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~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
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Online retailing
110
Online-Handel
110
Consumer behaviour
93
Konsumentenverhalten
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Internet marketing
50
Online-Marketing
50
E-commerce
46
Electronic Commerce
46
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
International journal of internet marketing and advertising : IJIMA
Journal of retailing and consumer services
384
Journal of business research : JBR
206
Electronic commerce research
131
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
115
International journal of electronic marketing and retailing : IJEMR
104
Journal of internet commerce
98
Information systems research : ISR
91
Management science : journal of the Institute for Operations Research and the Management Sciences
87
Journal of electronic commerce research : JECR
75
International journal of electronic commerce : IJEC
72
Journal of retailing
71
International journal of retail & distribution management
68
European journal of operational research : EJOR
66
International journal of business information systems : IJBIS
64
NBER working paper series
64
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
63
Electronic commerce research and applications
61
Journal of management information systems : JMIS
60
The international review of retail, distribution and consumer research
59
International journal of hospitality management
58
International journal of production economics
58
SpringerLink / Bücher
54
Transportation research / E : an international journal
53
International journal of retail and distribution management
52
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
52
International journal of e-business research : an official publication of the Information Resources Management Association
51
Working paper / National Bureau of Economic Research, Inc.
51
Asia Pacific journal of marketing and logistics
50
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
46
Electronic markets : the international journal on networked business
45
Information systems and e-business management : ISeB
44
NBER Working Paper
44
Psychology & marketing
44
Technological forecasting & social change : an international journal
44
Cogent business & management
43
International journal of consumer studies
42
Electronic markets : EM ; the international journal of electronic commerce and business media
41
Manufacturing & service operations management : M & SOM
39
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Enhancing brick-and-mortar store shopping experience with an augmented reality shopping assistant application using personalized recommendations and explainable artificial intellig...
Zimmermann, Robert
;
Mora, Daniel
;
Cirqueira, Douglas
; …
- In:
Journal of research in interactive marketing : …
17
(
2023
)
2
,
pp. 273-298
Persistent link: https://www.econbiz.de/10014313367
Saved in:
2
Does online shopping allure frugal buyers?
Kumar, Satinder
;
Kaur, Aqwinder
;
Omrane, Amina
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 63-85
Persistent link: https://www.econbiz.de/10014340164
Saved in:
3
Do sensory reviews make more sense? : the mediation of objective perception in online review helpfulness
Lopez, Alberto
;
Garza, Ricardo
- In:
Journal of research in interactive marketing : …
16
(
2022
)
3
,
pp. 438-456
Persistent link: https://www.econbiz.de/10013286435
Saved in:
4
In-store interactive advertising screens : the effect of interactivity on impulse buying explained by self-agency
Moes, Anne
;
Fransen, Marieke
;
Fennis, Bob Michaël
; …
- In:
Journal of research in interactive marketing : …
16
(
2022
)
3
,
pp. 457-474
Persistent link: https://www.econbiz.de/10013286437
Saved in:
5
Impact of delightful somatosensory augmented reality experience on online consumer stickiness intention
Huang, Tseng-Lung
;
Chung, Henry F. L.
- In:
Journal of research in interactive marketing : …
18
(
2024
)
1
,
pp. 6-30
Persistent link: https://www.econbiz.de/10014475046
Saved in:
6
Customers' perspectives on marketing mix elements in social media-based purchases
Bình Nghiêm-Phú
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 81-97
Persistent link: https://www.econbiz.de/10013041201
Saved in:
7
Ride-sharing platforms : the effects of online social interactions on loyalty, mediated by perceived benefits
Zhang, Jing
;
Zhang, Linghua
;
Ma, Bei
- In:
Journal of research in interactive marketing : …
17
(
2023
)
5
,
pp. 698-713
Persistent link: https://www.econbiz.de/10014428167
Saved in:
8
The effect of E-commerce virtual live streamer socialness on consumers' experiential value : an empirical study based on Chinese E-commerce live streaming studios
Wu, Ruijuan
;
Liu, Jingjing
;
Chen, Shuai
;
Tong, Xing
- In:
Journal of research in interactive marketing : …
17
(
2023
)
5
,
pp. 714-733
Persistent link: https://www.econbiz.de/10014428168
Saved in:
9
How perceived interactivity affects consumers' shopping intentions in live stream commerce : roles of immersion, user gratification and product involvement
Joo, Eunsin
;
Yang, Jing
- In:
Journal of research in interactive marketing : …
17
(
2023
)
5
,
pp. 754-772
Persistent link: https://www.econbiz.de/10014428170
Saved in:
10
Does congruency matter for online green demarketing campaigns? : examining the effects of retargeting display ads embedded in different browsing contexts
Yoon, Hye Jin
;
Lee, Yoon-Joo
;
Sun, Shuoya
;
Joo, Jinho
- In:
Journal of research in interactive marketing : …
17
(
2023
)
6
,
pp. 882-900
Persistent link: https://www.econbiz.de/10014428184
Saved in:
11
Online purchase decision after viewing ads : factors related to sociodemographic and internet use on different digital channels
Barrichello, Alcides
;
Morano, Rogério Scabim
;
Santos, …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 20-41
Persistent link: https://www.econbiz.de/10014340162
Saved in:
12
Effects of e-marketplaces brand trust on repurchasing intention and WOM : are they reinforced by consumers' online shopping experience?
Santi, Pedro Victor de
;
Carneiro-da-Cunha, Julio Araujo
; …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 100-121
Persistent link: https://www.econbiz.de/10014340166
Saved in:
13
Drivers of satisfaction and usage continuance in e-grocery retailing : a collaborative design supported perspective
Kumar, Amresh
;
Sikdar, Pallab
;
Gupta, Manali
;
Singh, …
- In:
Journal of research in interactive marketing : …
17
(
2023
)
2
,
pp. 176-194
Persistent link: https://www.econbiz.de/10014313198
Saved in:
14
Early backers' social and geographic influences on the success of crowdfunding
Ma, Zecong
- In:
Journal of research in interactive marketing : …
17
(
2023
)
4
,
pp. 510-526
Persistent link: https://www.econbiz.de/10014313555
Saved in:
15
Investigating factors affecting trust and purchase intention towards online websites : structural equation modelling approach
Dogra, Pallavi
;
Kaushal, Arun
- In:
International journal of internet marketing and …
18
(
2023
)
1
,
pp. 98-120
Persistent link: https://www.econbiz.de/10014318246
Saved in:
16
Contextual effect of online second-hand shoppers' loyalty : a vendor comparison
Vila-Brunet, Neus
;
Llach, Josep
- In:
International journal of internet marketing and …
18
(
2023
)
4
,
pp. 389-409
Persistent link: https://www.econbiz.de/10014318357
Saved in:
17
Enhancing consumer online reviews : the role of moral identity
Adjei, Mavis T.
;
Zhang, Nan
;
Bagherzadeh, Ramin
; …
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 110-125
Persistent link: https://www.econbiz.de/10013536283
Saved in:
18
The power of numbers : an examination of the relationship between numerical cues in online review comments and perceived review helpfulness
Li, Hongliu
;
Xingyuan, Wang
;
Wang, Shuyang
;
Zhou, Wenkai
; …
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 126-139
Persistent link: https://www.econbiz.de/10013536285
Saved in:
19
A comparative impact of cause-related marketing and sponsorship leveraged internet display advertising
Ndasi, Wilson
;
Bolat, Elvira
;
Roushan, Gelareh
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10013041197
Saved in:
20
Attribution modelling in digital advertising for e-commerce
Alexandrovskiy, Sergey
;
Trundova, Olga
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 19-37
Persistent link: https://www.econbiz.de/10013041198
Saved in:
21
The role of online source credibility and influencer identification on consumers' purchase decisions
Özbölük, Tuğba
;
Akdoğan, Kutay
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 165-185
Persistent link: https://www.econbiz.de/10013041213
Saved in:
22
The impact of Covid-19 on customer journeys : implications for interactive marketing
Kannan, P. K.
;
Kulkarni, Gauri
- In:
Journal of research in interactive marketing : …
16
(
2022
)
1
,
pp. 22-36
Persistent link: https://www.econbiz.de/10012880158
Saved in:
23
Does product display quantity increase purchase intention? : the mediation of diminished pain of payment
Guo, Tengfei
;
Zhong, Shiquan
;
Wang, Xuelian
;
Li, Geng
- In:
Journal of research in interactive marketing : …
16
(
2022
)
1
,
pp. 101-117
Persistent link: https://www.econbiz.de/10012880168
Saved in:
24
Worried about digital footprint? : attitudes toward online behavioural advertising with the AdChoices icon
An, Soontae
;
Kang, Hannah
- In:
International journal of internet marketing and …
16
(
2022
)
3
,
pp. 297-316
Persistent link: https://www.econbiz.de/10013256311
Saved in:
25
Why shop on social media? : a systematic review
Oliveira, Carlos
;
Garcia, Ana Cristina Bicharra
;
Diirr, …
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 344-368
Persistent link: https://www.econbiz.de/10013256314
Saved in:
26
Examining customer's intention to rely on online reviews
Sridevi, P.
;
Manoraj, N.
;
Vedanthachari, Lakshmi Narasimhan
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 369-393
Persistent link: https://www.econbiz.de/10013256323
Saved in:
27
Customer satisfaction and loyalty with corporate multi-brand websites in an era of social media and misinformation
Agrebi, Meriem
;
Chandon, Jean Louis
;
Zaichkowsky, …
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 394-421
Persistent link: https://www.econbiz.de/10013256327
Saved in:
28
How do consumers choose offline shops on online platforms? : an investigation of interactive consumer decision processing in diagnosis-and-cure markets
Lee, Jennifer JooYeon
;
Ma, Zecong
- In:
Journal of research in interactive marketing : …
16
(
2022
)
2
,
pp. 277-291
Persistent link: https://www.econbiz.de/10013277423
Saved in:
29
A moderated mediation model of the effect of social media advertising on consumer buying behaviour : evidence from India
Rajarathinam, Krishna Kumar
;
Rathinam, Logu
;
Parayitam, …
- In:
International journal of internet marketing and …
17
(
2022
)
1/2
,
pp. 48-76
Persistent link: https://www.econbiz.de/10014318181
Saved in:
30
Antecedents of trust and purchase intention in social commerce in Brazil
Pagan, Natália Munari
;
Pagan, Karina Munari
;
Giraldi, …
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 271-298
Persistent link: https://www.econbiz.de/10014318201
Saved in:
31
Factors of virtual influencer marketing influencing Generation Y consumers' purchase intention in Malaysia
Yoong Ruey Yap
;
Nurlida Ismail
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 437-458
Persistent link: https://www.econbiz.de/10014318238
Saved in:
32
The impact of relationship quality and social support on social media users' selling intention
Ho, Ree Chan
;
Cheng, Robin
- In:
International journal of internet marketing and …
14
(
2020
)
4
,
pp. 433-453
Persistent link: https://www.econbiz.de/10012512672
Saved in:
33
Is this the beginning of the end for retail websites? : a professional perspective
Ramos, Ricardo F.
;
Rita, Paulo
;
Moro, Sérgio
- In:
International journal of internet marketing and …
15
(
2021
)
3
,
pp. 260-280
Persistent link: https://www.econbiz.de/10012598982
Saved in:
34
Determinants of customer satisfaction and loyalty in e-commerce settings : an emerging economy perspective
Goutam, Doddahulugappa
;
Gopalakrishna B. V.
;
Ganguli, …
- In:
International journal of internet marketing and …
15
(
2021
)
3
,
pp. 327-348
Persistent link: https://www.econbiz.de/10012598994
Saved in:
35
The congruent and comparative impacts of weather on consumer reviews : evidence from an online forum and experiment
Ma, Judy
;
Huang, Dongling
;
Wang, Yu
- In:
International journal of internet marketing and …
15
(
2021
)
1
,
pp. 54-83
Persistent link: https://www.econbiz.de/10012512690
Saved in:
36
Decision-making styles of young Indian consumers in the context of online shopping
Kumar, Sanjeev
;
Belwal, Rakesh
;
Raina, Kartikeya
- In:
International journal of internet marketing and …
13
(
2019
)
3
,
pp. 253-270
Persistent link: https://www.econbiz.de/10012140347
Saved in:
37
The impact of corporate social responsibility and customer trust on the relationship between website information quality and customer loyalty in e-tailing context
Dung Phuong Hoang
;
Nam Hoai Nguyen
- In:
International journal of internet marketing and …
14
(
2020
)
3
,
pp. 215-235
Persistent link: https://www.econbiz.de/10012284806
Saved in:
38
Organic and sponsored ads : study on online purchase intent and visual behaviour
Souza, Marina Teixeira de
;
Oliveira, Jorge Henrique …
- In:
International journal of internet marketing and …
14
(
2020
)
3
,
pp. 318-335
Persistent link: https://www.econbiz.de/10012284825
Saved in:
39
Analysing the interrelationship between online reviews and sales : the role of review length and sentiment index in electronic markets
Aggarwal, Anu Gupta
;
Aakash
- In:
International journal of internet marketing and …
14
(
2020
)
4
,
pp. 361-376
Persistent link: https://www.econbiz.de/10012512662
Saved in:
40
Is it assortment or overall satisfaction which fires online repatronage intention in the silhouette of social norms?
Prashar, Sanjeev
;
Verma, Pranay
- In:
International journal of internet marketing and …
14
(
2020
)
4
,
pp. 399-416
Persistent link: https://www.econbiz.de/10012512666
Saved in:
41
The role of retargeted advertisements in dealing with deflecting customers and its impact on the online buying process
Mohan, Geetha
- In:
International journal of internet marketing and …
14
(
2020
)
4
,
pp. 417-432
Persistent link: https://www.econbiz.de/10012512670
Saved in:
42
The effect of online video advertising design on online shopping goals : an experiment based on gender (case study: DigiKala Company)
Moharrami, Morteza
;
Tahmasebi, Faramarz
- In:
International journal of internet marketing and …
13
(
2019
)
2
,
pp. 183-196
Persistent link: https://www.econbiz.de/10012105488
Saved in:
43
Exploring the anteceding impact of personalised social media advertising on online impulse buying tendency
Dodoo, Naa Amponsah
;
Wu, Linwan
- In:
International journal of internet marketing and …
13
(
2019
)
1
,
pp. 73-95
Persistent link: https://www.econbiz.de/10012105502
Saved in:
44
How avatars help enhancing self-image congruence
Unal, Sevtap
;
Dalgic, Tevfik
;
Akar, Ezgi
- In:
International journal of internet marketing and …
12
(
2018
)
4
,
pp. 374-395
Persistent link: https://www.econbiz.de/10012139709
Saved in:
45
Your comments are important to me! : the impacts of online customer reviews in shopping websites
Erkan, Ismail
;
Elwalda, Abdulaziz
- In:
International journal of internet marketing and …
12
(
2018
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10011859029
Saved in:
46
Examining relational benefits and costs in an online non-transactional context
Tsimonis, Georgios
;
Dimitriadis, Sergios
;
Koritos, Christos
- In:
International journal of internet marketing and …
12
(
2018
)
2
,
pp. 122-137
Persistent link: https://www.econbiz.de/10011859036
Saved in:
47
Online reviews and its impact on brand equity
Chakraborty, Uttam
;
Bhat, Savita
- In:
International journal of internet marketing and …
12
(
2018
)
2
,
pp. 159-180
Persistent link: https://www.econbiz.de/10011859040
Saved in:
48
Does freight insurance really work? : effect of freight insurance on consumers' attitude in online shopping
Chen, Tong
;
Ma, Ke
;
Zheng, Chundong
- In:
International journal of internet marketing and …
12
(
2018
)
3
,
pp. 209-232
Persistent link: https://www.econbiz.de/10011918359
Saved in:
49
Investigation the segment specific preferences for hedonic and utilitarian online-shop characteristics : the case of German online wine shops
Habann, Frank
;
Zerres, Christopher
;
Zaworski, Lukas
- In:
International journal of internet marketing and …
12
(
2018
)
3
,
pp. 255-269
Persistent link: https://www.econbiz.de/10011918362
Saved in:
50
Exploring the role of website quality and hedonism in the formation of e-satisfaction and e-loyalty : evidence from internet users in India
Ahmed, Asad
;
Rahman, Obaidur
;
Khan, Mohammed Naved
- In:
Journal of research in interactive marketing : …
11
(
2017
)
3
,
pp. 246-267
Persistent link: https://www.econbiz.de/10011779157
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