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Credibility
34
Glaubwürdigkeit
34
Consumer behaviour
22
Konsumentenverhalten
22
Authenticity
18
Brand management
15
Markenführung
15
Brand image
9
Markenimage
9
Advertising effects
8
Internet marketing
8
Online-Marketing
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Werbewirkung
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Brand
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Markenartikel
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Advertising
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Celebrity endorsement
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Celebrity-Werbung
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Online retailing
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Online-Handel
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Social Web
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Social web
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Viral marketing
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Virales Marketing
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Werbung
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Confidence
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Führungsstil
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Leadership style
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Vertrauen
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Brand credibility
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Branding
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Corporate Social Responsibility
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Corporate social responsibility
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Emotion
3
Personality psychology
3
Persönlichkeitspsychologie
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Salespeople
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Verkaufspersonal
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Cunha, Miguel Pina e
2
Dwivedi, Yogesh Kumar
2
Melewar, T. C.
2
Rego, Arménio
2
Sousa, Filipa
2
Alhouti, Sarah
1
Anaza, Nwamaka A.
1
Audrezet, Alice
1
Baack, Daniel W.
1
Bacouel-Jentjens, Sabine
1
Balaji, M. S.
1
Bartikowski, Boris
1
Basu, Sriparna
1
Bauer, Hans H.
1
Behl, Abhishek
1
Beverland, Michael B.
1
Bian, Xuemei
1
Calter, Dayenne M.
1
Cambra-Fierro, Jesus
1
Carlson, Les
1
Centeno, Edgar
1
Chaker, Nawar N.
1
Chatzopoulou, Elena
1
Chaudhuri, Himadri Roy
1
Cherbib, Jihène
1
Chiu, Hung-Chang
1
Curado, Carla
1
Del Giudice, Manilo
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Dennis, Charles
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Dewani, Prem Prakash
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Dickinson, Sonia J.
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Eilert, Meike
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Elliott, Richard
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Farrelly, Francis
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Fastoso, Fernando
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Fink, Janet S.
1
Foroudi, Pantea
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Fowler, Kendra
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Garner, Benjamin
1
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Journal of business research : JBR
NBER working paper series
87
Working paper / National Bureau of Economic Research, Inc.
81
NBER Working Paper
79
Discussion paper / Centre for Economic Policy Research
61
IMF working papers
54
Journal of business ethics : JOBE
45
IMF working paper
44
Tourism management : research, policies, practice
37
Journal of monetary economics
27
Journal of money, credit and banking : JMCB
27
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
27
International journal of hospitality management
25
Journal of retailing and consumer services
25
Leadership
25
Authentic leadership : clashes, convergences, and coalescences
23
Economics letters
22
Insurance / Mathematics & economics
22
Europäische Hochschulschriften / 5
21
Leadership & organization development journal
21
Open economies review
21
Journal of economic dynamics & control
19
The economic journal : the journal of the Royal Economic Society
19
Economic modelling
18
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
18
Journal of travel and tourism marketing
17
Applied economics
16
European economic review : EER
16
Journal of international economics
16
Journal of macroeconomics
15
Journal of promotion management : innovations in planning and applied research
15
Revue économique : revue bimestrielle
15
The journal of brand management : an international journal
15
Working paper series / European Central Bank
15
CESifo working papers
14
Discussion paper / Tinbergen Institute
14
European journal of political economy
14
Journal of development economics
14
Psychology & marketing
14
Working paper
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ECONIS (ZBW)
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1
Minor flaws are better : the positive effect of aesthetic imperfection about avatar endorsers on brand authenticity
Lv, Linxiang
;
Huang, Minxue
;
Guan, Dawei
;
Yang, Kairui
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014368190
Saved in:
2
An empirical examination of human brand authenticity as a driver of brand love
Osorio, Maria Lucila
;
Centeno, Edgar
;
Cambra-Fierro, Jesus
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014332150
Saved in:
3
The role of natural scarcity in creating impressions of authenticity at the farmers' market
Garner, Benjamin
;
Hollenbeck, Candice R.
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014383077
Saved in:
4
Simple = Authentic : the effect of visually simple package design on perceived brand authenticity and brand choice
Wang, Yan
;
Jiang, Jing
;
Gong, Xiushuang
;
Wang, Jie
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014380318
Saved in:
5
How the credibility of places affects the processing of advertising claims : a partial test of the B2B communication effects model
Wilson, Rick T.
;
Baack, Daniel W.
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014434833
Saved in:
6
A meta-analysis of antecedents and consequences of eWOM credibility : investigation of moderating role of culture and platform type
Verma, Deepak
;
Dewani, Prem Prakash
;
Behl, Abhishek
; …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013468632
Saved in:
7
Examining the outcomes of influencer activism
Thomas, Veronica L.
;
Fowler, Kendra
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013468743
Saved in:
8
Mega or macro social media influencers : who endorses brands better?
Tiago, Maria Teresa Borges
;
Santiago, Joanna Krywalski
; …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014229157
Saved in:
9
When big is less than small : why dominant brands lack authenticity in their sustainability initiatives
Wallach, Karen Anne
;
Popovich, Deidre
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014281154
Saved in:
10
Telling an authentic story by aligning with your product type and price
Yin, Chin-Ching
;
Tang, Yun-Chia
;
Chiu, Hung-Chang
; …
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014288830
Saved in:
11
Trust me if you can : do trust propensities in granting working-from-home arrangements change during times of exogenous shocks?
Bacouel-Jentjens, Sabine
;
Cherbib, Jihène
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014288843
Saved in:
12
Suspicion of online product reviews as fake : cues and consequences
Harrison-Walker, L. Jean
;
Jiang, Ying
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014294843
Saved in:
13
Fake or credible? : antecedents and consequences of perceived credibility in exaggerated online reviews
Román, Sergio
;
Riquelme, Isabel P.
;
Iacobucci, Dawn
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534117
Saved in:
14
Multiple mental categorizations of culture-laden website design
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 40-49
Persistent link: https://www.econbiz.de/10013168085
Saved in:
15
Ethnic brand identity work : responding to authenticity tensions through celebrity endorsement in brand digital self-presentation
Chatzopoulou, Elena
;
Navazhylava, Kseniya
- In:
Journal of business research : JBR
142
(
2022
),
pp. 974-987
Persistent link: https://www.econbiz.de/10013169476
Saved in:
16
A narrative approach for overcoming the message credibility problem in green advertising
Kim, Eunjin
;
Shoenberger, Heather
;
Kwon, Eunseon
; …
- In:
Journal of business research : JBR
147
(
2022
),
pp. 449-461
Persistent link: https://www.econbiz.de/10013271524
Saved in:
17
Woke brand activism authenticity or the lack of it
Mirzaei, Abas
;
Wilkie, Dean C.
;
Siuki, Helen
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013194131
Saved in:
18
Interactive voice assistants : does brand credibility assuage privacy risks?
Jain, Shilpi
;
Basu, Sriparna
;
Dwivedi, Yogesh Kumar
; …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 701-717
Persistent link: https://www.econbiz.de/10013194271
Saved in:
19
How and when top manager authentic leadership influences team voice : a moderated mediation model
Zheng, Xiaoming
;
Liu, Xin
;
Liao, Hui
;
Qin, Xin
;
Ni, Dan
- In:
Journal of business research : JBR
145
(
2022
),
pp. 144-155
Persistent link: https://www.econbiz.de/10013197889
Saved in:
20
Nanoinfluencer marketing : how message features affect credibility and behavioral intentions
Balaji, M. S.
;
Jiang, Yangyang
;
Jha, Subhash
- In:
Journal of business research : JBR
136
(
2021
),
pp. 293-304
Persistent link: https://www.econbiz.de/10012663205
Saved in:
21
Forty-five years of celebrity credibility and endorsement literature : review and learnings
Halder, Deepa
;
Pradhan, Debasis
;
Chaudhuri, Himadri Roy
- In:
Journal of business research : JBR
125
(
2021
),
pp. 397-415
Persistent link: https://www.econbiz.de/10012494108
Saved in:
22
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
23
When and how frontline service employee authenticity influences purchase intentions
Matthews, Lynn
;
Eilert, Meike
;
Carlson, Les
;
Gentry, Jim
- In:
Journal of business research : JBR
114
(
2020
),
pp. 111-123
Persistent link: https://www.econbiz.de/10012257471
Saved in:
24
Native advertising credibility perceptions and ethical attitudes : an exploratory study among adolescents in the United States, Turkey and Israel
Zimand-Sheiner, Dorit
;
Ryan, Tanya
;
Kip, Sema Misci
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 608-619
Persistent link: https://www.econbiz.de/10012257662
Saved in:
25
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
26
Authenticity under threat : when social media influencers need to go beyond self-presentation
Audrezet, Alice
;
Kerviler, Gwarlann de
;
Moulard, Julie …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 557-569
Persistent link: https://www.econbiz.de/10012287973
Saved in:
27
Authenticity perceptions in the Chinese marketplace
Liu, Martin J.
;
Yannopoulou, Natalia
;
Bian, Xuemei
; …
- In:
Journal of business research : JBR
68
(
2015
)
1
,
pp. 27-33
Persistent link: https://www.econbiz.de/10010433170
Saved in:
28
The effect of authenticity perceptions and brand equity on brand choice intention
Tuan Minh Phung
;
Pham Thi Minh Ly
;
Tin Trung Nguyen
- In:
Journal of business research : JBR
101
(
2019
),
pp. 726-736
Persistent link: https://www.econbiz.de/10012103564
Saved in:
29
When and how does sales manager physical attractiveness impact credibility : a test of two competing hypotheses
Chaker, Nawar N.
;
Walker, Doug
;
Nowlin, Edward L.
; …
- In:
Journal of business research : JBR
105
(
2019
),
pp. 98-108
Persistent link: https://www.econbiz.de/10012128485
Saved in:
30
Consumer evaluations of CSR authenticity : development and validation of a multidimensional CSR authenticity scale
Joo, Soyoung
;
Miller, Elizabeth G.
;
Fink, Janet S.
- In:
Journal of business research : JBR
98
(
2019
),
pp. 236-249
Persistent link: https://www.econbiz.de/10012007236
Saved in:
31
Is this smile for real? : the role of affect and thinking style in customer perceptions of frontline employee emotion authenticity
Lechner, Andreas T.
;
Paul, Michael
- In:
Journal of business research : JBR
94
(
2019
),
pp. 195-208
Persistent link: https://www.econbiz.de/10011947349
Saved in:
32
Role of authenticity in massively multiplayer online role playing games (MMORPGs) : determinants of virtual item purchase intention
Wu, Shu-Ling
;
Hsu, Chiu-Ping
- In:
Journal of business research : JBR
92
(
2018
),
pp. 242-249
Persistent link: https://www.econbiz.de/10011925435
Saved in:
33
Investigating the effect of quality of grammar and mechanics (QGAM) in online reviews : the mediating role of reviewer crediblity
Ketron, Seth
- In:
Journal of business research : JBR
81
(
2017
),
pp. 51-59
Persistent link: https://www.econbiz.de/10011771588
Saved in:
34
Corporate social responsibility authenticity : investigating its antecedents and outcomes
Alhouti, Sarah
;
Johnson, Catherine M.
;
Holloway, Betsy Bugg
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1242-1249
Persistent link: https://www.econbiz.de/10011440321
Saved in:
35
Hope and positive affect mediating the authentic leadership and creativity relationship
Rego, Arménio
;
Sousa, Filipa
;
Curado, Carla
;
Cunha, …
- In:
Journal of business research : JBR
67
(
2014
)
2
,
pp. 200-210
Persistent link: https://www.econbiz.de/10010238347
Saved in:
36
Measuring consumer-based brand authenticity
Napoli, Julie
;
Dickinson, Sonia J.
;
Beverland, Michael B.
; …
- In:
Journal of business research : JBR
67
(
2014
)
6
,
pp. 1090-1098
Persistent link: https://www.econbiz.de/10010364522
Saved in:
37
Communicating a company's positive impact on society : van plausible explanations secure authenticity?
Rekom, Johan van
;
Go, Frank M.
;
Calter, Dayenne M.
- In:
Journal of business research : JBR
67
(
2014
)
9
,
pp. 1831-1838
Persistent link: https://www.econbiz.de/10010379223
Saved in:
38
The effects of organic labels on global, local, and private brands : more hype than substance?
Bauer, Hans H.
;
Heinrich, Daniel
;
Schäfer, Daniela B.
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 1035-1043
Persistent link: https://www.econbiz.de/10009755363
Saved in:
39
Celebrity co-branding partners as irrelevant brand information in advertisements
Ilicic, Jasmina
;
Webster, Cynthia M.
- In:
Journal of business research : JBR
66
(
2013
)
7
,
pp. 941-947
Persistent link: https://www.econbiz.de/10009756852
Saved in:
40
Authentic leadership promoting employees' psychological capital and creativity
Rego, Arménio
;
Sousa, Filipa
;
Marques, Carla
;
Cunha, …
- In:
Journal of business research : JBR
65
(
2012
)
3
,
pp. 429-437
Persistent link: https://www.econbiz.de/10009507171
Saved in:
41
How is marketers' credibility construed within the sales-marketing interface?
Malshe, Avinash
- In:
Journal of business research : JBR
63
(
2010
)
1
,
pp. 13-19
Persistent link: https://www.econbiz.de/10003909480
Saved in:
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