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Personalization
34
Personalisierung
22
Consumer behaviour
17
Konsumentenverhalten
17
Online retailing
14
Online-Handel
14
Viral marketing
14
Virales Marketing
14
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Advertising
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Augmented reality
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Paul, Justin
2
Ashkanasy, Neal M.
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1
Bae, Joonho
1
Balaji, M. S.
1
Banerjee, Snehasish
1
Banerjee, Syagnik
1
Barhorst, Jennifer B.
1
Benkenstein, Martin
1
Brooks, Joshua
1
Buhalis, Dimitrios
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1
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1
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1
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1
Dwivedi, Yogesh Kumar
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1
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1
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Giannakos, Michail N.
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Journal of business research : JBR
Electronic commerce research
30
Information systems research : ISR
29
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
27
Journal of retailing and consumer services
26
International journal of hospitality management
25
Management science : journal of the Institute for Operations Research and the Management Sciences
24
Tourism management : research, policies, practice
22
Journal of management information systems : JMIS
21
International journal of business information systems : IJBIS
19
Electronic commerce research and applications
17
Journal of retailing
15
International journal of electronic commerce : IJEC
14
Technological forecasting & social change : an international journal
12
International journal of contemporary hospitality management
11
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
11
Journal of electronic commerce research : JECR
11
Journal of information & knowledge management : JIKM
11
Journal of revenue and pricing management
11
Management information systems : mis quarterly
11
Psychology & marketing
11
The power of one : gaining business value from personalization technologies
11
Electronic markets : EM ; the international journal of electronic commerce and business media
10
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
10
Decision support systems : DSS ; the international journal
9
Electronic markets : the international journal on networked business
9
Information systems and e-business management : ISeB
9
International journal of advertising : the review of marketing communications
9
Journal of internet commerce
9
Journal of organizational computing and electronic commerce
9
Journal of hospitality marketing & management
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
SpringerLink / Bücher
8
Tourism management perspectives : TMP
8
INFORMS journal on computing : JOC
7
International journal of internet marketing and advertising : IJIMA
7
Journal of marketing communications
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Praxis der Personalisierung im Handel : mit zeitgemäßen E-Commerce-Konzepten Umsatz und Kundenwert steigern
7
Discussion papers / CEPR
6
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ECONIS (ZBW)
34
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1
Commitment to organizational change : the role of territoriality and change-related self-efficacy
Kromah, Momo D.
;
Ayoko, Oluremi B.
;
Ashkanasy, Neal M.
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014548329
Saved in:
2
Personalized touchpoints and customer experience : a conceptual synthesis
Weidig, Jakob
;
Weippert, Marco
;
Kuehnl, Christina
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014551992
Saved in:
3
Wisdom of crowds : SWOT analysis based on hybrid text mining methods using online reviews
Wu, Jie
;
Zhao, Narisa
;
Yang, Tong
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014541931
Saved in:
4
We are just 10 feet away! : how does location-based advertising affect consumer-brand engagement?
Thapa, Sajani
;
Guzman, Francisco
;
Paswan, Audhesh
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014545208
Saved in:
5
The role of recommendation sources and attribute framing in online product recommendations
Yang, Yikai
;
Zheng, Jiehui
;
Yu, Yining
;
Qiu, Yiling
; …
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014549158
Saved in:
6
Fake or credible? : antecedents and consequences of perceived credibility in exaggerated online reviews
Román, Sergio
;
Riquelme, Isabel P.
;
Iacobucci, Dawn
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534117
Saved in:
7
Understanding online fake review production strategies
Banerjee, Snehasish
;
Chua, Alton Y. K.
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013534257
Saved in:
8
Fake review detection in e-commerce platforms using aspect-based sentiment analysis
Hájek, Petr
;
Hikkerova, Lubica
;
Sahut, Jean-Michel
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014383045
Saved in:
9
A recommending system for mobile games using the dynamic nonparametric model
Bae, Joonho
;
Park, Jinkyoo
;
Choi, Jeonghye
;
Soh, Seung Bum
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383056
Saved in:
10
Triggering brand switching in online stores : the effectiveness of recommendations for private labels versus national brands
Kobuszewski Volles, Barbara
;
Van Kerckhove, Anneleen
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304087
Saved in:
11
How rating mechanisms shape user search, quality inference and engagement in online platforms : experimental evidence
Foster, Joshua
- In:
Journal of business research : JBR
142
(
2022
),
pp. 791-807
Persistent link: https://www.econbiz.de/10013168461
Saved in:
12
Examining the role of consumer impulsiveness in multiple app usage behavior among mobile shoppers
Chopdar, Prasanta Kr.
;
Paul, Justin
;
Korfiatis, Nikolaos
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 657-669
Persistent link: https://www.econbiz.de/10013040732
Saved in:
13
Price-personalization : customer typology based on hospitality business
Tomczyk, Arkadiusz T.
;
Buhalis, Dimitrios
;
Fan, Daisy X. F.
- In:
Journal of business research : JBR
147
(
2022
),
pp. 462-476
Persistent link: https://www.econbiz.de/10013271525
Saved in:
14
A value perspective on online review platforms : profiling preference structures of online shops and traditional companies
König, Tatjana Maria
;
Hein, Nika
;
Nimsgern, Vivien
- In:
Journal of business research : JBR
145
(
2022
),
pp. 387-401
Persistent link: https://www.econbiz.de/10013197914
Saved in:
15
Perceived usefulness of online customer reviews : a review mining approach using machine learning & exploratory data analysis
Guha Majumder, Madhumita
;
Gupta, Sangita Dutta
;
Paul, Justin
- In:
Journal of business research : JBR
150
(
2022
),
pp. 147-164
Persistent link: https://www.econbiz.de/10013365607
Saved in:
16
Text analysis of online customer reviews for products in the FCB quadrants : procedure, outcomes, and implications
Kim, Taeyong
;
Hwang, Seungsoo
;
Kim, Minkyung
- In:
Journal of business research : JBR
150
(
2022
),
pp. 676-689
Persistent link: https://www.econbiz.de/10013365829
Saved in:
17
Effectiveness of product recommendation framing on online retail platforms
Zhang, Junhui
;
Balaji, M. S.
;
Luo, Jun
;
Jha, Subhash
- In:
Journal of business research : JBR
153
(
2022
),
pp. 185-197
Persistent link: https://www.econbiz.de/10013534007
Saved in:
18
Interacting with chatbots : message type and consumers' control
Whang, Jeong Bin
;
Song, Ji Hee
;
Lee, Jong-Ho
;
Choi, Boreum
- In:
Journal of business research : JBR
153
(
2022
),
pp. 309-318
Persistent link: https://www.econbiz.de/10013534034
Saved in:
19
The more the better? : data disclosure between the conflicting priorities of privacy concerns, information sensitivity and personalization in e-commerce
Gouthier, Matthias
;
Nennstiel, Carina
;
Kern, Nora
; …
- In:
Journal of business research : JBR
148
(
2022
),
pp. 174-189
Persistent link: https://www.econbiz.de/10013325461
Saved in:
20
Exploring healthcare/health-product ecommerce satisfaction : a text mining and machine learning application
Chatterjee, Swagato
;
Goyal, Divesh
;
Prakash, Atul
; …
- In:
Journal of business research : JBR
131
(
2021
),
pp. 815-825
Persistent link: https://www.econbiz.de/10012545019
Saved in:
21
Uncovering the effects of textual features on trustworthiness of online consumer reviews : a computational-experimental approach
Huang, Guanxiong
;
Liang, Hai
- In:
Journal of business research : JBR
126
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012494218
Saved in:
22
Technology-enabled personalization in retail stores : understanding drivers and barriers
Riegger, Anne-Sophie
;
Klein, Jan F.
;
Merfeld, Katrin
; …
- In:
Journal of business research : JBR
123
(
2021
),
pp. 140-155
Persistent link: https://www.econbiz.de/10012430479
Saved in:
23
Personalized advertisements with integration of names and photographs : an eye-tracking experiment
Pfiffelmann, Jean
;
Dens, Nathalie
;
Soulez, Sébastien
- In:
Journal of business research : JBR
111
(
2020
),
pp. 196-207
Persistent link: https://www.econbiz.de/10012237800
Saved in:
24
Negative tweets and their impact on likelihood to recommend
Barhorst, Jennifer B.
;
Wilson, Alan M.
;
Brooks, Joshua
- In:
Journal of business research : JBR
117
(
2020
),
pp. 727-739
Persistent link: https://www.econbiz.de/10012288096
Saved in:
25
Shopping in augmented reality : the effects of spatial presence, personalization and intrusiveness on app and brand responses
Smink, Anne R.
;
Reijmersdal, Eva A. van
;
Noort, Guda van
; …
- In:
Journal of business research : JBR
118
(
2020
),
pp. 474-485
Persistent link: https://www.econbiz.de/10012288634
Saved in:
26
Examining an asymmetric effect between online customer reviews emphasis and overall satisfaction determinants
Xu, Xun
- In:
Journal of business research : JBR
106
(
2020
),
pp. 196-210
Persistent link: https://www.econbiz.de/10012158349
Saved in:
27
This product works well (for me) : the impact of first-person singular pronouns on online review helpfulness
Wang, Fang
;
Karimi, Sahar
- In:
Journal of business research : JBR
104
(
2019
),
pp. 283-294
Persistent link: https://www.econbiz.de/10012105029
Saved in:
28
False advertising or slander? : using location based tweets to assess online rating-reliability
Poddar, Amit
;
Banerjee, Syagnik
;
Sridhar, Karthik
- In:
Journal of business research : JBR
99
(
2019
),
pp. 390-397
Persistent link: https://www.econbiz.de/10012023666
Saved in:
29
Not just for the recommender : how eWOM incentives influence the recommendation audience
Reimer, Thomas
;
Benkenstein, Martin
- In:
Journal of business research : JBR
86
(
2018
),
pp. 11-21
Persistent link: https://www.econbiz.de/10011855189
Saved in:
30
Predicting the "helpfulness" of online consumer reviews
Singh, Jyoti Prakash
;
Irani, Seda
;
Rana, Nripendra P.
; …
- In:
Journal of business research : JBR
70
(
2017
),
pp. 346-355
Persistent link: https://www.econbiz.de/10011620505
Saved in:
31
Explaining online shopping behavior with fsQCA : the role of cognitive and affective perceptions
Pappas, Ilias O.
;
Kourouthanassis, Panos E.
;
Giannakos, …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 794-803
Persistent link: https://www.econbiz.de/10011436280
Saved in:
32
Cross-cultural differences in uses of online experts
Obal, Michael
;
Kunz, Werner
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1148-1156
Persistent link: https://www.econbiz.de/10011440247
Saved in:
33
Task facilitative tools, choice goals, and risk averseness : a process-view study of e-stores
Nath, Prithwiraj
;
McKechnie, Sally
- In:
Journal of business research : JBR
69
(
2016
)
5
,
pp. 1572-1576
Persistent link: https://www.econbiz.de/10011450346
Saved in:
34
Social influence's impact on reader perceptions of online reviews
Cheng, Yi-Hsiu
;
Ho, Hui-Yi
- In:
Journal of business research : JBR
68
(
2015
)
4
,
pp. 883-887
Persistent link: https://www.econbiz.de/10010504951
Saved in:
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