van
2
Rese, Alexandra
2
Schnack, Alexander
2
Torrecilla, Carmen
2
Wright, Malcolm J.
2
Adler, Jost
1
Aiello, Gaetano
1
Alcañiz, Mariano
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Alzayat, Ayman
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Andonopoulos, Vicki
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Journal of retailing and consumer services
Journal of business research : JBR
Psychology & marketing
25
International journal of networking and virtual organisations : IJNVO
24
Tourism management : research, policies, practice
24
Technological forecasting & social change : an international journal
23
Virtual environments for corporate education : employee learning and solutions
17
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
16
International journal of product development : IJPD
16
International journal of production research
16
Synthetic worlds : emerging technologies in education and economics
15
Virtual worlds and e-commerce : technologies and applications for building customer relationships
15
Management information systems : mis quarterly
14
Managerial challenges and social impacts of virtual and augmented reality
14
Springer eBook Collection
14
SpringerLink / Bücher
14
Business horizons
13
Commercial transactions in the virtual world : issues and opportunities
13
International journal of retail and distribution management
11
Journal of marketing management : MM
11
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
11
Premier reference source
11
Virtuelle Unternehmen
11
Advances in developing human resources : ADHR
10
Journal of management information systems : JMIS
10
Skill training in multimodal virtual environments
10
International journal of hospitality management
9
International journal of technology marketing : IJTMkt
9
Journal of promotion management : innovations in planning and applied research
9
Information systems research : ISR
8
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Produktions- und Logistikmanagement in virtuellen Unternehmen und Unternehmensnetzwerken
8
Research
8
Augmented reality and virtual reality : the power of AR and VR for business
7
CESifo working papers
7
Electronic commerce research
7
Gabler Edition Wissenschaft
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Information systems and e-business management : ISeB
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ECONIS (ZBW)
90
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51
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51
How virtual reality affects consumer choice
Meißner, Martin
;
Pfeiffer, Jella
;
Peukert, Christian
; …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 219-231
Persistent link: https://www.econbiz.de/10012285933
Saved in:
52
Telepresence, time distortion, and consumer traits of virtual reality shopping
Han, Sang-Lin
;
An, Myounga
;
Han, Jerry J.
;
Lee, Jiyoung
- In:
Journal of business research : JBR
118
(
2020
),
pp. 311-320
Persistent link: https://www.econbiz.de/10012288606
Saved in:
53
Shopping in augmented reality : the effects of spatial presence, personalization and intrusiveness on app and brand responses
Smink, Anne R.
;
Reijmersdal, Eva A. van
;
Noort, Guda van
; …
- In:
Journal of business research : JBR
118
(
2020
),
pp. 474-485
Persistent link: https://www.econbiz.de/10012288634
Saved in:
54
Branding in the time of virtual reality : are virtual store brand perceptions real?
Pizzi, Gabriele
;
Vannucci, Virginia
;
Aiello, Gaetano
- In:
Journal of business research : JBR
119
(
2020
),
pp. 502-510
Persistent link: https://www.econbiz.de/10012417036
Saved in:
55
Non-immersive virtual reality technologies in real estate : how customer experience drives attitudes toward properties and the service provider
Pleyers, Gordy
;
Poncin, Ingrid
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012305164
Saved in:
56
Combining virtual reality and mobile eye tracking to provide a naturalistic experimental environment for shopper research
Meißner, Martin
;
Pfeiffer, Jella
;
Pfeiffer, Thies
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 445-458
Persistent link: https://www.econbiz.de/10012023989
Saved in:
57
With or without you? : interaction and immersion in a virtual reality experience
Hudson, Sarah
;
Matson-Barkat, Sheila
;
Pallamin, Nico
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 459-468
Persistent link: https://www.econbiz.de/10012023991
Saved in:
58
The influence of virtual reality in e-commerce
Martínez-Navarro, Jesus
;
Bigné Alcañiz, J. Enrique
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 475-482
Persistent link: https://www.econbiz.de/10012023993
Saved in:
59
A dual model of product involvement for effective virtual reality : the roles of imagination, co-creation, telepresence, and interactivity
Cowan, Kirsten
;
Ketron, Seth
- In:
Journal of business research : JBR
100
(
2019
),
pp. 483-492
Persistent link: https://www.econbiz.de/10012023994
Saved in:
60
The influence of dialogic engagement and prominence on visual product placement in virtual reality videos
Wang, Ye
;
Chen, Huan
- In:
Journal of business research : JBR
100
(
2019
),
pp. 493-502
Persistent link: https://www.econbiz.de/10012024000
Saved in:
61
Reflections of the extended self : visual self-representation in avatar-mediated environments
Messinger, Paul R.
;
Ge, Xin
;
Smirnov, Kristen
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 531-546
Persistent link: https://www.econbiz.de/10012024007
Saved in:
62
The impact of virtual, augmented and mixed reality technologies on the customer experience
Flavián Blanco, Carlos
;
Ibáñez-Sánchez, Sergio
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 547-560
Persistent link: https://www.econbiz.de/10012024008
Saved in:
63
"Too true to be good?" : when virtual reality decreases interest in actual reality
Deng, Xiaoyan
;
Unnava, H. Rao
;
Lee, Hyojin
- In:
Journal of business research : JBR
100
(
2019
),
pp. 561-570
Persistent link: https://www.econbiz.de/10012024012
Saved in:
64
Exploring barriers to adoption of virtual reality through social media analytics and machine learning : an assessment of technology, network, price and trialability
Laurell, Christofer
;
Sandström, Christian
;
Berthold, Adam
- In:
Journal of business research : JBR
100
(
2019
),
pp. 469-474
Persistent link: https://www.econbiz.de/10012024014
Saved in:
65
Understanding the use of virtual reality in marketing : a text mining-based review
Loureiro, Sandra Maria Correia
;
Guerreiro, João
;
Eloy, Sara
- In:
Journal of business research : JBR
100
(
2019
),
pp. 514-530
Persistent link: https://www.econbiz.de/10012024015
Saved in:
66
The effects of virtual reality (VR) on charitable giving : the role of empathy, guilt, responsibility, and social exclusion
Kandaurova, Maria
;
Lee, Seung Hwan Mark
- In:
Journal of business research : JBR
100
(
2019
),
pp. 571-580
Persistent link: https://www.econbiz.de/10012024016
Saved in:
67
"I am not satisfied with my body, so I like augmented reality (AR)" : consumer responses to AR-based product presentations
Yim, Mark Yi-Cheon
;
Park, Sun-Young
- In:
Journal of business research : JBR
100
(
2019
),
pp. 581-589
Persistent link: https://www.econbiz.de/10012024018
Saved in:
68
Virtual reality and its impact on B2B marketing : a value-in-use perspective
Boyd, D. Eric
;
Koles, Bernadett
- In:
Journal of business research : JBR
100
(
2019
),
pp. 590-598
Persistent link: https://www.econbiz.de/10012024019
Saved in:
69
Consumer perceptions and purchase behavior toward imperfect fruits and vegetables in an immersive virtual reality grocery store
Lombart, Cindy
;
Millan, Elena
;
Normand, Jean-Marie
; …
- In:
Journal of retailing and consumer services
48
(
2019
),
pp. 28-40
Persistent link: https://www.econbiz.de/10012001276
Saved in:
70
The examination of virtual reality at the intersection of consumer experience, shopping journey and physical retailing
Farah, Maya F.
;
Ramadan, Zahy B.
;
Harb, Dana H.
- In:
Journal of retailing and consumer services
48
(
2019
),
pp. 136-143
Persistent link: https://www.econbiz.de/10012001291
Saved in:
71
Anthropomorphism and augmented reality in the retail environment
Van Esch, Patrick
;
Griffith, Denni Arli
;
Gheshlaghi, …
- In:
Journal of retailing and consumer services
49
(
2019
),
pp. 35-42
Persistent link: https://www.econbiz.de/10012025826
Saved in:
72
Augmented reality marketing : how mobile AR-apps can improve brands through inspiration
Rauschnabel, Philipp A.
;
Felix, Reto
;
Hinsch, Chris
- In:
Journal of retailing and consumer services
49
(
2019
),
pp. 43-53
Persistent link: https://www.econbiz.de/10012025827
Saved in:
73
Me or just like me? : the role of virtual try-on and physical appearance in apparel m-retailing
Plotkina, Daria
;
Saurel, Hélène
- In:
Journal of retailing and consumer services
51
(
2019
),
pp. 362-377
Persistent link: https://www.econbiz.de/10012115154
Saved in:
74
I virtually try it ... I want it ! : virtual Fitting Room : a tool to increase on-line and off-line exploratory behavior, patronage and purchase intentions
Beck, Marie
;
Crié, Dominique
- In:
Journal of retailing and consumer services
40
(
2018
),
pp. 279-286
Persistent link: https://www.econbiz.de/10011801986
Saved in:
75
Engagement in sports virtual brand communities
Santos, Manuel Alonso dos
;
Guardia, Francisco Rejón
; …
- In:
Journal of business research : JBR
89
(
2018
),
pp. 273-279
Persistent link: https://www.econbiz.de/10011881786
Saved in:
76
Role of authenticity in massively multiplayer online role playing games (MMORPGs) : determinants of virtual item purchase intention
Wu, Shu-Ling
;
Hsu, Chiu-Ping
- In:
Journal of business research : JBR
92
(
2018
),
pp. 242-249
Persistent link: https://www.econbiz.de/10011925435
Saved in:
77
Antecedents to the adoption of augmented reality smart glasses : a closer look at privacy risks
Rauschnabel, Philipp A.
;
He, Jun
;
Ro, Young Kyun
- In:
Journal of business research : JBR
92
(
2018
),
pp. 374-384
Persistent link: https://www.econbiz.de/10011925497
Saved in:
78
We ARe at home: how augmented reality reshapes mobile marketing and consumer-brand relationships
Scholz, Joachim
;
Duffy, Katherine
- In:
Journal of retailing and consumer services
44
(
2018
),
pp. 11-23
Persistent link: https://www.econbiz.de/10011904302
Saved in:
79
Enhancing the online decision-making process by using augmented reality : a two country comparison of youth markets
Pantano, Eleonora
;
Rese, Alexandra
;
Baier, Daniel
- In:
Journal of retailing and consumer services
38
(
2017
),
pp. 81-95
Persistent link: https://www.econbiz.de/10011743166
Saved in:
80
Discernible impact of augmented reality on retail customer's experience, satisfaction and willingness to buy
Poushneh, Atieh
;
Vasquez-Parraga, Arturo Z.
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 229-234
Persistent link: https://www.econbiz.de/10011629060
Saved in:
81
Augmented reality : research agenda for studying the impact of its media characteristics on consumer behaviour
Javornik, Ana
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 252-261
Persistent link: https://www.econbiz.de/10011473219
Saved in:
82
The effects of role variety and ability disparity on virtual group performance
Zheng, Sijing
;
Zeng, Xiaohua
;
Cheng, Zhang
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3468-3477
Persistent link: https://www.econbiz.de/10011514835
Saved in:
83
Elapsed time on first buying triggers brand choices within a category : a virtual reality-based study
Bigné Alcañiz, J. Enrique
;
Llinares, Carmen
; …
- In:
Journal of business research : JBR
69
(
2016
)
4
,
pp. 1423-1427
Persistent link: https://www.econbiz.de/10011447334
Saved in:
84
Understanding consumption in social virtual worlds : a sensemaking perspective on the consumption of virtual goods
Jung, Yoonhyuk
;
Pawlowski, Suzanne D.
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2231-2238
Persistent link: https://www.econbiz.de/10010400087
Saved in:
85
Technology acceptance modeling of augmented reality at the point of sale : can surveys be replaced by an analysis of online reviews?
Rese, Alexandra
;
Schreiber, Stefanie
;
Baier, Daniel
- In:
Journal of retailing and consumer services
21
(
2014
)
5
,
pp. 869-876
Persistent link: https://www.econbiz.de/10010407211
Saved in:
86
The impact of "e-atmospherics" on physical stores
Poncin, Ingrid
;
Mimoun, Mohamed Slim Ben
- In:
Journal of retailing and consumer services
21
(
2014
)
5
,
pp. 851-859
Persistent link: https://www.econbiz.de/10010407213
Saved in:
87
Virtual destination image : testing a telepresence model
Hyun, Martin Yongho
;
O'Keefe, Robert Martin
- In:
Journal of business research : JBR
65
(
2012
)
1
,
pp. 29-35
Persistent link: https://www.econbiz.de/10009549729
Saved in:
88
Modeling innovative points of sales through virtual and immersive technologies
Pantano, Eleonora
;
Servido, Rocco
- In:
Journal of retailing and consumer services
19
(
2012
)
3
,
pp. 279-286
Persistent link: https://www.econbiz.de/10009541361
Saved in:
89
Understanding factors affecting consumer intention to shop in a virtual world
Domina, Tanya
;
Lee, Seung-eun
;
MacGillivray, Maureen
- In:
Journal of retailing and consumer services
19
(
2012
)
6
,
pp. 613-620
Persistent link: https://www.econbiz.de/10009655499
Saved in:
90
Case study : embodied virtual agents ; an analysis on reasons for failure
Mimoun, Mohammed Slim Ben
;
Poncin, Ingrid
;
Garnier, Marion
- In:
Journal of retailing and consumer services
19
(
2012
)
6
,
pp. 605-612
Persistent link: https://www.econbiz.de/10009655501
Saved in:
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