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Beziehungsmarketing
192
Relationship marketing
192
Lieferantenmanagement
109
Supplier relationship management
109
B-to-B-Marketing
85
Business-to-business marketing
85
Customer satisfaction
33
Kundenzufriedenheit
33
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29
Konsumentenverhalten
29
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29
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25
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19
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Kundenintegration
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Value creation
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Unternehmenserfolg
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Selling
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Verkauf
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Customer value
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Electronic Commerce
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Kundenwert
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Lieferkette
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Performance measurement
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Performance-Messung
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Svensson, Göran
5
Kowalkowski, Christian
3
Schwepker, Charles H. <Jr.>
3
Anaza, Nwamaka A.
2
Ballantyne, David
2
Bettis-Outland, Harriette
2
Betts-Outland, Harriette
2
Cabanelas, Pablo
2
Cobelli, Nicola
2
Drummond, Conor
2
Edvardsson, Bo
2
Huang, Ying
2
Høgevold, Nils
2
Itani, Omar S.
2
Lacoste, Sylvie
2
Lin, Ming-ji James
2
McGrath, Helen
2
Nyadzayo, Munyaradzi
2
Nyadzayo, Munyaradzi W.
2
O'Toole, Thomas
2
Otero-Neira, Carmen
2
Padin, Carmen
2
Sharma, Neeru
2
Singh, Ramendra
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Sternquist, Brenda J.
2
Storbacka, Kaj
2
Strandvik, Tore
2
Ulkuniemi, Pauliina
2
Vieira, Valter Afonso
2
Abousamra, Alaa Abdelaziz
1
Agnihotri, Raj
1
Ahmad, Bilal
1
Ajitha, Aswathy Asokan
1
Akhtar, Nadeem
1
Akrout, Houcine
1
Akrout, Wafa
1
Al-Husan, Faten Baddar
1
Al-Kwifi, Sam O.
1
AlHussan, Fawaz Baddar
1
Albadvi, Amir
1
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International Conference on Relationship Marketing <9, 2009, Berlin>
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The journal of business & industrial marketing
Journal of business research : JBR
648
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
SpringerLink / Bücher
256
The journal of services marketing
225
The service industries journal
187
Journal of the Academy of Marketing Science
171
Journal of strategic marketing
169
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
111
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Marketing intelligence & planning
105
Journal of retailing
103
Cogent business & management
102
Gabler Edition Wissenschaft
102
Psychology & marketing
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
European journal of marketing : EJM
95
Services marketing quarterly
94
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
76
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
74
The international review of retail, distribution and consumer research
74
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
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ECONIS (ZBW)
192
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1
Supporting value co-creation through interaction during the pre-purchase customer journey : empirical evidence from B2B HR services
Lassila, Elina
;
Heikka, Eija-Liisa
;
Nätti, Satu
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 63-73
Persistent link: https://www.econbiz.de/10014472654
Saved in:
2
Mastering customer lock-in by servitization innovation strategies of asset specificity
Chiu, Wen-Hong
;
Dai, Zong-Jie
;
Chi, Hui-Ru
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 239-263
Persistent link: https://www.econbiz.de/10014472689
Saved in:
3
Artificial intelligence in customer relationship management : literature review and future research directions
Ledro, Cristina
;
Nosella, Anna
;
Vinelli, Andrea
- In:
The journal of business & industrial marketing
37
(
2022
)
13
,
pp. 48-63
Persistent link: https://www.econbiz.de/10013538912
Saved in:
4
Customer reference marketing in internationalizing SMEs : a service perspective
Tolstoy, Daniel
;
Melén Hånell, Sara
;
Özbek, Nurgül
- In:
The journal of business & industrial marketing
37
(
2022
)
13
,
pp. 94-105
Persistent link: https://www.econbiz.de/10013538916
Saved in:
5
B2C multi- to single-channel : the effect of removing a consumer channel preference on consumer retailer and channel choice
Ngoh, Cheryl-lyn
;
Mellema, Hillary N.
- In:
The journal of business & industrial marketing
39
(
2024
)
1
,
pp. 53-65
Persistent link: https://www.econbiz.de/10014472710
Saved in:
6
Factors influencing m-loyalty and customer reuse intention toward mobile instant messaging services
Mehdi, Mokhalles Mohammad
;
Kler, Arshan
;
Nafees, Lubna
- In:
The journal of business & industrial marketing
39
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014472711
Saved in:
7
The effect of environmental competitiveness, customer and competitor orientation on export performance
Arun, Korhan
;
Ozmutlu, Saniye Yildirim
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 142-160
Persistent link: https://www.econbiz.de/10014472724
Saved in:
8
Role of community trust in driving brand loyalty in large online B2B communities
Sethi, Amit Rakesh
;
Dash, Satyabhusan
;
Mishra, Abhishek
; …
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 256-272
Persistent link: https://www.econbiz.de/10014473031
Saved in:
9
Analyzing the customer brand engagement model from the perspective of sellers and buyers in the B2B context
Susanti, Vonny
;
Samudro, Andreas
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 299-317
Persistent link: https://www.econbiz.de/10014473046
Saved in:
10
The role of CRM implementation in internal capital markets
Cheng, Zhuo June
;
Min, Yinghua
;
Tian, Feng
;
Xu, Sean Xin
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 407-422
Persistent link: https://www.econbiz.de/10014473081
Saved in:
11
Identifying the determinants and consequences of post-recovery satisfaction in B2B customers : a multidimensional justice theory perspective
Ahmad, Bilal
;
Yuan, Jingbo
;
Akhtar, Nadeem
;
Ashfaq, Muhammad
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 423-437
Persistent link: https://www.econbiz.de/10014473086
Saved in:
12
Towards profitable customized solutions in small firms : a matter of relationships, modularity and expertise
Rodríguez-Escudero, Ana Isabel
;
Camarero Izquierdo, Carmen
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 137-154
Persistent link: https://www.econbiz.de/10013539052
Saved in:
13
Addressing how small suppliers cope with large customers : using the dual dimension of a product portfolio and customer buying center
Lacoste, Sylvie
;
Ben Abdelaziz, Fouad
;
Youssef, Meriem
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 188-207
Persistent link: https://www.econbiz.de/10013539057
Saved in:
14
The role of trust and commitment as mediators between economic and non-economic satisfaction in sales manager B2B relationships
Ferro-Soto, Carlos
;
Padin, Carmen
;
Svensson, Göran
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 235-251
Persistent link: https://www.econbiz.de/10013539060
Saved in:
15
Digitalization in B2B marketing : omnichannel management from a PLS-SEM approach
Alonso-Garcia, Javier
;
Pablo-Marti, Federico
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 317-336
Persistent link: https://www.econbiz.de/10013539265
Saved in:
16
The cultural factors in global account management : the case of Indian buyers and German suppliers
Kadam, Nayan
;
Niersbach, Barbara
;
Ivens, Björn Sven
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 353-366
Persistent link: https://www.econbiz.de/10013539270
Saved in:
17
Emotional mechanics of gamification and value co-creation : the digital platform Nike+ as a B2B2C ecosystem
García-Magro, Cristina
;
Martín Peña, María Luz
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 414-428
Persistent link: https://www.econbiz.de/10013539282
Saved in:
18
Single versus multiple salesforce go-to-market strategy : the impact of sales orientation on conflict, salesperson-owned loyalty and buyer-exit propensity
Anaza, Nwamaka A.
;
Rutherford, Brian N.
;
Wu, Gavin Jiayun
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
3
,
pp. 680-697
Persistent link: https://www.econbiz.de/10013539371
Saved in:
19
The mediating role of cooperative norms in the formation of buyer commitment in the buyer-seller relationship
Vieira, Valter Afonso
;
Mayberry, Robert
;
Boles, James …
- In:
The journal of business & industrial marketing
38
(
2023
)
7
,
pp. 1409-1423
Persistent link: https://www.econbiz.de/10014314113
Saved in:
20
Actor engagement : origin, evolution and trends
Barrera Rodríguez, Ana María
;
Duque Oliva, Edison Jair
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
7
,
pp. 1479-1497
Persistent link: https://www.econbiz.de/10014314136
Saved in:
21
Critical incidents and dissatisfaction in B2B relationships : an appraisal theory analysis
Pascual-Nebreda, Laura
;
Cabanelas, Pablo
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
7
,
pp. 1574-1586
Persistent link: https://www.econbiz.de/10014314146
Saved in:
22
Guest editorial: social media in business-to-business interaction, engagement, co-creation, and communication
McGrath, Helen
;
O'Toole, Thomas
;
Drummond, Conor
- In:
The journal of business & industrial marketing
38
(
2023
)
8
,
pp. 1601-1606
Persistent link: https://www.econbiz.de/10014314173
Saved in:
23
Special issue: social media in business-to-business interaction, engagement, co-creation, and communication
McGrath, Helen
(
ed.
);
O'Toole, Thomas
(
ed.
); …
-
2023
Persistent link: https://www.econbiz.de/10014314174
Saved in:
24
How social media use enhances salesperson performance
Franck, Romain
;
Damperat, Maud
- In:
The journal of business & industrial marketing
38
(
2023
)
8
,
pp. 1720-1737
Persistent link: https://www.econbiz.de/10014314205
Saved in:
25
Can salespeople use social media to enhance brand awareness and sales performance? : the role of manager empowerment and creativity
Kalra, Ashish
;
Itani, Omar S.
;
Rostami, Amin
- In:
The journal of business & industrial marketing
38
(
2023
)
8
,
pp. 1738-1753
Persistent link: https://www.econbiz.de/10014314206
Saved in:
26
Promotional inputs and selling : evidence from India
R. M., Harindranath
;
Sivakumaran, Bharadhwaj
- In:
The journal of business & industrial marketing
38
(
2023
)
5
,
pp. 1000-1014
Persistent link: https://www.econbiz.de/10014276721
Saved in:
27
Share of purchases in B2B : relative customer satisfaction indicators and customer characteristics as main influencers
Alet Vilaginés, Josep
- In:
The journal of business & industrial marketing
38
(
2023
)
5
,
pp. 1029-1040
Persistent link: https://www.econbiz.de/10014276725
Saved in:
28
Exploring the role of relationship management and relationship quality in B2B : empirical insights and future research directions
Lasrado, Flevy
;
Thaichon, Park
;
Nyadzayo, Munyaradzi
- In:
The journal of business & industrial marketing
38
(
2023
)
5
,
pp. 1055-1086
Persistent link: https://www.econbiz.de/10014276729
Saved in:
29
The outcomes of B2B data-driven customer focused value creation
Holmes, Dawn
;
Zolkiewski, Judith
;
Burton, Jamie
- In:
The journal of business & industrial marketing
38
(
2023
)
6
,
pp. 1295-1315
Persistent link: https://www.econbiz.de/10014276776
Saved in:
30
What can satisfy customers in servitization? : service or goods innovation
Xiao, Xiaohong
;
Zhou, Chengxu
;
Mao, Hongyi
- In:
The journal of business & industrial marketing
38
(
2023
)
10
,
pp. 2030-2046
Persistent link: https://www.econbiz.de/10014471880
Saved in:
31
Impact of customer-centric approach and customer dissatisfying cost on supply chain profit under price competition
Jena, Sarat Kumar
- In:
The journal of business & industrial marketing
38
(
2023
)
11
,
pp. 2341-2359
Persistent link: https://www.econbiz.de/10014471962
Saved in:
32
Supply chain management in the insurance industry : symmetrical and asymmetrical analysis
Prentice, Catherine
;
Dominique-Ferreira, Sergio
;
Wang, …
- In:
The journal of business & industrial marketing
38
(
2023
)
11
,
pp. 2505-2518
Persistent link: https://www.econbiz.de/10014472004
Saved in:
33
The power of connecting experience data and operational data : more than the sum of its parts?
Bathke, Henrik
;
Birkel, Hendrik
;
Gracht, Heiko von der
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
12
,
pp. 2604-2625
Persistent link: https://www.econbiz.de/10014472598
Saved in:
34
Antecedents of team alignment for team performance : length of relationship as a moderator
Jadhav, Dhananjay
;
Fatima, Johra Kayeser
;
Quazi, Ali
- In:
The journal of business & industrial marketing
38
(
2023
)
12
,
pp. 2731-2744
Persistent link: https://www.econbiz.de/10014472614
Saved in:
35
Does service modularity enhance new service development performance in supply chains : an empirical study
Osman, Osman Mohamed Ali
;
Jian, Zhaoquan
- In:
The journal of business & industrial marketing
38
(
2023
)
12
,
pp. 2772-2792
Persistent link: https://www.econbiz.de/10014472618
Saved in:
36
"What’s it really worth?" : a meta-analysis of customer-perceived relationship value in B2B markets
Geiger, Ingmar
;
Naacke, David
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 751-773
Persistent link: https://www.econbiz.de/10014227498
Saved in:
37
Business customer experience in B2B2C service settings : a scale development
Rejikumar G.
;
Ajitha, Aswathy Asokan
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 886-904
Persistent link: https://www.econbiz.de/10014227511
Saved in:
38
The impact of the relationship commitment and customer integration on supply chain performance
Ruzo-Sanmartín, Emilio
;
Abousamra, Alaa Abdelaziz
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 943-957
Persistent link: https://www.econbiz.de/10014227519
Saved in:
39
Maximizing customer adoption outcomes in emerging industrial markets via supplier innovativeness and relationship quality
Nyadzayo, Munyaradzi
;
Casidy, Riza
;
Mohan, Mayoor
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 958-973
Persistent link: https://www.econbiz.de/10014227520
Saved in:
40
Long-term buyer-supplier relationships in IT services
Kedwadee Sombultawee
;
Prasopchai Pasunon
- In:
The journal of business & industrial marketing
37
(
2022
)
3
,
pp. 629-642
Persistent link: https://www.econbiz.de/10013165200
Saved in:
41
From managing customers to joint venturing with customers : co-creating service value in the digital age
Falkenreck, Christine
;
Wagner, Ralf
- In:
The journal of business & industrial marketing
37
(
2022
)
3
,
pp. 643-656
Persistent link: https://www.econbiz.de/10013165201
Saved in:
42
A framework for the relationship implications of additive manufacturing (3D printing) for industrial marketing : servitization, sustainability and customer empowerment
Chaney, Damien
;
Gardan, Julien
;
Freyman, Julien de
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 91-102
Persistent link: https://www.econbiz.de/10012797113
Saved in:
43
A sequential logic model between sales performance and salesperson satisfaction in B2B markets
Rodríguez, Rocío
;
Høgevold, Nils
;
Otero-Neira, Carmen
; …
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 180-194
Persistent link: https://www.econbiz.de/10012797127
Saved in:
44
Links between influence strategies and satisfaction : reexamination from the dyadic and network perspectives
Liu, Yi
;
Liu, Ting
;
Li, Yuan
;
Ruan, Liyang
- In:
The journal of business & industrial marketing
37
(
2022
)
2
,
pp. 252-265
Persistent link: https://www.econbiz.de/10012798408
Saved in:
45
Impact of customer focus on technology leadership via technology development capability : a moderated mediation model
Husain, Zafar
;
Dayan, Mumin
;
Sushil
;
Di Benedetto, C. …
- In:
The journal of business & industrial marketing
37
(
2022
)
2
,
pp. 282-293
Persistent link: https://www.econbiz.de/10012798411
Saved in:
46
Client opportunism in agency-client relationship : the role of information asymmetry, agency response and calculative commitment
Jayasimha, Kambalor Ramakrishna
- In:
The journal of business & industrial marketing
37
(
2022
)
2
,
pp. 326-340
Persistent link: https://www.econbiz.de/10012798416
Saved in:
47
The effect of equity on value co-creation in business relationships
Gupta, Samir
;
Zhou, Jing
;
Feng, Shanfei
;
Nyadzayo, …
- In:
The journal of business & industrial marketing
37
(
2022
)
2
,
pp. 385-401
Persistent link: https://www.econbiz.de/10012798429
Saved in:
48
Customer prioritization, product complexity and business ties : implications for job stress and customer service performance
Yeniaras, Volkan
;
Kaya, Ilker
- In:
The journal of business & industrial marketing
37
(
2022
)
2
,
pp. 417-432
Persistent link: https://www.econbiz.de/10012798432
Saved in:
49
How core, technical and social components of business relationship value drive customer satisfaction and loyalty in high tech B2B market
Sharma, Neeru
- In:
The journal of business & industrial marketing
37
(
2022
)
5
,
pp. 975-994
Persistent link: https://www.econbiz.de/10013399845
Saved in:
50
Examining the impact of strategic supplier partnership, customer relationship and supply chain responsiveness on operational performance : the moderating effect of demand uncertain...
Nenavani, Jitendra
;
Jain, Rajesh Kumar
- In:
The journal of business & industrial marketing
37
(
2022
)
5
,
pp. 995-1011
Persistent link: https://www.econbiz.de/10013399846
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